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Identity leader in Media, AdTech and MarTech at TransUnion
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Svp, Business DevelopmentDeep SyncBoulder, Co, Us -
Sr. Industry Executive - Media & PlatformsTransunion Apr 2023 - PresentChicago, Illinois, UsClient leader across the Media and Advertising Technology category with a Tru™ picture of consumers. -
Vice President, Media & MadtechVerisk - Marketing Solutions Feb 2022 - Mar 2023Jersey City, Nj, UsP&L management and leader of the data licensing business dedicated to the Media, Marketing Technology and Advertising Technology ecosystem. $0 to $10.6MM ARR in 5.5 years representing a ~$60MM Value Creation.Infutor Data Solutions was acquired by Verisk (NASDAQ: VRSK) in February 2022 for $250MM, a $159MM enterprise value increase in 5.5 years.Speaking Engagements:MarTech Conference - Looking Toward 2021: What The Future Of Data In Martech Holds (Fall 2020)Branch.IO Virtual Roundtable: Changes in iOS 14 & How to Prepare (Summer 2020)Career Therapy: Sales and the Job Search Podcast (Winter 2020)General Assembly: Intrapreneurship (Winter 2019)General Assembly: Tech Careers for Non-Engineers (Fall 2018)The Data & Marketing Association: Achieving Identity Resolution (Summer 2018)General Assembly: Young Leaders in Tech (Spring 2018) -
Vice President, Media & MadtechVerisk - Marketing Solutions Jan 2022 - Sep 2022Jersey City, Nj, UsI lead the business unit dedicated to the Media, Marketing Technology and Advertising Technology ecosystem. We're a team of 4 supporting the enterprise accounts, growing top line revenue and driving strategic direction for the #1 growth area for Infutor. Currently a $9MM/year category, up from $0 in 2017.Infutor was acquired in Feb '22 by Verisk for $250MM, a value creation of $159MM in 5 years. -
Director Of Partnership DevelopmentVerisk - Marketing Solutions Nov 2019 - Dec 2021Jersey City, Nj, UsLeading the platform offering, strategic customer relationships, thought leadership & product development work across the mid-market and enterprise MarTech/AdTech/Media ecosystem as we partner up with key leaders to help them leverage the premier deterministic Identity & Device Graph in the market. Currently a $9MM+ category for our business up from $0 in early 2017. -
Sales DirectorVerisk - Marketing Solutions Apr 2017 - Nov 2019Jersey City, Nj, UsI lead the platform offering that focuses on the MarTech & AdTech ecosystem. This work by our team accounts for 50 customers and 15% of Infutor revenue - growth generated from near zero in early 2017. Focus on new logo sales, growth-focused account management, advising our product team on market needs and partnering with marketing leadership on GTM strategy. Led Go To Market effort on MarTech/AdTech growthSupported launch of Infutor Device Graph General Assembly Chicago - Young Leaders in Tech: May 2018 MarTech Advisor - Youth Tech: March 2018 Digiday Future Leaders Award Nominee: February 2019 -
Business Development Manager - Middle MarketDialogtech Aug 2016 - Mar 2017Chicago, Illinois, UsAdvise digital marketers & analytics teams on how to shine a light on the black hole in their attribution - phone calls - to understand the true ROI digital marketing is generating. DialogTech provides data into the entire customer journey and call, from beginning to end. -
Business Development Manager - MidwestUptop Jul 2015 - Aug 2016Seattle, Washington, UsI was hired to lead the expansion of UpTop into the Midwest. UpTop is an award-winning digital design consultancy that engages with clients throughout the product lifecycle: Strategy, Concept, Design, Development, Commercialization and Post-Launch Analysis. UpTop focus areas are 1) User Research 2) User Experience design 3) Development (Web & Mobile) UpTop Clients: - Microsoft - Starbucks - Amazon - Disney - Century Link - Mattress Firm - Realtor.com - Double Down Interactive Speaking Engagements:Business Marketing Association: Sales and Marketing Collaboration (Summer 2016)WeWork: Productivity & Efficiency in Work and Life (Spring 2016)WeWork: Building a Brand (Winter 2015)Kent State University: How I Got Here (Fall 2015)WeWork: Sales 101 (Fall 2015) -
Account Executive Team LeadEpagecity, Inc. Jan 2014 - Jun 2015Chicago, Illinois, UsI was asked to lead the business development and client strategy team for a boutique digital agency resulting in 141% of individual goal. The team reached 122% of team goal in 2014 including hitting quarterly quota 5 quarters in a row through 2014 & 2015. The agency focused on web development & design projects along with digital marketing programs for middle-market businesses, government entities and non-profit organizations. -
Senior Account ExecutiveEpagecity, Inc. Apr 2012 - Dec 2013Chicago, Illinois, UsI was hired as a member of the client strategy team for a boutique digital agency resulting in 123% of goal in 2013 and highest performing new hire in 2012. The agency focused on web development & design projects along with digital marketing programs for SMBs, government entities and non-profit organizations. -
Senior Account ExecutiveUser Friendly Media Apr 2011 - Apr 2012The Woodlands, Tx, UsI took over and ran/grew an additional book of business focused on print & digital ad products resulting in an additional 150% revenue growth in 1 year.Additionally, I assisted in the training and coaching of new account executives through shadowing and class room settings. -
Account ExecutiveUser Friendly Media Sep 2010 - Mar 2011The Woodlands, Tx, UsI ran a very small book of business ($30K/year) focused on print & digital ad products resulting in ~250% revenue growth in 6 months. Role was designed to retain and grow existing book and win new logos. -
Media Buyer And PlannerJwt Action Jun 2010 - Sep 2010I developed and executed media planning and buying functions for John Deere, Sherwin Williams, HSBC Bank, New Balance and ITT Tech. Additionally, I negotiated pricing of schedules across TV, radio, print and outdoor media channels while managing client budgets and expenditures.
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Scion Brand Manager (Internship)Toyota Motor Corporation May 2009 - May 2010Toyota City, Aichi Prefecture, JpPlanned, organized and implemented marketing campaigns directed at the youth marketProduced, promoted and executed grassroots marketing events throughout the regionWorked with diverse large and small companies as a sponsor and partner of events and promotionsSupervised and managed company website and maintained accounts on several social networking sites -
Director, Marketing & Communications: Annual Fashion Show (Internship)Kent State University Nov 2009 - Apr 2010Kent, Ohio, UsRecruited, hired, trained and managed a forty-one member marketing department Planned, organized, implemented and oversaw a marketing campaign directed at several target marketsWorked closely with local and regional media as public relations administrator Sold sponsorship and advertising to local, regional and national companies
Cory Davis Skills
Cory Davis Education Details
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Kent State UniversityMarketing
Frequently Asked Questions about Cory Davis
What company does Cory Davis work for?
Cory Davis works for Deep Sync
What is Cory Davis's role at the current company?
Cory Davis's current role is SVP, Business Development.
What is Cory Davis's email address?
Cory Davis's email address is co****@****tor.com
What is Cory Davis's direct phone number?
Cory Davis's direct phone number is +131288*****
What schools did Cory Davis attend?
Cory Davis attended Kent State University.
What skills is Cory Davis known for?
Cory Davis has skills like Marketing, Advertising, Marketing Strategy, Lead Generation, Digital Strategy, Sales Management, Account Management, Seo, Leadership, B2b, New Business Development, Marketing Management.
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