Corine Winfield Email & Phone Number

• Developed and deployed tools with training including comprehensive dashboards built in Salesforce CRM Analytics for KPIs and activity prioritization, Outreach.io for fast and consistent customer engagement, sentiment capture of product heat levels for M&A reporting and product feedback loop, a data quality dashboard in Salesforce for instant identification and repair of issues, and a lost renewals process to uncover trends to mitigate• Defined and built KPIs and success metrics for Customer Adoption Management team in order to refine customer engagement model and inform team growth• Developed and executed against Customer Value Services' Acquisition Integration Playbook for nine acquisitions (across Coupa tenure) including Spend360, Aquiire, Hiperos, Exari, DCR, Bellin, Llamasoft, Yapta, and Pana

• Managed reporting and forecasting for time to value, go-lives, services and renewals revenue, lost renewals, and subcontractor spend• Launched Salesforce CPQ for renewals in partnership with Pricing & Packaging and IT teams for faster renewals quoting and approval cycle times and improved compliance• Revamped OpenAir and Salesforce data integration to capture and expose the right information across the Professional Services, Customer Success, Marketing, and Sales teams

Reno, Nevada Area

• Developed Resource Management Office and oversaw project staffing to ensure the right talent was assigned to each implementation project, carefully distributing work across the consulting base to meet utilization targets while also considering individual career development. Onboarded new PS hires and customized the onboarding program for acquisition talent• Built tools and processes for capacity planning and recommended and prioritized hiring of Engagement Managers, Architects, and Services Sales Partners to meet demand while achieving margin targets• Supported Enterprise services sales including sales forecasting, working closely with external delivery partners. Spearheaded simplified global SOW template across all partners for consistent risk reduction and lower overhead costs. Collaborated with Alliances Team to update partner-led delivery model to improve consistency, outcomes, and time to value

Reno, Nevada Area

Launched outdoor recreation company, developing brand identity with innovative features, material, and technology, then converted venture to philanthropy-driven community resource that sheltered 700 people over one year in Modesto, CA

San Francisco Bay Area

Managed a global team that encompassed design, strategy, and operations to help advertisers run dynamic retargeting campaigns across the web. Defined creative production processes, developed training programs, evangelized the product within the company, and tackled business initiatives from pricing to positioning.

San Francisco Bay Area

Clients included Blackbird Guitars, Lingrove, and pro bono.

San Francisco Bay Area

Clients included Apple, Walmart, Cisco, WB, Chevron, and HGST.

Greater Pittsburgh Area

Client was the Pennsylvania DOH.

Lynchburg, Virginia Area

Bs, Information Sciences And Technology

Mba, Design Strategy

Education record