As Head of Editorial At Muse Group, I'm thrilled to lead the editorial direction of Ultimate Guitar, the best platform for music makers to learn and play songs they love. My team is dedicated to creating content that strikes a chord with our global music community.I launched No Treble in 2009, which has become a leading online magazine for bassists. Seeing how it has become a staple in the bass community is heartwarming.My career has been a diverse journey through the world of web content. Creating engaging content in industries such as music, pop culture, boating and fishing, cooking, sewing and knitting, home improvement, and travel has been an exciting ride.In 2005, Seth Godin and I co-founded Squidoo, one of the first user-generated content platforms. It was a thrilling project that grew into one of the top 200 U.S. sites, peaking at #35 with 82 million monthly visitors. In 2014, HubPages acquired Squidoo.Leading web development teams, I’ve worked on content management strategies designed to meet our clients' goals. It's always been about teamwork, understanding client needs, and building the right tools to bring those ideas to life.As a consultant, I've had the privilege of working with an array of clients, including Jaco Pastorius, Inc., The Jerry Garcia Collection, Bergantino Audio Systems, Sota Turntables, Airstream, Raytheon, Time Warner Cable, Chico’s FAS, and The Wirecutter. Each project has been a unique journey in web and content development.In the mid-1990s (the Wild West days of the web), I created the web division at Another Universe, the leading retailer of pop culture collectibles, comic books, and more. It was an era of pioneering integrated content and e-commerce solutions and forming successful partnerships with The Sci-Fi Channel, Marvel, and Sony.Speaking at various industry events has been a rewarding way to share my experiences and insights on content strategy, community, and content management system best practices.In the always-changing landscape of the web, I'm continually excited about exploring and contributing to innovative ways of creating and sharing content.