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Rick Pensa Email & Phone Number

Senior Business Consultant at CAS AG
Location: Kennesaw, Georgia, United States 11 work roles 1 school
1 work email found @cas.com LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

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Work email r****@cas.com
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Current company
Role
Senior Business Consultant
Location
Kennesaw, Georgia, United States
Company size

Who is Rick Pensa? Overview

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Rick Pensa is listed as Senior Business Consultant at CAS AG, a with 59 employees, based in Kennesaw, Georgia, United States. AeroLeads shows a work email signal at cas.com and a matched LinkedIn profile for Rick Pensa.

Rick Pensa previously worked as President/CEO at Cpgtoolbox, Inc. and President/CEO at Insight, Information & Consulting Services, Inc.. Rick Pensa holds Bs, Business Economics from University Of South Carolina Darla Moore School Of Business.

Company email context

Email format at CAS AG

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{first}.{last}@cas.com
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Profile bio

About Rick Pensa

Professional consultant skilled in the areas of Trade Promotion Management, Cloud implementation, Consumer Segmentation & Targeting and Data Visualization/Sales Force Automation. Led the development of a Force.com based full function TPM solution.My Trade Promotion Management skills include:- Trade Promotion Process Consulting- Trade Promotion Systems - Developed TPM in the cloud- Trade Promotion analytics- I have developed a "TPM in the cloud" application based on the Salesforce.com platformWrote the functional requirements and led the business side of the project to build a full feature, closed loop trade promotion management solution built on the Salesforce.com platform. The cloud-based solution delivers a predictive modeling based trade promotion planning solution, trade funds management tool and deduction management tool. In addition, we have built a contract management/rebate management tool in the same tool...do TPM and Rebate Management in the same tool.I have worked across a number of consumer goods industries including Beverages, Tobacco, DIY, Consumer Electronics, Sporting Goods, Snacks and Frozen Foods.If you are seeking a resource to help drive improved Trade Spending ROI, a more consumer centric & fact based approach to your sales and marketing efforts, please contact me.Specialties: - TPM implementations- Trade Promotion ROI Improvement- AWhere Spatial Analysis software...Got Maps?- FusionPoint Data Visualization & Analytic Solutions- CAS CPWErx Business Consultant- Trade Promotion Effectiveness- Category Management- Consumer Segmentation & Targeting- ACNielsen, IRI, Spectra- Strategic marketing

Listed skills include Analytics, Fmcg, Competitive Analysis, Market Research, and 46 others.

Current workplace

Rick Pensa's current company

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CAS AG
Cas Ag
Senior Business Consultant
Kennesaw, GA, US
Website
Employees
59
AeroLeads page
11 roles · 53 years

Rick Pensa work experience

A career timeline built from the work history available for this profile.

Senior Business Consultant

Kennesaw, Ga, Us

President/Ceo

Current

Krakow, Pl

CPGToolBox has developed a cloud-based Trade Promotion Management system built on the force.com platform. Our tool is a full function TPM solution selling at 1/10th the price on typical on-premise TPM solutions.Some of our features are as follows:- No hardware, software or maintenance costs... these are all handled in the cloud- Top down funds allocation and/or bottom up accruals management- "What-if" scenario planning- Plan a whole business plan with base, promotion and planned tactic volume- Contract/Rebate management for food service & institutional sales- Trade funds management - see your trade funds balances at a glance- Point and click settlements - the easiest settlement process - Powerful reporting and dashboard toolsCall me for a web demo and leave spreadsheet hell for TPM in the cloud!

2010 - Present ~16 yrs 6 mos

President/Ceo

Current

Chandler, Arizona, Us

Thought leadership to the Consumer Package Goods industry providing insight and guidance in the areas of :- Trade Promotion Management process re-engineering- Trade Promotion Management systems implementation - Successful TPM Change Management leadership- Consumer Segmentation & Targeting analyses- Spatial analytic tools & analyses for Location Intelligence- Customized Data Visualization Tools

Nov 1998 - Present

Senior Business Consultant

Cas Ag

Led the business consulting for the Trade Promotion Management tool implementation team for CAS Americas at J&J, Kraft Pizza, Kraft Warehouse and Dial/Henkel.

2001 - 2006 ~5 yrs

Vice President, Group Account Director

New York, Ny, Us

Responsible for all non-Coca-Cola account business in the Atlanta office. Managed a staff of 18 market research professionals to sell, service and grow ACNielsen accounts in the Southeast. Clients included Maybeline Cosmetics, Swisher International, Florida Department of Citrus, McKee Foods, Lance, Goodmark Foods and Eastman Kodak.

Feb 1994 - Oct 1998

Vice President, Group Account Director

Ac Nielsen

Managed the Non-Coke accounts out of the Nielsen office in Atlanta where I never lost an RFP, gained 5 new clients and provided insights and thought leadership to my clients.

1994 - 1998 ~4 yrs

Manager Field Sales Systems

Conagra Frozen Foods
1990 - 1992 ~2 yrs

Manager Field Sales Systems

Conagra Frozen Foods

Developed one of the CPG industry's first electronic Trade Promotion Management tools which was implemented at 100 brokers and 55 sales managers.

1989 - 1991 ~2 yrs

Trade Marketing

Chicago, Illinois, Us

1989 - 1992 ~3 yrs

Vice President

Maximum Sales
1982 - 1984 ~2 yrs
Team & coworkers

Colleagues at CAS AG

Other employees you can reach at cas.com. View company contacts for 59 employees →

1 education record

Rick Pensa education

  • University Of South Carolina Darla Moore School Of Business
    University Of South Carolina Darla Moore School Of Business
    Business Economics
FAQ

Frequently asked questions about Rick Pensa

Quick answers generated from the profile data available on this page.

What company does Rick Pensa work for?

Rick Pensa works for CAS AG.

What is Rick Pensa's role at CAS AG?

Rick Pensa is listed as Senior Business Consultant at CAS AG.

What is Rick Pensa's email address?

AeroLeads has found 1 work email signal at @cas.com for Rick Pensa at CAS AG.

Where is Rick Pensa based?

Rick Pensa is based in Kennesaw, Georgia, United States while working with CAS AG.

What companies has Rick Pensa worked for?

Rick Pensa has worked for Cas Ag, Cpgtoolbox, Inc., Insight, Information & Consulting Services, Inc., Acnielsen, and Ac Nielsen.

Who are Rick Pensa's colleagues at CAS AG?

Rick Pensa's colleagues at CAS AG include Silvana Regina, Severino Oliveira Santos, Ali Qasimov, Gaga Sasa, and Karim Star.

How can I contact Rick Pensa?

You can use AeroLeads to view verified contact signals for Rick Pensa at CAS AG, including work email, phone, and LinkedIn data when available.

What schools did Rick Pensa attend?

Rick Pensa holds Bs, Business Economics from University Of South Carolina Darla Moore School Of Business.

What skills is Rick Pensa known for?

Rick Pensa is listed with skills including Analytics, Fmcg, Competitive Analysis, Market Research, Management, Marketing Strategy, Segmentation, and Cross Functional Team Leadership.

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