Cory Larson Email & Phone Number

Los Angeles, Ca, Us

New York, New York, Us

• Manage Kia’s partnership assets with several NBA teams including the Los Angeles Clippers, Golden State Warriors, Phoenix Suns, Oklahoma City Thunder, and Cleveland Cavaliers.• Day-to-day management of Kia’s NBA partnership, including strategic planning and execution across tentpole moments such as Kia Tip-Off, NBA All-Star, and NBA Draft.• Provide player strategy recommendations and lead negotiations for appearance or endorsement work.• Prepare creative briefs and oversee content development for talent-driven brand programs.• Collect social media analytics from talent partners and evaluate the impact of their impressions and engagement.• Work with external agency partners to manage the development of in-arena signage and vehicle displays.• Develop presentations highlighting the year-over-year performance of Kia’s team partner and league assets.• Work with Endeavor Analytics to evaluate new business proposals and provide strategic POVs to Kia.• Develop deal point trackers for NBA team renewals and provide strategic recommendations to Kia.• Present strategic opportunities to bolster Kia’s on-site presence at the Kia Forum and increase brand sentiment.• Manage Kia’s partnership assets and activation fund with the Kia Forum.

New York, New York, Us

• Amplified priority brand campaigns and initiatives through T-Mobile’s Spotlight Program.• Served as the primary contact for a number of high-profile celebrities and influencers including Lele Pons, Gordo, Benson Boone, Scott Disick, Brody Jenner, Rachel DeMita, and DJ IRiE.• Prepared recap decks highlighting engagement, impressions, and reach at the close of each talent campaign.• Managed T-Mobile’s talent strategy for its various sponsorship properties including F1 Las Vegas Grand Prix, MLB All-Star Week, Stagecoach, Lollapalooza, and Austin City Limits.• Drafted offer sheets and contracts for talent partners.• Prepared creative briefs and run-of-shows for talent bookings at T-Mobile activations and events.• Managed talent on-site at T-Mobile activations and events, overseeing all communications and logistics.• Worked with agents, managers, and record labels to identify priority tours for sponsorship consideration.• Reviewed inbound sponsorship and influencer submissions on behalf of T-Mobile.• Managed internal deal tracker outlining year-to-date spend, outstanding deliverables, and expiring contracts.

San Francisco, California, Us

• Secured music partnerships with well-known talent such as ODESZA, RZA, Mike Shinoda, San Holo, and FKJ.• Facilitated major IP soundscape partnerships with Dune, Jurassic World Dominion, and The Office.• Served as the primary contact developing workback schedules for both internal and external stakeholders.• Worked cross-functionally with product, design, user acquisition, localization, social media, marketing, and PR.• Analyzed data to determine music strategy for increasing engagement and daily active users.• Drafted deal proposals for partners outlining talent fees, licensing fees, and marketing commitments.• Worked with artists, managers, and record labels to collect music deliverables and assets.• Delivered creative guidelines to artists for Calm Originals and Remixes, providing feedback as necessary.• Presented performance reports to music partners post-launch.• Managed all artist conversations and outstanding negotiations via internal tracking sheets.• Oversaw an annual music budget of up to $1 million by organizing deal terms and licensing costs.• Worked closely with Sr. Licensing Manager and attorneys to secure fully executed music agreements.• Reviewed music submissions and contacted potential partners aligning with Calm's OKRs and company mission.

Los Angeles, California, Us

• Advanced shows and served as the primary tour marketing contact throughout the on-sale period.• Facilitated merchandise production and tracked performance of sales.• Created marketing plans for new releases and ensured execution.• Updated internal tour tracking documents and artist calendars with new shows.• Registered new releases with Performance Rights Organizations.• Acquired mechanical licenses for CD and vinyl production.• Assisted with tour budgets to ensure artists would end up in the black.• Booked travel and created itineraries as needed.• Assisted with crew hiring and collected all pertinent information for payroll processing.• Co-managed company social media profiles.

• Prepared weekly artist reports highlighting changes in social media, playlists, radio, touring, and releases.• Liaised with agents, publicists, label representatives, business managers, and attorneys on artist inquiries.• Advanced shows, developed marketing plans, and coordinated releases.• Oversaw artist merchandise inventory to promote e-commerce and tour sales.• Coordinated artist travel logistics, maintained master tour schedule, and organized assets.• Reviewed Paul Oakenfold’s show offers and sent feedback to management and agent teams.• Organized all incoming demos and promotional music for Paul Oakenfold / Perfecto Records.• Researched potential remixers for Paul Oakenfold.• Drafted business correspondence letters on behalf of Paul Oakenfold.

Beverly Hills, California, Us

• Submitted qualified artists across all genres for brand-related opportunities such as corporate/private events, tour sponsorships, ad campaigns, and sponsored social media posts.• Entered offers into internal database.• Distributed invoices and tracked payments to ensure artists were paid as per the contract terms.• Facilitated artist contracts, riders, and assets to talent buyers during advance.• Researched and presented on external brand deals in weekly department meetings.• Maintained artist promotional materials.

Beverly Hills, California, Us

• Generated client booking reports upon deal closures.• Submitted on project breakdowns in an effort to present clients with numerous job opportunities.• Issued client appointment letters and maintained internal client database.• Provided general administrative support including rolling calls, managing phone sheet, scheduling meetings, submitting expense reports, and coordinating travel.• Executed mailroom duties including the production and distribution of talent and literary grids, restocking supply bays, and general organizational management of the Beverly Hills office.

Los Angeles, California, Us

• Provided general administrative support to CEO and SVP.• Responsibilities included scheduling, booking travel, script coverage, rolling calls, and submitting clients on Breakdown Express.