As the Director of Sustainable Packaging at Orora Packaging Solutions, I am on a mission to help companies improve the sustainability of their packaging. I scout for new and innovative materials that have higher post-consumer recycled (PCR) content and are recyclable or reusable. I also advise my clients on how to optimize their packaging design, reduce their environmental impact, and increase their brand value.With over 21 years of packaging consulting experience, I have developed a strong expertise in corrugated, folding cartons, retail packaging, business development, and sales management. I am passionate about sharing my knowledge and insights with others, and I host the Sustainable Packaging Podcast, where I interview industry experts and leaders. I am also a TikTok influencer with over 89K followers, where I showcase the latest trends and innovations in sustainable packaging. Additionally, I am an active member of the International Packaging Professionals Organization (IPPO), where I network and collaborate with other packaging professionals.