Cory Binstock Email & Phone Number

Bannockburn, Il

 Perform in-depth, quantitative and qualitative analysis of customer data to identify trends, measure performance, and improve the business. Generate and distribute daily & weekly KPI Scorecards to the the Inside Sales Teams, Retention Team, and the Executive Leadership Team using Alteryx software and Excel dashboards. Prepare and present monthly reporting of key performance indicators based on customer book-of-business accounts for Sales & Marketing leadership team while developing and maintaining the reporting software within a SQL Server environment using Alteryx software. Assist Salesforce development team in creating technical solutions, tools, views, and dashboards while working closely with Sales, Marketing, Finance, Customer Service, and Operations to prepare and present sales operations data for strategic project management initiatives.

Deerfield, Il

 Delivered weekly/monthly immunizations reporting package, including ad hoc requests, to senior management & support departments, providing only reporting focused on drug & retail contract-level financial performance. Built more detailed content into reports to improve business results. Created monthly pharmacy benefit manager (PBM) report on largest-volume client KPIs, enabling account team to monitor results for strategic planning and market focus. Reduced report development time and reached larger audience by leading transition of immunizations and PBM client reports to new series of dashboards within online database reporting tool (PROS), meeting all timeline targets. Functioned as PROS database subject matter expert (SME), including conducting user-acceptance testing, assisting IT partners in designing dashboard tool layout, and handling data requests outside of standard reporting package. Established drug-level database that contained 27K+ unique brand and generic National Drug Codes (NDCs) and key metrics for understanding financial impact of patent expirations & corresponding generic drug introductions. Introduced profit index score for Retail Pharmacy USA business segment at retail contract level to provide monthly reporting and historical trends by business segment & top retail contracts. Ensured implementation-ready systems and tools as member of 4 project teams. Reviewed 3rd-party payer information for acquisition opportunities and analyzed risks on 130+ files during valuation process for Mergers and Acquisitions (M&A) due diligence team. Estimated retainable post-purchase percentage and volume of seller’s retail pharmacy business. Generated fee schedules for 350+ contracted plans to verify proper prescription reimbursed per contracted rates. Leveraged Salesforce.com to direct 525+ immunization clinics leads to appropriate field-based team member; more than 95% of leads were qualified and resulted in completed clinics.

Lake Forest, Il

 Decreased marketing spending and increased effectiveness by using objective targeting strategies (modeling) and learnings from back-end test results to plan/align future rollouts with actionable data-based recommendations. Increased revenue ~50% and reduced circulation costs ~40% by using behavioral and demographic variables sourced from internal and external databases to build/implement predictive sales models for direct mail programs.

Lake Forest, Il

 Analyzed 225+ marketing initiatives/programs (sales reviews, response rates, promotional flyer transaction and profitability, national product line promotions, advertising campaigns, trade shows), including incorporating statistical metrics (T-test, p-Value, confidence intervals, quantifying outliers) for direct mail and email campaigns. Served on project teams that analyzed results of company programs and involvement in various events, conferences, and trade shows to recommend continuation, modification, or discontinuation to senior management.

Lincolnshire, Il

 Created circulation plans for catalog and other large volume direct mail campaigns. Conducted marketing database analyses. Worked cross-functionally on marketing program development projects.

Lincolnshire, Il

 Performed financial analysis in support of the marketing, sales, and national accounts teams. Distributed monthly general ledger budget and expense analysis. Participated on the team responsible for bringing the company marketing database in-house from a previously managed outside vendor, helping to save the company over $100,000 annually.

Niles

 Performed over 50 operational audits of the branches and distribution centers where audit findings led to increased effectiveness, improved safety and compliance with local, state, and federal regulations, and improved collections of revenue. Assisted with financial audits of internal departments. Trained new auditors to the department.

Skokie

 Created, updated, maintained, and distributed various reports used by the Human Resources department. Processed personnel transaction updates from various company documents and forms. Ran ad-hoc report requests for senior management which were used in matters related to human resources, legal, and safety aspects.

Bachelor Of Science (B.S.), Finance

Activities and Societies: Financial Management Association (FMA) Sigma Phi Epsilon (Sig Eps) Fraternity

Accounting

Courses needed to sit for the Illinois CPA Exam.