Clients: Maserati, Novartis, Italo Treno, Sabadell, Finetwork, ESIC• Collaborated with global teams on analysis and Martech proposals, aligning withinternational market dynamics.• Designed omnichannel marketing strategies, aligning with businessobjectives, client data maturity, and global trends.• Managed and delivered 6 simultaneous projects while leading day-to-day clientcommunications and vendor negotiations.• Leveraged analytics to gain audience insights for… Show more Clients: Maserati, Novartis, Italo Treno, Sabadell, Finetwork, ESIC• Collaborated with global teams on analysis and Martech proposals, aligning withinternational market dynamics.• Designed omnichannel marketing strategies, aligning with businessobjectives, client data maturity, and global trends.• Managed and delivered 6 simultaneous projects while leading day-to-day clientcommunications and vendor negotiations.• Leveraged analytics to gain audience insights for data-driven engagementoptimization. Show less

• Conducted market research to analyze brand growth opportunities, benchmarkcompetitors’ actions, and investigate global trends in the sector.• Created and pitched +10 biweekly creative proposals, design briefs and campaignprototypes based on market research insights.• Delivered an Integrated Corporate Communications plan including multichannelactions and corresponding KPI’s, to creatively solve the brief within client’s budget.• Equipped client with digital resources… Show more • Conducted market research to analyze brand growth opportunities, benchmarkcompetitors’ actions, and investigate global trends in the sector.• Created and pitched +10 biweekly creative proposals, design briefs and campaignprototypes based on market research insights.• Delivered an Integrated Corporate Communications plan including multichannelactions and corresponding KPI’s, to creatively solve the brief within client’s budget.• Equipped client with digital resources for future projects, which projected anoptimization of organic reach from 13% to 27% in a span of 3 months. Show less

• Managed Instagram and LinkedIn accounts to communicate daily club new and publish original content, which increased the club’s member base by 11%• Created, edited, and maintained daily content using Adobe Premiere, Canva, and MailChimp, increasing content interactions by a monthly average of 8.6%• Organized +30 events with guest speakers and workshops to incentivize creative and entrepreneurial mindsets on campus

• Developed sub-brand’s identity, including its value proposition, vision, and visual guidelines, aligned to company's business objectives • Coordinated and directed 7 product photoshoots • Generated and distributed content on social media platforms aligned to image guidelines and marketing objectives• Constructed pricing list for +50 products

• Applied A/B testing processes to email campaigns and adopted assets that contributed to a 20% increase in website traffic• Mediated distribution contracts with 2 premium boutiques in Miami which increased gross profits by 4%• Researched and identified potential influencers for collaboration• Managed day-to-day e-mail communication with clients and other external stakeholders in the fast-paced start-up environment

• Produced and edited social media and product description copy based on targeted consumer data, SEO keywords, and brand style• Collaborated with senior management including to grow Instagram account organically, implementing optimized posting schedules for research-based content which increased followers to +6k • Researched influencers that fit the brand’s marketing objectives and mediated paid content campaign contracts• Self-taught to generate barcodes using the GS1 interface to… Show more • Produced and edited social media and product description copy based on targeted consumer data, SEO keywords, and brand style• Collaborated with senior management including to grow Instagram account organically, implementing optimized posting schedules for research-based content which increased followers to +6k • Researched influencers that fit the brand’s marketing objectives and mediated paid content campaign contracts• Self-taught to generate barcodes using the GS1 interface to optimize stock and shipping processes Show less