Cory Hendryx Email & Phone Number

Portland, OR, US

Portland, Oregon Metropolitan Area

Men's footwear category manager. Responsibilities including, but not limited to:-Range architecture-Margin target achievement-Franchise lifecycle planning-Consumer insights-Cross functional project management-Category Merchandising

Portland, Oregon Metropolitan Area

Lead the cross functional briefing, range architecture and milestone review for key franchises across the brand from winter boots to sandals

Portland, Oregon Area

• Lead the strategy, storytelling, range architecture and cross functional project management for the two largest franchises at adidas basketball.
• Revamped the global strategy and storytelling on the declining Damian Lillard franchise to deliver 22% season over season growth in my first season as product manager and 45% growth in my second season.
• Created consumer centric storytelling and managed the product roadmap to deliver 10% season over season growth for the Donovan Mitchell franchise.
• Identified opportunities for innovation and partnered with the innovation team to bring new footwear technologies to market.
• Built relationships with key stakeholders from other global brands to bring collaborations to market that brought a new consumer group to adidas basketball
• Led a cross functional team of developers, designers, sports marketers and communications professionals to bring products from ideation to sell-in.

• Strategically reacted to the basketball apparel market shift to lifestyle apparel.
• Built and implemented the global basketball apparel strategy that led to 64% growth in NAM. (pre-covid)
• Selected as lead product representative for multiple global sales meetings to showcase new products.
• Co-created with Dicks Sporting Goods on a good, better, best short wall strategy that put shorts at the heart of the growth plan for basketball apparel
• Key member of the team that, in 2019, delivered the fastest growing adidas apparel range from a major category.
• Led the adidas brand in sustainability with 94% of the apparel range using recycled materials.

Sought out an opportunity to expand on my marketing and merchandising skillset; was chosen as the Concept to Consumer Manager, the point person for merchandising the stadium concept store build out at the global sales meeting.o Relayed product knowledge of footwear and apparel for sell-in videos during global sales meeting.o Aligned communication between.

Portland, Oregon Area

• Delivered 75% YoY growth in the basketball teamwear category.
• Responded to consumer feedback and reduced the number of steps in took to purchase a product on the digital platform by 25%.
• Collaborated with the digital asset creation team and technical software managers to bring fully customizable products to market.
• Entrusted with full product manager responsibilities on basketball hardgoods and accessories

Portland, Oregon Area

• Started in the back of house re-stocking shoes and in less than six months was promoted to the sales floor and became one of the top sales earners for the store.
• Routinely earned top sales for the day by establishing a genuine connection with customers.
• Studied key features and benefits of the products on the sales floor and relayed these benefits to shoppers.
• Selected to work during the busiest shopping days of the year including the Christmas holiday and the launch of Damian Lillard’s first signature shoe.

Employee Store, Portland Oregon

Majored in business management with a double minor in sports management and economics. 4 year collegiate basketball player

Executive Mba

Bachelor'S Degree, Major In Business Management With A Minors In Sports Management And Economics

Activities and Societies: 4 year collegiate athlete on Linfield men's basketball team