Black Duck Software, formerly Synopsys Software Integrity Group, is the world’s largest provider of application security testing solutions. I lead product marketing for our static analysis offerings, including Coverity, and also lead GTM efforts for our AI capabilities that span the Black Duck portfolio.

- Led go-to-market strategy for Dynatrace's Infrastructure Monitoring portfolio, including competitive intelligence, Sales enablement, and partnering with various Marketing teams to define and execute campaigns.- Stepped away from this role after eight months due to a family medical emergency.

- Define and lead Kentico's go-to-market strategy for Kentico Kontent, the leading Content-as-a-Service platform for enterprises.- Establish core messaging and positioning for Kentico's Content-as-a-Service platform. - Define and oversee the execution of all aspects of the Kentico Product Launch Program, ensuring ongoing alignment with the long-term product strategy.- Monitor market and competitive insights to accelerate sales opportunities and align product positioning with market trends.

- Lead Market + Competitive Intelligence team, turning quantitative and qualitative research into strategic recommendations for build/buy/partner initiatives and portfolio roadmap prioritization. - Transform market trends and competitive insights into product strategy and thought leadership “playbooks” across Cloud Edge Technologies, Security, and Monitoring.- Collaborate cross-departmentally to inform outbound communications and ensure competitively positioned messaging, aligned with current and forward-looking market trends.

(Dyn was acquired by Oracle in November 2016)- Led go-to-market initiatives for Dyn’s flagship Traffic Management platform, including product launches, positioning, win/loss analysis, and Sales enablement.- Analyzed market performance, external trends, and competitive positioning to assist Product teams in defining product requirements and market opportunities.- Led positioning for newly established Internet Performance Management market, resulting in strong traction among analyst community and was ultimately a critical component of Dyn's acquisition by Oracle.- Developed and consulted on demand generation collateral and presentations to deliver sales opportunities and increased pipeline.

Led innovative Product initiatives for various aspects of the Ektron Content Management Solution. Key areas of focus included:- Ektron Digital Experience Hub with interactive UX- Mobile Site Optimization and website preview- Multi-lingual and Localization experience, including integration with LionBridge translation platform and the development of translations across eight languages- Developer Experience, including API management, SDKs, and in-depth technical documentation

- Reporting directly to CMO, led analyst presentations and built visionary proof of concepts contributing to Ektron's (now EpiServer) placement in the Leaders quadrant of Gartner's Web Content Management Magic Quadrant.- Led proof of concepts, technical integrations, and presentations for F1000 sales opportunities.- Created innovative proof of concepts for future Ektron CMS product offerings, most notably Ektron's Digital Experience Hub.

- Established 1:1 partnership with Ektron's (now EpiServer's) leading Sales Representative, averaging 130% annual quota attainment.- Performed technical presentations and proof of concepts to key stakeholders, demonstrating value of Ektron CMS services.- Led all pre-sales technical initiatives for western US prospects, including key wins at Microsoft, Dolby, Las Vegas Sands Hotel Group, Seattle Children's Hospital, and the University of San Francisco.