Adam Covati
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Adam Covati Email & Phone Number

VP of Product at Greenplaces
Location: Chapel Hill, North Carolina, United States 16 work roles 2 schools
1 work email found @covati.com 6 phones found area 508, 919, 317, 844, and 800 LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 6 phones

Work email a****@covati.com
Direct phone (508) ***-****
LinkedIn Profile matched
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Current company
Role
VP of Product
Location
Chapel Hill, North Carolina, United States

Who is Adam Covati? Overview

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Quick answer

Adam Covati is listed as VP of Product at Greenplaces, based in Chapel Hill, North Carolina, United States. AeroLeads shows a work email signal at covati.com, phone signal with area code 508, 919, 317, 844, 800, and a matched LinkedIn profile for Adam Covati.

Adam Covati previously worked as AI Innovation Consultant at Betaforge and SVP, GM Customer Software Platform Experience at Bandwidth Inc.. Adam Covati holds Bs from Worcester Polytechnic Institute.

Company email context

Email format at Greenplaces

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{first}@covati.com
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AeroLeads found 1 current-domain work email signal for Adam Covati. Compare company email patterns before reaching out.

Profile bio

About Adam Covati

Technical and business savvy product leader with 20 years of experience in Martech and Telecom. Successfully founded, funded, built, grew ($1M+ ARR), and sold a social media management startup. Specialities include product strategy and innovation, product manager mentoring, and platform transformation.• Achieved P&L of $165M, a 25% gain year over year• 2 time winner of Giant Leap award for leadership on critical and disruptive projects• Currently consulting with SMBs on AI strategy, implementation, and GTMSome areas I enjoy working in:• Experimentation and Data-Driven Decision Making• Market Research and Analysis• Product Vision and Strategy• Stakeholder Engagement and Evangelism internally as well as with customers and partners• Creative technical problem solving at a high or detailed levelI am passionate about leveraging technology to solve complex problems and create impactful solutions. I thrive in environments that encourage innovation and continuous improvement, and I enjoy working with cross-functional teams from development to legal & regulatory to achieve impactful and profitable goals.For nearly 10 years I have mentored startups on product-market fit, early marketing strategies, technology review, as well as overall company goals and strategies. Let's connect and explore opportunities to collaborate, share insights, and learn from each other's experiences.Specialties: Product Go-to-Market (GTM) Strategy, Product Direction and Roadmap, Product/Market Vision and Leadership, Messaging and Positioning, Customer Engagement, Sales Enablement, Pricing and Packaging, Full Lifecycle Product Management, Customer Experience Management, Technically Capable - proficient in several languages.

Listed skills include Saas, Email Marketing, Product Management, Social Media Marketing, and 31 others.

Current workplace

Adam Covati's current company

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Greenplaces
Greenplaces
VP of Product
Chapel Hill, NC, US
AeroLeads page
16 roles · 29 years

Adam Covati work experience

A career timeline built from the work history available for this profile.

Ai Innovation Consultant

Current

Chapel Hill, North Carolina, United States

Working with startups and enterprises on AI Strategy and Implementation.

Aug 2024 - Present

Svp, Gm Customer Software Platform Experience

Raleigh-Durham-Chapel Hill Area

Led product management for software platforms, including web portal, APIs, analytics, and billing, as well as User Experience & Developer Experience. Reporting to Chief Product Officer, often took lead on complex, global, cross-organizational initiatives.• Reduced billing support issues by ~30% through process updates and implementing new automation using insights gained from a data analysis of existing tickets and process reviews• Expanded EBITDA by $6.5M after implementing changes determined from an analysis of usage data and processes vs customer contract terms; included customer comms and operations training• Forged a platform vision for teams, shifting work from addressing specific problems to creating domain agnostic solutions, establishing clear platform ownership boundaries and interfaces• Oversaw a 22 point increase in CSAT using user research, careful prioritization of impactful changes, and increased penetration of UX into product development

Jul 2022 - Jun 2024

Svp Of Research - Cutting Edge Tech Research & Bd Discovery

Raleigh, North Carolina

Established a new applied research team to drive revenue with innovation and customer collaboration. Included devising research methodology for determining: tech feasibility, customer need, and profitability both for customer engagements and new product development. Collaborated with C-suite on company strategy and vision, reporting directly to the CEO.• Seeded multiple market-deployed projects, including a desperately needed re-architecture of text messaging engine, which now powers 21% of core revenue and is growing at 33% year over year• Experimented with Machine Learning SuperRez technology to upsample real time audio• Led research into Private LTE, VR/AR, WebRTC, Composable tools, and more

May 2018 - Sep 2022

Vp Product Management

Raleigh-Durham, North Carolina Area

Owned $165M P&L for a product portfolio of Voice, Messaging, 911, and Phone Numbers. Worked closely with the VP of development on prioritization and resource management.• Restructured Product organization to create more autonomous and agile business units by business domain, leading to increases in developer productivity and team morale• Hit P&L numbers by mentoring product leads on managing their domain as a business with its own P&L, priorities, and resources to drive focus and efficiencies within their span of control• Owned Deal Desk, working with sales on structure, pricing, and margin mix of major deals

Feb 2017 - May 2018

Mentor // Zeero

Zeero

North Carolina, United States

Mentor for RIoT Accelerator Program - https://cornerstonets.io/zeero/

Sep 2020 - Dec 2020

Mentor // Shyft Auto

Shyft

Winston-Salem, North Carolina, United States

Mentor for participant in the RIoT Accelerator Program

Mar 2020 - May 2020

Senior Director Of Product Management

Raleigh-Durham, North Carolina Area

Owned social media management product suite as well as key email marketing capabilities. Charted strategy for unifying disparate product lines including integrating acquired assets. Managed global team of Product Managers and UX Designers in US and EU.• Improved team velocity by introducing Agile methodologies within product and development• Worked on M&A deals with key stakeholders, both due diligence and post-deal integrations

Jun 2014 - Feb 2017

Ceo & Founder (Exited)

Durham, Nc

Founded and raised $1.5M as a product CTO, owning strategy and execution, later took over as CEO and exited.• Worked with Social Media Marketing influencers to establish brand and perform market research• Built strategic alliances with agencies & industry leading marketing automation companies, driving nearly ⅓ of revenue through these channels• Created prototypes and MVP systems for market validation; hired team and built out product offering

Feb 2010 - May 2014

Founder (Integrated Into Argyle Social)

Idek.Net

* Created a short url service catering to marketers with real-time analytical information* Built as a proof point that the social space needed more management tools* Acquired nearly 1000 users before core features were rebuilt and expanded as ArgyleSocial

Sep 2008 - Feb 2010

Product Manager

Bronto Software, Inc.

• Implemented new email batch send User Experience that reduced user mistakes by ~70%• Researched and innovated on email upselling & lift strategies, built automations into send workflow to increase open and click thru rates by up to 33%• Repositioned product, redefined pricing & packaging, resulting in ARPU increase of over 100%

May 2007 - Feb 2010

Product Manager

Greater Boston Area

• Redefined direction for products to address market gaps and weaknesses • Worked closely with engineering to resolve design challenges and client issues • Engaged in consultative services with clients to improve product usage and satisfaction • Provided training and briefings to internal groups, analysts, consultants, and clients

Jan 2006 - Apr 2007

Sales Engineer

• Installed, integrated, and maintained the Affinium Suite for Sales and POCs • Assisted consulting team in architecting, implementing, and troubleshooting customer solutions • Automated setup, rollout, and maintenance of demo systems

Aug 2004 - Mar 2006

Director Of Development & Operations

Fall River, Ma

● Managed and mentored development workforce● Worked with management to establish product requirements● Re-­architected system to improve scalability, reliability, and maintainability● Established an automated acceptance and load testing solution

Jul 2002 - Aug 2004

Software Eng / Sales Engineer

Williamstown, Ma

● Built and lead sales demos for new prospects● Worked with clients to install solution, on premise and managed● Managed distributed e-commerce network -­ including credit card processing & ACH transfers● Designed and built tools that reduced time to close support tickets by over 75%

May 2000 - Jun 2002

Software Engineer

Waltham, Ma

● Maintained web interface to CyberTrust's Public Key / Digital Certificate Infrastructure● Coop and part-time work through college

1998 - 2000 ~2 yrs
2 education records

Adam Covati education

Education record

Bancroft School
FAQ

Frequently asked questions about Adam Covati

Quick answers generated from the profile data available on this page.

What company does Adam Covati work for?

Adam Covati works for Greenplaces.

What is Adam Covati's role at Greenplaces?

Adam Covati is listed as VP of Product at Greenplaces.

What is Adam Covati's email address?

AeroLeads has found 1 work email signal at @covati.com for Adam Covati at Greenplaces.

What is Adam Covati's phone number?

AeroLeads has found 6 phone signal(s) with area code 508, 919, 317, 844, 800 for Adam Covati at Greenplaces.

Where is Adam Covati based?

Adam Covati is based in Chapel Hill, North Carolina, United States while working with Greenplaces.

What companies has Adam Covati worked for?

Adam Covati has worked for Greenplaces, Betaforge, Bandwidth Inc., Zeero, and Shyft.

How can I contact Adam Covati?

You can use AeroLeads to view verified contact signals for Adam Covati at Greenplaces, including work email, phone, and LinkedIn data when available.

What schools did Adam Covati attend?

Adam Covati holds Bs from Worcester Polytechnic Institute.

What skills is Adam Covati known for?

Adam Covati is listed with skills including Saas, Email Marketing, Product Management, Social Media Marketing, Analytics, E Commerce, Marketing, and Entrepreneurship.

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