Corinna Fisher Email & Phone Number

Remote

Manage the industry’s largest creator-driven Kids & Family content pipeline, spanning FAST and SVOD channels, direct-to-consumer connected TV and mobile apps, and 3rd party distribution and syndication platforms, to drive audience, revenue, and franchise awareness.• Successfully launched and grew the top independent Kids & Family SVOD channel, to six-figure subscribers, by strategically curating, packaging, and delivering content at scale: 175+ hours at launch and 16+ hours monthly refresh.• Effectively launched and expanded the 2 most widely distributed Kids & Family 24/7 live linear FAST channels, across 10 services, through strategic planning and delivery of program schedules tailored to drive audience engagement.• Orchestrate the transformation of 25K+ hours of YouTube videos into premium streaming content, overseeing a 5X expansion of the content library to 1.1K+ hours, featuring Emmy-nominated series and breakthrough franchise formats.• Oversee content packaging for distribution and syndication across 40+ platforms including key art, thumbnails, metadata, and interstitials, facilitating content discovery and engagement, and expanding brand awareness.

Playa Vista

Managed programming for Verizon video products including AVOD streaming service, go90, and social microblogging platform, Tumblr, collaborating internally and externally to scale audience and engagement, and achieve strategic business objectives.• Played a key role in the successful product evolution of go90 by organizing, tagging, curating, and merchandising 1.5K+ hours of content across 11 genres and 4 audience-targeted networks, enhancing content discovery and user engagement.• Orchestrated the release and promotion of the “XO” network’s $50M+ Emmy-winning slate, culminating in significant viewership milestones, including the biggest-ever premiere week for an original on the platform, and contributing to 25X overall audience growth.• Collaborated closely with internal teams across the Verizon digital media portfolio to distribute go90 content, achieving 52X audience growth across platforms including Yahoo, AOL, and Tumblr, and establishing Tumblr as a burgeoning video hub.• Shaped strategy and operation for Tumblr’s premium video initiative, Watch on Tumblr, through data analysis, research, reporting, content development, and partner onboarding of Verizon digital brands as well as premium 3rd party publishers.

Culver City, Ca

Led programming strategy for Maker’s lifestyle category post-Disney acquisition, by spearheading brand development for 6 content verticals and streamlining cross-departmental efforts to expand audience and revenue opportunities across verticals.• Developed the editorial identity for lifestyle content on the direct-to-consumer video destination, Maker.TV, offering strategic creative direction for assets while curating and merchandising content that resonated with thematic and cultural trends.• Enabled data-informed business and programming strategies by collecting, synthesizing, and articulating data analytics from a wide array of sources.

Culver City, Ca

Established and ran Maker's off-YouTube content distribution operations arm, implementing streamlined processes to deliver programming across premium digital platforms, while supervising one Content Coordinator and one Video Editor.• Collaborated internally with cross-departmental teams and externally with content partners to deliver scaled VOD content offerings, resulting in a 15X increase in viewership.• Developed a comprehensive database in Sheets to manage metadata for 6K+ videos, ensuring efficient content distribution and compliance with rights and clearance requirements.

Culver City, Ca

Led production and post-production for two of Maker’s top YouTube channels, The Mom's View and The Platform, ensuring the timely delivery of ~25 creator-driven videos monthly to meet rigorous publishing schedules, while overseeing a staff of up to 15.• Managed the rollout of a diverse content slate financed by YouTube’s Original Channels premium video initiative, including the first season of The Mom’s View tentpole talk show, which drew 11M views and 117K subscribers.• Collaborated with the programming team to execute impactful re-branding strategies, including the second season reboot of The Mom’s View talk show as a live production, resulting in a 2X increase in viewership and a 14X surge in engagement.

Greater Los Angeles Area

Provided production and post-production support for multiple cable TV productions, ensuring smooth execution and on-time delivery.• Successfully secured rights and clearances for Fuse TV's "Mad Genius" music documentary series.• Coordinated physical production for docu-series including Oxygen’s "Girlfriend Confidential" and TLC's "Candy Queen".• Offered story post-production assistance for the eight-episode culmination of TLC’s docu-series "LA Ink”.• Conducted story research for Travel Channel’s paranormal investigative series “The Dead Files”.

Hollywood, Ca

Oversaw production and post-production of hosted wraparound content for Current’s unique blend of original and viewer-created content, ensuring a compelling viewing experience and on-time delivery for air, while supervising a team of two Editors and one Associate Producer.• Executed end-to-end production of 6.5K+ unique host wraps annually by collaborating with studio teams, writers, producers, and editors to prioritize shooting and edit schedules, approve scripts, secure b-roll elements, and provide creative direction.

San Francisco, Ca

Supervised on-air program scheduling for Current’s groundbreaking short-form UGC-focused programming, ensuring consistent adherence to editorial, legal, and sponsorship obligations, while overseeing a scheduling staff of 5 across US and UK channels.• Pioneered an Excel-driven content inventory and scheduling system, pivotal to scheduling the network's unique programming and facilitating a smooth launch of the US network.• Spearheaded the adaptation of domestic scheduling processes to meet international demands, integral to the successful launch of the UK channel and fostering cohesive cross-team collaboration.

San Francisco, Ca

Orchestrated seamless on-air commercial scheduling and optimized inventory utilization to achieve the highest revenue returns.• Successfully addressed processing, scheduling, and reconciliation of commercial orders by introducing an Excel-based traffic system, streamlining management processes for enhanced efficiency and revenue optimization.

Santa Clara, Ca

Coordinated smooth project execution by collaborating with studio teams across technical, creative, and production departments, overseeing duplication and encoding processes, offering production support during shoots, and managing media transcription, digitization, and labeling for efficient delivery and client satisfaction.

San Francisco, Ca

Streamlined the advertising and promotions department's operations by collaborating with the creative director and a team of writer/producers, serving as a liaison across various departments, conceptualizing and producing promotional spots, ensuring on-air deadlines were met through daily programming logs, enhancing promo inventory management, and overseeing all production facets, including casting, craft services, and tape management.

San Francisco, Ca

Orchestrated seamless on-air commercial scheduling by collaborating cross-functionally with sales teams, advertisers, agencies, production, and engineering, implementing precise traffic instructions for local advertisers, managing commercial tape processing and library maintenance, and coordinating billboard production while aiding in commercial scheduling.

San Francisco, Ca

Efficiently facilitated administrative tasks and client service backup for the Director of Northwest Sales, managing travel arrangements, correspondence, office supplies, and sales materials, while also overseeing expense monitoring, financial reconciliation, and contributing to sales proposal development and presentations.

Bachelor Of Arts (B.A.), Psychology

B.A., Psychology