As a Project Manager at Rosa Media and Content Lead at The Cat Edition, I oversee and coordinate various projects while also taking the lead in developing compelling content. I harness the power of AI tools like GPT and Midjourney and specialize in developing prompts that streamline the creation process to craft engaging material. My expertise lies in creating captivating cat content that engages a young audience with a fresh, contemporary approach.This includes devising a ranking system for cat food, authoring comprehensive guides that distill complex scientific knowledge into accessible, consumer-friendly formats, and portraying cat breeds based on exhaustive on and offline research.• Planning and management of SEO and social media projects• Conducting keyword research, SEO analyses and monitoring• Developing and implementing customized SEO strategies for clients• Management of tenders, identification of new opportunities• Finished 54 Posts in 2 languages through 2023• Documented work on 112 Confluence pages• Created editorial calender, planned 48 blog posts for 5 months into 9 sprints• Hit Success rate of 94%, 3 blog posts less than planned were finished• Created and maintained 8 main categories of content, > 30 overall• Conducted retrospectives, collecting feedback and creating actionable items (Miro and Microsoft Whiteboard)• Learning = immeasurable <3

Experimential take on being a professional artist. Goals were to open my own online shop, gain experience with different techniques and figure out a personal style. I'm aiming for unique results by combining various approaches.On the side I'm working as a tester and designer in projects that hook me.

Preparing my self employment

UX/UI-Design, UX-Research, Usability Testing and Project Management for an automation and collaboration SaaS platform for software teams (B2B). The product required intensive knowledge of development work, including frontend and backend work, APIs, and typical workflows in software teams.• Conducting comprehensive user research to understand the needs, pain points, and behaviors of developers using the SaaS product. Utilizing methods such as user interviews, surveys, and usability testing to gather insights• Research and preparation of usability tests, including services for finding participants• Preparing and executing 3-5 usability tests using Figma prototypes per week, collecting usability feedback, analyzing and clustering it• Converting feedback into actionable backlog items, prioritizing usabiliy issues by effort and frequency• Implementing usability backlog items in sprints: 25% of all tickets in each sprint originated from usability testing• Regularly presenting user insights to the team to inform design and strategic decisions• Creating wireframes, low-fidelity interactive prototypes, and high-fidelity mockups that illustrate the user interface and user flow• Testing UI elements, including buttons, forms, icons, and navigation menus. Ensure consistency with the brand's visual guidelines and design principles.• Conducting competitive analysis to benchmark the product against industry standards and identify opportunities for differentiation and improvement• Implementing and monitoring analytics (Matomo) on website to ensure data-driven decisions for the product's landing page• Implementing Mailchimp on website and acquiring new software skills for building a new website

Helping business owners to learn more about potential customers and competition. Teaching tools they could use to boost efficiency and business.Finished 8 courses in 3D and digital art (see certificates).

UX/UI-Design and Project management for one of the leading SaaS solutions for plagiarism detection in Europe:• Impactful project management across departments including documentation: Planning and implementation (Jira) of annual strategies and quarterly targets using OKRs for continuous improvement. Documentation in Confluence.• Managing projects in Frontend and UX / UI projects including multilingual translations and accessibility (VPAT, testing with AT), e.g. improving conversions by 1.6% in one week.• Preparing and executing workshops. My team decided on prioritization of 38 features in workshops I conducted.• Creating mockups and prototypes, user stories, acceptance criteria, feature descriptions, personas and competitive analyses. Keeping an overview over 43 features, 6 main competitors and 12 personas for 6 target groups.• Continously following up development with customer communication, as in creating manuals and FAQs for newly developed features, prioritizing suggestions and bug-reports for improvement on an ongoing basis. This includes all learning mangement systems we offered API Integrations for. We managed to increase the usage of a new version of a feature by 220% in one year. This helped immensly to ensure customers were prepared for deprecating an older version.• Broad experience of frontend development in multilingual projects (Twig, HTML, CSS, Gitlab, PHP, Javascript, Drupal, Wordpress, SQL, JAVA, SSH, Bash).• Implementing a CMS (Drupal) that features four languages, over 820 content blocks, over 20 editors, a draft to publish workflow and custom modules. Stable and secure with over 200 000 sessions per month worldwide.

• User-centered conception and design of websites and UI elements in close cooperation with developers, ensuring a seamless and intuitive user experience• Organizing team-building events to foster collaboration, improve team dynamics, and enhance workplace culture• Creation of custom icons and illustrations to enhance visual communication and brand identity• Design, planning, and ordering of advertising materials, including brochures, flyers, banners, and promotional items, to support marketing campaigns• Crafting visually compelling presentations for internal and external stakeholders, utilizing design principles to convey information effectively• Planning and designing trade fair booths, from concept to execution, to create engaging and visually appealing spaces that attract visitors and showcase products or services

• Design and creation of printed advertisements and catalogs for furniture products• Conception and design of layouts taking into account brand guidelines and target groups• Selecting and editing images to present the products in the best possible way• Creating appealing texts and slogans that emphasize the benefits of the furniture• Working with the business team to develop campaign ideas and strategies• Ensuring print quality through close coordination with printers and other external service providers• Reviewing and adapting designs based on feedback and market analysis

• Consulting with customers to understand their needs and objectives for advertising materials• Designing customized advertising materials, including posters, stickers, and signage, tailored to meet customer specifications and brand guidelines• Preparing and creating print-ready data, ensuring high-quality output for various advertising formats• Managing the printing process for posters, stickers, and other promotional items, ensuring accurate color reproduction and material quality• Overseeing the application of advertising materials on different surfaces, such as signs and vehicles, to maximize visibility and impact• Collaborating with clients to develop creative concepts and design solutions that effectively communicate their message and attract their target audience• Providing expert advice on the selection of materials, finishes, and printing techniques to achieve the desired aesthetic and functional results• Continuously updating design skills and knowledge of industry trends to offer innovative and effective advertising solutions• Ensuring all advertising materials comply with relevant regulations and standards

• Managing the online shop for home appliances, including product listings, SEO optimization, and inventory control• Leading and managing the transition to a new shop system (Coordinating with IT and development teams to ensure seamless data migration and integration with existing systems;Training staff on the new system's functionalities and ensuring they are comfortable with the changes;Testing and troubleshooting the new system to identify and resolve any issues before full implementation)• Conducting competitor analysis and price comparisons to stay competitive in the market• Analyzing sales data and customer feedback to optimize product offerings and improve the online shopping experience• Overseeing eBay store operations, including product listings, order processing, and maintaining seller ratings• Leading the Web department, coordinating with external web developers, designers, and customer service representatives to ensure seamless online operations• Collaborating with marketing, logistics, and product development teams to support online initiatives• Handling customer service issues related to the online shop

Training as a media designer with a major in digital/print media - media design