Coty Walker Email & Phone Number

Calgary, Alberta, Canada

Calgary, Canada Area

• I performed as an active board member of the Data Management Conference that showed active engagement in organizing yearly conferences in Alberta. I implemented digital strategy and provided social media consultancy on.
• Managed digital Marketing efforts while conducting CRM branding and customer segmentation. Regulated team in developing digital marketing metrics and analysis to assist clients in improving channels and PR activities.
• Assumed and maintained full accountability of translating social and digital marketing business objectives into effective digital media planning and tactics and defining and applying social media strategies for the.

Calgary, Canada Area

• I manage smooth agency operations and assure that I have high level of customer satisfaction. I structure and implement KPIs and metrics for the evaluation and optimization of sales and customer service strategies. I.
• Conceptualized, planned, and directed Business Strategy sessions for clients by applying the One Page Strategic Plan i.e. Gazelle Methodology in close coordination with senior executive team.
• Spearheaded all aspects of strategic brand engagements and originated and created Core Ideology and Brand Marketing Strategy for 10+ clients in last three operational years.
• Built and strengthened strong relationships with past customers, evaluated needs, categorized pain points with current provider, and negotiated new service contract with 15% higher spend than previously.

Calgary, Canada Area

• As a Digital Director, I planned and led the digital marketing arm and created integrated marketing plans for multiple brands and clients. I developed and structured the whole department from scratch and ensured proper.
• Strategized and structured a robust digital strategy, including website strategy, social media strategy, and content strategy for all existing and new clients.
• Orchestrated the development and implementation of effective processes based on digital audits, content strategy, editorial calendars, and analytics dashboards as key products and offerings for clients.

Geneva Area, Switzerland

• I orchestrated the creative development and successful launching of social media campaigns and programs in association with Microsoft and Antivirus software partners to engage consumers’ online, drive brand loyalty and.
• Directed 2 successful social media campaigns for the TV show Project Runway in partnership with Intel.

Geneva, Switzerland

• I effectively planned, devised, and applied the social media strategy for the operation of EMEA region across 30 countries and developed proper alignment for a cohesive strategy and implementation of social media. I.
• Directed the successful implementation of a social media training program that rolled out to 25+ countries.
• Drove the integration and execution of social media campaigns and supported the launch of a new line of products through social media channels.
• Reformulated and explained internal communications while evaluating and considering all communications aspects i.e. Intranet, internal events, and social media.
• Regulated and coordinated quality written Executive Communications for the Senior Vice President of the region, including messages, mailings, quarterly results announcements, webinars, and videos.

Geneva, Switzerland

Led all activities related to electronic communications and redesigned and aligned the Website with institutional values.

Vevey, Vaud, Switzerland

Formulated the global web strategy for the Nestlé corporate website; instituted corporate, country, and brand websites strategy; coordinated with Nestlé regions’ countries and brands for their successful implementation.

Certified Health And Life Coach, Health And Life Coaching

Bachelor Of Commerce, Marketing

Award Of Achievement In Web Analytics, Web Analytics

Courses taken: -Introduction to Web Analytics -Web Analytics for Site Optimization -Measuring Marketing Campaigns Online -Creating and.

Master Of Science In International Management, Business

Health & Life Coach - Dual Certification, Health And Life Coaching