Crafton Bryant Iv Email & Phone Number

New York, New York, Us

Tampa, Florida, Us

Based in Tampa, The Facilities Group is a portfolio of 18 industry-leading commercial facilities maintenance companies focused on providing quality services and valuable client relationships. Together, The Facilities Group covers all 50 states and services more than 30,000 locations across a variety of industries including healthcare, education, logistics, finance, commercial, and industrial facilities.

Effingham, Il, Us

Heartland Dental is the nation's largest dental support organization providing non-clinical, administrative support services. What started from the entrepreneurial spirit of Rick Workman, DMD, with his single dental practice, has evolved into supporting over 2,300 dentists in more than1,400 dental offices across 38 states.

Tampa, Fl, Us

Making high performing marketing leadership more accessible through Fractional CMO services. Hiring a Fractional CMO allows you to tap into executive experience without the cost of a full-time employee and unlocks your potential to create and implement a realistic and powerful marketing plan.Shoreline Strategy was founded on the principle that every modern business, large or small, needs a CMO-level expert to lead marketing and brand strategy. With a collective of industry experts, dynamic freelancers and close vendor relationships, Shoreline Strategy helps brands think and act differently while setting Brand and Marketing strategy for long term success and growth.- Serve as a Marketing Consultant proving leadership and guidance with a focus on SMBs, both B2B and B2C. - Provide marketing expertise to assist with sales development, company growth, communications, and marketing strategy on an interim basis.- Recommend near-term and long-term solutions based on brand analysis. - Implement solutions to improve marketing efficiencies, performance, and results.- Develop KPI tracking for all marketing activities. - Created a partnership with Sparxoo Digital where I served as a marketing leader connecting clients with web & mobile development, creative, short and long form content, and digital performance services.

Tampa, Florida, Us

Marketing Executive for a high growth casual dining brand with a focus on the development, implementation and execution of all advertising, communications and brand strategy.- Led marketing efforts for over 65 locations across 13 states with annual revenue in excess of $150M.- On-boarded and managed creative, media and PR agencies of record, serving as the single point of contact.- Successfully led and implemented an entire digital transformation of the brand including website, CRM, social media, digital advertising, SEO/SEM and content strategy.- Launched catering initiative in 2019, which grew catering sales to over $1.8M (FY 2019).- Responsible for a multi-million dollar marketing budget.- Managed marketing team of four full-time employees. - Partnered cross-functionally with the Operations, Training, Development and IT departments to ensure seamless support of and alignment on marketing and media programs.- Developed national charity partnership with the National Pediatric Cancer Foundation, raising over $200,000 in support of its mission.

Tampa, Florida, Us

- Developed and implemented comprehensive marketing and media strategy for 65 new locations and 170 remodels across three different casual dining brands - Partner cross-functionally with Operations, Training, Development and IT to ensure flawless new unit expansion and challenged restaurant marketing and media programs- Successfully manages Wunderman field agency to include promotional support, automated financial and performance dashboards and on-boarding of W3 as a new agency partner - Direct oversite and management of multiple public relations agencies, Hunter PR and Tilson PR- Successfully plan, manage and forecast a $3MM budget to increase brand awareness and drive profitable sales and traffic in new and existing markets- Work with Consumer Insights to provide post-mortem analysis and recaps for new store, relocations and remodels- Work with Development and Analytics to improve media targeting approach through both Personicx data and Cell Phone/GPS intelligence- Introduced new enhanced reporting and communication processes across all three casual dining brands around new unit and remodel programs- Built strong relationships and credibility with Regional Vice Presidents, Joint Venture Partners and Managing Partners to communicate, influence and plan local marketing programs ensuring implementation results in an appropriate return on investment (ROI) and adherence to marketing initiatives and objectives of the Brand

Tampa, Florida, Us

- Strategic planning, development, implementation, and coordination of new and existing marketing initiatives supporting DMA growth- Introduced a vertical DMA plan to maximize budget and increase overall performance of top DMAs for Bonefish Grill- Evolved Bonefish Grill’s PR approach by consolidating agencies to gain efficiencies and maximize output - Develop and execute regional/local marketing plans for market-specific programs that drive sales and traffic- Partner with local media contacts and sponsorship partners to create innovative approaches in support of marketing initiatives- Work cross-functionally to measure effectiveness of both local and national programs.

Tampa, Florida, Us

-Coordinate all media opportunities, ensuring proper brand positioning, messaging, , execution and follow-up-Support all creative needs in the coordination and execution of local production-Coordinate and assists local Managing Partner in planning outside events, including invoice processing, artwork production and media opportunities-Assist with the development and execution of any regional marketing initiatives-Manage and executes local marketing grand opening plans-Assists in managing local sponsorships including performing arts centers and special event venues-Deliver marketing presentations to the Field on a quarterly basis-Monitor weekly sales of stores and work on a hyper local level to plan marketing initiatives that will increase brand awareness

Hilton Head Island, Sc, Us

-Remotely manage and supervise full time employees in several markets -Manage, guide, provide leadership and direction to employees on a daily basis-Ensure alignment with program strategies and goals within the assigned region-Guide, develop, and provide ongoing direction for all employees within the assigned region -Effectively manage and enforce all legal, program and agency standard operating procedures-Continually provide top-line and deep-dive analysis of quantitative and qualitative market dynamics within the assigned region-Periodically implement and manage program tests within the assigned region-Evolve strategies and tactics as needed based on program results and goals-Monitor/analyze performance against goals within the assigned region (budgets, program objective, personnel)-Provide recommendations to Director team for ongoing development of program and personnel-Effectively negotiate, develop and maintain external relationships with vendors/venues to enhance client and program relationships -Monitor current government compliance standardsDeveloped and implemented a nationwide guerilla sampling program- Operational Management of two nation-wde marketing tours

-Developed strategies to successfully and efficiently set-up, maintain, and manage on-site events-Managed full-time field managers plus local temporary staff-Interacted with clients, staffing agency, event contacts and management in an enthusiastic and effective manner-Completed administrative paperwork including: recaps, inventory spreadsheets, expense and incident reports-Marketed and demonstrated our client's products-Served as product specialist and trainer for temporary staff

Reading, Pa, Us

-Supervised a fleet of 250 trucks at five agent locations-Maintained both household and commercial accounts-Acquired new commercial business through sales blitzes-Assisted in daily office management duties-Coordinated the workload of shop and office personnel in arranging the maintenance of lease and rental units.

Richmond, Virginia, Us

-Selling the CarMax Experience-Maintaining Customer Relations-Vehicle Demonstrations-Attaining and presenting customer Financing Options-Closing the sale