Christine P. Email & Phone Number

New York, NY, US

• Manage 50+ projects weekly for ADT’s internal creative studio: Blue Gravy
• Led the rebranding of all packaging materials and email communications from Blue by ADT to ADT Self Set-up to be launched Q4 2022
• During Google’s partnership with ADT, led a team of 8 to oversee the co-branding process for DIY materials
• Generated 480 leads with revenue increase potential of up to $60MM by organizing the ADT booth at the Apartmentalize Convention
• Increased LinkedIn followers by 1,775% within 1 year by executing social media strategy, which resulted in a 39% increase in page views and 38% increased in page visitors for the ADT Multifamily LOB

• Increased revenue by 20% for $1MM fleet decal program by managing cost and volume analysis, RFP, and vendor negotiations.
• Reduced studio revision time by 60% by implementing several self-service automation programs for the client.
• Decreased studio fees and standardized branding and layout formats across multiple markets and sites for personalized marketing materials.
• Sourced and procured wearables and promotional items (produced internationally and domestically) for trade shows, conferences, and product launch events.
• Built relationships with clients and develop communication channels to ensure smooth workflow; liaison be-tween internal stakeholders, creative agencies, and suppliers to ensure quality, on-time delivery within budg-et.
• Accompanied clients on press checks to ensure and advise on color quality and consistency.

• Point of contact for clients at all stages of production, including pre- and post-production.
• Estimated and provided new project costs for clients.
• Worked with clients to gather materials for upcoming projects.
• Preflighted and adjusted artwork as necessary to create print ready files.
• Provided design services for clients as needed.
• Other duties included in-house design, creating social media assets, and assisting with email marketing needs.

• Worked with clients to gather materials for upcoming projects and campaigns.
• Created and executed schedule and timing of project workflow.
• Acted as liaison between Imtech and clients communicating comments and concerns relating to color, im-age manipulation, and file management.
• Coordinated product finishing and delivery for printed product from vendors to final destination.
• Performed internal quality control for assets being shown to client.
• Managed premedia assets databases for client accounts.

• Manipulated and prepared files for release to publications or for print production.
• Performed mechanical assembly, revised and proofread copy, and created and updated layout designs.

• Manipulated and prepared files for flexography production.
• Performed mechanical assembly, created and edited vector artwork, revised and proofread copy and lay out designs.