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Accomplished and outcome-focused Project Manager, Client Success Champion and Digital Team Leader with more than 10 years experience influencing and driving teams and project results through setting clear strategic vision, developing policies and procedures, and remaining focused on team development and success. Skilled at managing multi-million dollar complex accounts, growing business and championing development of class-leading distribution platforms and products while using consultative approach to identify opportunities and implement process changes to drive revenue. Proven success driving strategic client and team partnerships through relationship building and influencing, leading and communicating vision, driving performance and adding value while maintaining strict commitment to integrity and excellence.
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Evp, OperationsGrayscale Marketing Jan 2024 - PresentNashville, Tennessee, Us -
Vice President OperationsGrayscale Marketing Jan 2023 - Mar 2024Nashville, Tennessee, UsDevelop and implement strategic plans to achieve our objectives, which involve setting performance goals, identifying target markets, and defining key performance indicators (KPIs) for measuring success.Allocating and managing resources effectively, including personnel, budget, and technology, to ensure optimal utilization and maximum return on investment.Continuously assessing and enhancing operational processes to streamline workflows, reduce costs, and increase overall efficiency. Adopting new technologies or methodologies to stay competitive in the rapidly evolving digital marketing industry.Collaborating with the client services and sales teams to ensure client satisfaction, resolve issues, and manage client expectations. Supervising and guiding department heads and teams across different operational areas, such as project management, human resources, finance, and technology. Providing support, mentorship, and direction to foster a positive and productive work environment.Implementing performance evaluation systems to assess individual and team performance, providing feedback, and identifying areas for improvement.Preparing and managing budgets for various departments and projects, monitoring expenses, and conducting financial analysis to ensure financial health and profitability.Identifying potential risks or challenges that could impact the agency's operations and working on mitigation strategies to minimize their impact.Overseeing relationships with external vendors, suppliers, and partners to ensure smooth collaboration and obtain the best possible resources and services for the agency.Utilizing data and analytics to make informed decisions, track performance against KPIs, and identify areas for improvement. -
Independent ConsultantIndependent Consultant Dec 2021 - Dec 2022
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Vice President Of Platform SuccessUppurpose | For Social Good Mar 2019 - Nov 2021Denver , Co, Us• Manage creation, development and long-term strategic vision of company content distribution SAAS platform, product features and requirements. • Assist non-profit clients, ranging between $100K to $50M yearly donations, in reaching constituents and providing resources for coordination and flow of information on volunteering, donations and community impact.• Create, hire and develop Platform Success team responsible for setting department policies, procedures and strategies while collaborating with charities and identifying and resolving product issues. • Hire, train and develop Customer Success team members, and create training platform processes, documents, policies and videos.• Provide client, SAAS platform onboarding services including education on product features and utilization. • Build relationships with users and clients, collaborate on product ideas and areas of opportunity, and prioritize and implement changes and updates for SAAS functionality. -
Vice President Of Platform And ServicesUnited Way Oct 2018 - Mar 2019Alexandria, Virginia, Us• Manage creation, development and long-term strategic vision of company content distribution SAAS platform, product features and requirements. • Assist non-profit clients, ranging between $100K to $50M yearly donations, in reaching constituents and providing resources for coordination and flow of information on volunteering, donations and community impact.• Create, hire and develop Platform Success team responsible for setting department policies, procedures and strategies while collaborating with charities and identifying and resolving product issues. • Hire, train and develop Customer Success team members, and create training platform processes, documents, policies and videos.• Provide client, SAAS platform onboarding services including education on product features and utilization. • Build relationships with users and clients, collaborate on product ideas and areas of opportunity, and prioritize and implement changes and updates for SAAS functionality. -
Vp, Project ManagementBottle Rocket Aug 2018 - Oct 2018Dallas, Tx, Us• Managed growth and progress of Project Management Office (PMO) while developing, implementing and overseeing strategic vision and policy and determining tools and processes for department of 30 members, including Project Managers (PMs). • Collaborated with client senior management to ensure meaningful business impact and ensured delivery of projects and programs for client portfolios worth more than $35M, including Starwood Hotels, Marriott, Qdoba, Southwest Airlines and Huggies. • Directed department PMs responsible for determining attainable and measurable long and short-term goals.• Managed implementation of networking and training meetings to foster professional development and advancement of team members, and oversaw recruiting and hiring of employees.• Collaborated with product team to establish new revenue streams within platforms. -
Director - Project ManagementBottle Rocket Jul 2015 - Aug 2018Dallas, Tx, Us• Ran PMO with more than 30 Project Managers responsible for $35M in annual revenue.• Determined project process guidelines utilizing Scrum framework and Jira to manage projects and create working agreement for team.• Pursuit Team member responsible for building development pursuits and client pitches based on RFPs, and presented services to clients.• Large-project Executive Sponsor for Marriott, Caesars and Qdoba, with responsibilities of ensuring successful, timely and accurate completion of projects. -
Program ManagerBottle Rocket Jun 2014 - Jul 2015Dallas, Tx, Us• Provided day-to-day PM direction, roadmap planning, efficient execution and oversight of all assigned components and workstreams, including iOS and Android streams for three mobile applications.• Five-time Apple iOS keynote launch partner.• Led development, launch and marketing of travel applications that set new standard for hospitality industry.• Ensured effective, comprehensive, detailed and integrated iOS and Android programming through Scrum framework with clear individual accountability across all areas. • Led team of developers, QA, PMs, Art & Strategy within established process to enable planning, development and ongoing support to ensure goal success. • Effectively leveraged key stakeholders and internal team, ensuring assertive program focus and alignment with timely resolution of critical issues. -
Senior Project ManagerBottle Rocket Jul 2012 - Jun 2014Dallas, Tx, Us• Oversaw complex project and implementation processes, including solidifying project strategies, determining scope of work and requirements and collaborating with clients, with focus on launching new apps and updates across multiple workstreams, platforms and devices. • Managed projects teams of up to 12 Strategy, Creative, Development and Quality Assurance team members to complete mobile projects, including building SPG App for iOS and Android, on time and under budget. • Identified process improvement opportunities and executed change management within projects and teams.• Ensured clear communication of scope of project, timeline and goals, and provided innovative issue resolution. -
Project ManagerBottle Rocket Jul 2012 - Feb 2013Dallas, Tx, UsAs a Project Manager, I help to develop project strategies, identify available resources, create project schedules, and manage client expectations -
Associate Producer, Interactive Project ManagerTrigger Global Inc. Nov 2011 - Jul 2012• Collaborated with team to develop project concepts based on RFPs, timelines and budgets based on the need of movie studio clients, including Sony Pictures, Universal and Lionsgate.• Developed strategies, identified available resources, created project schedules, managed client expectations and ensured delivery of multiple projects.• Managed negotiation and delivery of multiple projects including websites, games and mobile applications. -
Project ManagerChief Ingredient Aug 2008 - Jan 2011San Diego, Ca, Us• Created and managed digital marketing and social media campaigns for clients.• Managed day-to-day operations of client’s campaign including design comps for Social Media pages, creating posts and video, and gathering other items such as images to create compelling posts within the social media channels.• Created and analyzed reports to show effectiveness of client’s social media campaigns.• Worked directly with each client on campaign strategies and content to improve effectiveness of campaign.• Created daily branded message to be distributed through social media channels.• Analyzed competitor’s social media efforts by using web tools to help determine effectiveness of competitor’s campaigns.• Managed operations of the business including handling all AP/AR. • Managed team of internal staff and freelancers to create designs and program web pages. -
Marketing DirectorBlazon Aug 2008 - Dec 2010San Diego, Ca, Us• Managed and coordinated all marketing, advertising and promotional staff and activities for the Blazon Application. • Obtained and analyzed current market conditions and competitor information. • Developed and implemented marketing plans and projects for new and existing clients. • Managed productivity of the marketing plans and projects. • Monitored, reviewed and reported on all marketing activity and results. • Press liaison for the Blazon Application. -
Physician RelationsEstudysite 2004 - 2007• Developed strong relationships in the community resulting in increased study subject referrals and elevated the clinics image to reflect the goal of research excellence. • Responsible for Business Development by bringing on new studies to the company and continuing work with current vendors to ensure a quality experience with the organization.• Responsible for advertising and recruitment including creating branding strategies, press releases, news stories, design and placement of advertising, and creation and placement of recruitment materials resulting in an increase in subject enrollment into the clinical studies available.
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Senior Clinical Research CoordinatorExcell Research 2002 - 2004
Adam Craft Skills
Adam Craft Education Details
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West Virginia UniversityIntegrated Marketing & Communications (Imc) -
University Of PhoenixHealthcare Administration
Frequently Asked Questions about Adam Craft
What company does Adam Craft work for?
Adam Craft works for Grayscale Marketing
What is Adam Craft's role at the current company?
Adam Craft's current role is Digital Team Leader.
What is Adam Craft's email address?
Adam Craft's email address is ad****@****ose.com
What is Adam Craft's direct phone number?
Adam Craft's direct phone number is +171432*****
What schools did Adam Craft attend?
Adam Craft attended West Virginia University, University Of Phoenix.
What are some of Adam Craft's interests?
Adam Craft has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Education, Disaster And Humanitarian Relief, Human Rights.
What skills is Adam Craft known for?
Adam Craft has skills like Social Media Marketing, Management, Social Media, Seo, Social Networking, Advertising, Strategy, Digital Media, Leadership, Web Design, Marketing, Crm.
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