- Helping B2B brands find their voice in the digital space- Enhancing and strengthening brand identity through content & web strategy- Managing marketing projects such as web development, podcast promotion, SEO, and social strategy

- Create, manage, and oversee Lemonpie marketing strategy and assets- Write and edit compelling, high-performing SEO content to drive value across all Lemonpie mediums- Maintain company website and social media channels- Develop thought leadership, content marketing, and PR strategies to position Lemonpie as experts- Support sales enablement outreach and lead tracking strategies

- Conduct day-to-day project coordination for 5 domestic and international e-commerce websites- Manage content, product launches, design updates, development, QA, bug fixes, and maintenance- Define requirements and user experience strategy for front-end and back-end projects- Audit and manage product, brand, and blog content on custom CMS systems, WordPress, nopCommerce, and Shopify- Lead cross-functional web team consisting of designers, developers, and copywriters- Analyze user trends to improve end-to-end online shopping experience- Generate project status reports indicating task progress and prioritization of resources

- Acted as client lead and managed daily communication and project coordination for over 30 clients in the automotive, manufacturing, consumer goods and technology industries.- Lead strategy behind 20+ client website projects – dictated timelines, budgets,UX/UI experience, design, messaging, photography, videography, WordPress development, security checks and hosting management.- Developed national media campaigns for clients that aim to increase brand awareness and market engagement – achieved website traffic increase of over 400% for national automotive aftermarket product.- Wrote and managed all brand and product content for over 20 brands that was used on websites, marketing materials and advertising campaigns.- Performed brand and competitive audits to find unique platforms for our clients in order to develop a consistent brand voice.- Analyzed media trends against website performance to develop KPI reports and make recommendations on media strategies for clients.- Lead SEO content strategy for all clients – generated keyword-rich content that helped place their websites on the first page of Google.

- Assisted in implementing a new content marketing strategy, which increased online boutique sales of Anatomie travel clothing by 52%.- Successfully increased Anatomie’s SEO ranking by writing over 100 value-added articles and press releases.- Created and managed social media sites (Facebook, Twitter, Pinterest, LinkedIn, Polyvore) increasing company’s awareness by 150%.- Created new partnerships with travel-oriented bloggers and agencies.