Cory Hendrickson Email & Phone Number

Greater Minneapolis-St. Paul Area

Greater Minneapolis-St. Paul Area

Built and operated a full-service marketing division providing small and medium sized businesses with managed digital services. Oversaw vendors and staff with roles in marketing, sales, operations, and fulfillment. Integrated and supported the programs for internal and external divisions.

Greater Minneapolis-St. Paul Area

Led the digital transition for a print-centric local publishing company. Managed four direct reports with roles in development and design. Built the first in market mobile responsive news site with a suite of IAB ad units and sponsored story placements. Grew digital revenues from under $50K to $1.2M Annually. Built online ordering for jobs and service.

Greater Minneapolis-St. Paul Area

Tasked with overhauling digital assets from a prior rebranding launch. Built rapid prototypes for user testing with a goal of improving conversion rates and average order values. Worked directly with a team of product specialists, designers, marketers, and developers while overseeing half a dozen specialized contractors. Improved and standardized legacy.

Greater Minneapolis-St. Paul Area

Tasked with building client and internal acceptance for a rapidly changing media landscape. Built revenue centric models, conversion metrics, and prototypes integrating new mobile, social, and data rich technologies. Built and hosted internal training sessions to acclimate staff to new technology. Developed and presented client pitches for Starwood.

Greater Minneapolis-St. Paul Area

Responsible for acquiring new business via industry networking and agency agreements. Coordinated projects, developed cost projections, and managed expectations. Outlined database structures, front-end systems, and programming specifications to ensure development staff met client obligations in a timely and cost efficient manner.

Anoka, MN

Taught a full credit load of classes across all disciplines with emphasis in Web Design and Development and Software Design. Created original curriculum and materials for three new degree options—Info Systems Specialist, Game Development, and Digital Project Management that brought increasing enrollment into the program for three consecutive years..

Greater Minneapolis-St. Paul Area

Responsible for front-end development and design for customer projects. Managed customer expectations for back-end functionality. Built and managed some of the first data-driven online applications including a Job Board that competed with Monster, electronic document management systems for American Express, and an online curriculum management system.

Greater Minneapolis-St. Paul Area

Managed both print and online publication of research projects for over 120 University Faculty members. Concepted, architected, and developed a first generation of online communications for a global research audience. This original portal made heavy use of PDF distribution behind a sortable data driven link farm. Successive updates made use of optimized.