Responsible for the oversight of all aspects of a $12M public company. Reported directly to the CEO and Board of Directors. Administered the integration of three accretive company acquisitions. Directly managed a staff of 28 employees, 30k sq ft warehouse, 85 vendors (both domestic and international), and 4000+ SKUS.Focused on growth opportunities including expanded omni-channel revenue streams, product development in China and Pakistan, proprietary brand offerings, and sought to streamline internal efficiencies through specialized marketing agencies, explored 3PL opportunities, improved contract manufacturing. Enhanced IMS, CRM, WMS processes and modulates, as well as various other software integrations.

Modernized a mail-order, catalog-centric distribution company through ground floor eCommerce reconstruction, website development and social marketing. Increased revenue from $4.5M to $6.8M (web sales from $150K to $1.9M).Integrated the company’s first ERP solution. Developed inventory control measures, assigned SKUs, architected a warehouse location and process overhaul, maximizing pick/pack and shipping processes. Saved the organization in excess of $100k annually through successful negotiations with our preferred freight carrier. Cut extraneous expenses through intelligent purchasing, and alternative product sourcing. Increased our GPM, by leveraging my vendor relations to negotiate exclusive pricing/bulk buy ins/promotional opportunities. A mentor once told me ‘You don’t make money selling, you make money buying.’

Conducted extensive market research to increase our proprietary brands in Target, CVS, Walmart. Attended trade shows and collaborated with the CMO to strategize merchandising and retail deployment.

Learned the distribution business through a beginning in procurement, followed by warehouse management and finally rising to the level of general manager. Established relationships with the biggest suppliers in the industry. Created the reporting model to assess product performance, and optimal purchase timelines based on inventory turnover.