Dawn Cornelius, Mba Email and Phone Number
Dawn Cornelius, Mba's Location
Nashville Metropolitan Area, United States, United States
Dawn Cornelius, Mba's Contact Details
Dawn Cornelius, Mba work email
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Dawn Cornelius, Mba personal email
n/a
Dawn Cornelius, Mba phone numbers
About Dawn Cornelius, Mba
My career has always flowed in two rivers: distinctly corporate and uniquely non-profit. My professional “sweet spot” is at the intersection of these two rivers where creating change and sustainable impact embody my every day. What can you expect? A well-practiced, passionate executive in project management, storytelling, data analysis, market sizing, assessment of competitive threats, among others. An innovative thinker and leader with a “get it done” mentality. A team player who knows how to inspire the best in others.
Dawn Cornelius, Mba's Current Company Details
Dawn Cornelius, Mba Work Experience Details
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FounderHuman (Techstars '22) May 2021 - PresentNashville, Tn, Usfinally, a relationship app that helps you find your person.changing the future of how people find their person through an AI-enabled technology using predictive analytics and machine learning.myhumanapp.com
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Principal ConsultantThe Cornelius Group May 2021 - PresentThe Cornelius Group is part strategy consultancy, part marketing agency that aligns and amplifies growth-stage companies who have “changemaking” in their DNA and outcomes. -
Book AuthorNumber People: Every Person Has A Number, Only You Can Tell Its Story Nov 2014 - PresentEvery person has a number.No matter who you are or where you come from, you have numbers. They are like markers along life’s highway that chronicle your route. They may vary and mean different things, but everyone has a number.These numbers offer greater understanding of the meaning of our lives. They act as tributes to demonstrate moments in our lives when hope was born, survival was essential or faith was evident.http://dawncornelius.com/
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Founder | CvoThe 1907 Company Mar 2012 - Present● Launched the 1907 Company, a for-profit social enterprise that uses commerce as a catalyst for change. Later launched two retail social enterprises (1907 Apparel and 1907 Kids) bringing hope and change to thousands through the sale of cause-based brands and the companies’ giving initiatives. Grew to $1M+ in first 12 months. ● Led and implemented successful lean start-up with sales exceeding first-year targets.● Over $110K given towards hunger initiatives, adoption campaigns (resulting in aiding three children to be united with their “forever” families), education (providing school uniforms and meals), poverty elimination, human trafficking, and other causes.● Launched an international “30 Abes” campaign which provided over 500K meals for a Haitian orphanage through the sale of tees. This campaign also broke the Guinness World Record for most meals packed in one hour. Led the campaign to recruit over 2000 volunteers for a live event to make this happen. ● Launched multiple live music events in partnership with nationally syndicated radio show featuring celebrity artists for cause awareness.● Named by Good.Must.Grow. as one of “15 People Who are Saving the World.” ● Named by Nashpreneur as one of Nashville’s 19 “Superhero Entrepreneurs.”
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Vice President Of Marketing And CommunicationsNashville Area Chamber Of Commerce Nov 2018 - May 2021Nashville, Tennessee, Us -
Client Strategy ManagerUsa Today Network Feb 2015 - Nov 2018● An experienced marketing executive with the ability to quickly master industry knowledge collaborating across business functions, managing and deploying national “agency-like” capabilities, and charged with crafting marketing campaigns to grow revenue for medium to large businesses in healthcare, entertainment, tourism, finance and banking, education, retail, nonprofit, and for high-profile/high-revenue events. ● Uniquely acting as “marketing director” for 50+ businesses yearly across multiple verticals by developing marketing road-maps, go-to-market strategies, leading and conducting market research, guiding creative teams, and translating data into actionable insights, tactics, and digital advertising solutions to achieve and exceed clients’ business objectives.● Consistent strategic leader and partner to sales teams helping to deliver $20M in incremental revenue. ● Lauded for consultative approach with clients translating our products into practical business solutions with an 80% closing rate.● Recruited to champion corporate-wide initiatives as part of a cross-functional team with $25M expected incremental revenue growth.● Entrusted with integral role in solving our network’s most complex business problems and processes both internally and externally.● Despite five corporate reorganizations during tenure, continue to make substantive contributions during continual change. Called upon to navigate change, serve as a team player and team leader in helping others integrate into our company while actively growing revenue.● Regarded as a data/analytic expert in consumer segmentation, directing market research, and distilling complex data into actionable insights, strategies, and tactics.● Promoted to lead statewide client strategy with a $105M revenue portfolio.
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Managing Director, Student Ministry PublishingLifeway Christian Resources May 2010 - Mar 2012Brentwood, Tennessee, Us● Directed the day-to-day operations and provided leadership in developing the publishing strategy for students, from seventh grade through twelfth grade, their families and their leaders. ● Led innovation of new product lines which added $2M of incremental revenue.● Led a team of 25 creative individuals to publish resources (Bible studies, magazines, books) through multiple platforms and pioneering new delivery channels including digital, mobile, and multimedia.● Managed product portfolio in excess of $15M+.● Negotiated and streamlined improved publishing processes resulting in $1M of cost-savings annually.● Worked across business functions – retail, profit centers, executive management teams to oversee implementation of new business strategies opening new markets (Urban segments, African American churches, and Latina churches) for live events and products.● Out of over 5,000 employees, awarded the Lifeway Achievement of Excellence Award for Leadership and the first to receive three achievement of excellence awards during tenure. -
Marketing Strategist, International And Ethnic MarketsLifeway Christian Resources Oct 2007 - Apr 2010Brentwood, Tennessee, Us● Recruited to launch and drive the business and marketing strategy for Women’s Events, International/Global and Ethnic markets. ● Reached and exceed first year revenue targets of $25M. Focused squarely on brand strategy and growth initiatives for previously un-chartered markets.● Identified opportunities to increase revenue through new and/or improved business models growing revenue YOY.● Exceeded growth & attendance goals for multi-day live stadium events with 9K+ attendees in multiple cities.● Launched and pioneered new multi-day live events for ethnic markets across the USA growing revenue from these markets by 25%.● Developed business plans and phased implementation road-maps to align marketing functions to business strategies based on market research.
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Account StrategistNas Recruitment Innovation Dec 2006 - Jun 2007Independence, Ohio, Us● Translated client staffing goals into strategic recruitment media and advertising strategies. ● Responsible for managing a broad suite of professional services including interactive marketing, eCommerce, media planning, industry research, process redesign, quantitative analysis, financial analysis, and consumer behavior analysis while interfacing with a diverse industry client mix. ● Created strategies for hard-to-fill positions and other recruitment challenges. -
Marketing & Media ConsultantThe Cornelius Group 2003 - 2007● Retained by diverse industry clients to assess company’s overall strengths and weakness to further company’s goals. ● Worked closely with senior executives to conceptualize, design, plan, and launch various multimedia and marketing initiatives to deliver revenue-enhancing results.
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Interim Minister Of Evangelism & DiscipleshipFirst Institutional Baptist Church 2004 - 2006Phoenix, Az, Us● Developed church’s strategic vision and focus for evangelism and discipleship. ● Led and managed the church’s philanthropy staff, communications, evangelism & discipleship teams as well as created compelling communication and marketing strategies. ● Played a critical role in advancing FIBC’s communications and marketing work. ● Responsible for giving direction to over 40+ evangelism/emancipation ministries including direction for church’s social ministry involvement (daily homeless lunch, computer literacy, health screenings, etc.). ● Led and managed a team of 50 members (both paid and volunteer). -
EditorLifeway Christian Resources Oct 2001 - Feb 2003Brentwood, Tennessee, Us● Managed three-person product team. ● Planned publication content. Helped to design and implement new product approaches. ● Led national conferences on product philosophy, company vision, current issues related to target audience, and on understanding target audience’s culture. ● Hired and trained 40 writers annually, as well as hired other independent contractors for multimedia development work. ● Out of over 5,000 employees, awarded the Lifeway Achievement of Excellence Award for Product Success
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Technical SpecialistLifeway Christian Resources Sep 1999 - Oct 2001Brentwood, Tennessee, UsPioneered development and programming of products’ first interactive multimedia CD-ROMs using a diverse mix of media for cross-platform use. Trained as only one of two multimedia programmers in the company
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Co-Founder / Vice President Of MarketingGreatbusiness.Net Sep 1997 - Jan 2000● Led the strategic vision to define this start-up Internet Design Firm’s goals and implement systems for sales, marketing, customer service, training, and research. ● Developed and implemented company’s marketing plan resulting in solid, incremental growth.● Sold company for a profit.
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EditorNational Baptist Publishing Board / Boyd Publishing Aug 1997 - Sep 1998Wrote and edited articles for a monthly publication, revamped news publication’s overall design, conducted interviews, secured artwork, and planned publication’s overall content.
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Assistant Managing EditorNashville Pride Newspaper Jan 1994 - Sep 1996Managed staff of writers and photographers. Successfully covered leading news events and interviewed national, notable personalities resulting in national awards, professional recognition, and changes in public policy.
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Director Of Multimedia, Evangelism, & YouthMt Bethel Missionary Baptist Church 1994 - 1996Pioneered use of mass media as an evangelistic or marketing tool for the church using radio, television, and print forms of media to communicate their message. Networked and negotiated with local media outlets to provide quality and affordable spots. Developed and implemented church’s overall strategic vision for youth ministry; trained volunteer teams.
Dawn Cornelius, Mba Skills
Publishing
Strategy
Advertising
Marketing
Social Media
Social Media Marketing
Leadership
Marketing Strategy
Content Strategy
Business Strategy
Social Networking
Public Speaking
Public Relations
Entrepreneurship
Corporate Communications
Marketing Communications
Integrated Marketing
Publicity
Brand Management
Team Building
Strategic Planning
Copywriting
Blogging
Online Advertising
Business Development
Online Marketing
Crm
Email Marketing
Custom Publishing
Magazines
Management
Digital Marketing
Interactive Marketing
Creative Strategy
Direct Marketing
Digital Strategy
Social Entrepreneurship
Small Business
Brand Development
Product Management
Newsletters
Business Planning
Traditional Media
Social Networking Sites
Corporate Social Responsibility
Facebook
Cross Functional Team Leadership
Content Development
Budgets
Digital Media
Dawn Cornelius, Mba Education Details
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Northwestern University - Kellogg School Of ManagementEmba -
Tennessee State UniversityCommunication And Media Studies
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The Southern Baptist Theological SeminaryChristian Education And Leadership With Empasis In Adolescent Development
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Yale UniversityYale Publishing Course
Frequently Asked Questions about Dawn Cornelius, Mba
What company does Dawn Cornelius, Mba work for?
Dawn Cornelius, Mba works for Human (Techstars '22)
What is Dawn Cornelius, Mba's role at the current company?
Dawn Cornelius, Mba's current role is founder, human + principal consultant, the cornelius group.
What is Dawn Cornelius, Mba's email address?
Dawn Cornelius, Mba's email address is jc****@****ast.net
What is Dawn Cornelius, Mba's direct phone number?
Dawn Cornelius, Mba's direct phone number is +161583*****
What schools did Dawn Cornelius, Mba attend?
Dawn Cornelius, Mba attended Northwestern University - Kellogg School Of Management, Tennessee State University, The Southern Baptist Theological Seminary, Yale University.
What are some of Dawn Cornelius, Mba's interests?
Dawn Cornelius, Mba has interest in Children, Economic Empowerment, Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Arts And Culture.
What skills is Dawn Cornelius, Mba known for?
Dawn Cornelius, Mba has skills like Publishing, Strategy, Advertising, Marketing, Social Media, Social Media Marketing, Leadership, Marketing Strategy, Content Strategy, Business Strategy, Social Networking, Public Speaking.
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