Craig Sampson

Craig Sampson Email and Phone Number

Innovation leader, advisor and educator @ TBD Innovation
lake bluff, illinois, united states
Craig Sampson's Location
Greater Chicago Area, United States
Craig Sampson's Contact Details

Craig Sampson personal email

Craig Sampson phone numbers

About Craig Sampson

I am a design innovator, leader, advisor, and educator.I was a founding leader at IDEO, and we share a lot of DNA.Through my company TBD Innovation and with help from great designers and innovators, I help companies and the people that lead them identify WHAT COMES NEXT, be it a new product, service, digital experience, brand or business. By combining a broad understanding of technological capabilities with a deep understanding of human needs and aspirations, we can design new products and compelling experiences.I am a technologist by training, a humanist by nature, and a business professional by experience. I have led cross-functional teams and managed multi-million P&L’s and have worked across high technology, consumer, and healthcare industries. I help leaders articulate their purpose, envision future opportunities, and then create new offerings, and new businesses.My mission is to help others envision the future and change the world - be they leaders of Fortune 500 companies, founders of early stage startups, or graduate students finding their innovation voice.I believe that the principles of Design Thinking are life values: self-awareness, observation, empathy, creativity, analysis, prototyping, experimentation, iteration, and improvement.With these, we can make anything better.

Craig Sampson's Current Company Details
TBD Innovation

Tbd Innovation

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Innovation leader, advisor and educator
lake bluff, illinois, united states
Employees:
2
Craig Sampson Work Experience Details
  • Tbd Innovation
    Founder & Principal Consultant
    Tbd Innovation Feb 2011 - Present
    Greater Chicago Area
    TBD Innovation provides strategic guidance and innovation services which span the domains of Technology, Business, and Design (TBD). Drawing on a select group of talented design collaborators, we help business leaders identify new opportunities, build a culture of innovation, manage their innovation portfolio, build partnerships, and execute innovation programs. We enable leaders - from startup founders to senior executives in Fortune 500 companies - to better envision the future, and to create new products, new services, and new businesses which bring that future to life.
  • Mems
    Co-Founder
    Mems Nov 2023 - Present
    Seattle, Washington, United States
    We are imbuing tangible objects with digital magic to encourage creative expression and connect people in the real world. The medium is the message. Let's change the medium. ✨
  • Segal Design Institute @ Northwestern University
    Adjunct Professor And Student Advisor
    Segal Design Institute @ Northwestern University Aug 2010 - Present
    Evanston Il
    Adjunct professor and graduate student advisor for various design + innovation courses and programs at Segal, spanning McCormick Engineering and Kellogg Business School. Creator of the course "Designing Product Interactions," which combines perceptual psychology with mechatronics to create new, interactive human experiences.
  • Segal Design Institute, Northwestern University
    Advisory Board Member
    Segal Design Institute, Northwestern University Aug 2010 - Jun 2017
    Greater Chicago Area
    Advisory Board Member for Engineering Design & Innovation (EDI) Masters program.
  • Purple Arch Ventures
    Investment Committee Member
    Purple Arch Ventures Jun 2018 - Present
    Greater Chicago Area
    Purple Arch Ventures, part of Alumni Venture Group, is a venture capital firm and a community of Northwestern University alums and faculty who are investors, entrepreneurs and innovation enthusiasts. We raise capital from Northwestern alumni and then invest that capital in seed, growth and later-stage companies with a Northwestern connection.
  • Lookout
    Advisor
    Lookout Dec 2021 - Present
    Boston, Massachusetts, United States
    LOOKOUT is revolutionizing boating through the use of machine vision and augmented reality. The LOOKOUT AI camera system provides unprecedented "spatial awareness," illustrating safe passage tracks, navigational buoys, hazard buoys, underwater topography, POIs, pins, other boats, wildlife, and other important features to make boating easier, more enjoyable and safer.
  • Rise Science
    Advisor
    Rise Science Jan 2016 - Present
    Greater Chicago Area
    Rise Science is a start-up providing a premium sleep coaching service, delivered through technology, which changes behavior and improves human performance.
  • Everyplace Labs
    Advisor
    Everyplace Labs Dec 2017 - Jun 2024
    Greater Chicago Area
    Everyplace Labs was advancing a new model of remote healthcare delivery, enabled by self-service diagnostics. Everyplace Labsdeveloped a self-service kiosk for diagnostic testing at essential worksites and community settings, giving people more control in their own care, saving time for healthcare professionals, and improving the cost and effectiveness of healthcare.
  • Tanvas
    Advisor
    Tanvas Feb 2016 - Sep 2022
    Greater Chicago Area
    Tanvas was a technology start-up developing new-to-the-world surface haptics (touch technology), which creates the ability to dynamically "render" textures and features on a smooth surface in real time.
  • Pickpocket
    Advisor
    Pickpocket Feb 2017 - Jun 2018
    San Francisco Bay Area
    Pickpocket was an ambitious FinTech startup committed to helping graduates tackle student loan debt with an innovative platform based on behavioral science that leveraged daily choices and activated a network of stakeholders.
  • Farmhouse Innovation Center At Leo Burnett
    Senior Fellow, Design & Innovation
    Farmhouse Innovation Center At Leo Burnett May 2012 - Apr 2016
    Greater Chicago Area
    Founding member of leadership team of Farmhouse, whose mission was to deliver new products, services, brands and businesses to the market through the strategic integration of design, communication, and activation. At Farmhouse we worked with companies - from major global brands to ambitious startups - to envision, create, and communicate their future.
  • Eli Lilly
    Advanced Device Development Advisory Board Member
    Eli Lilly Aug 2011 - Aug 2014
    Indianapolis, Indiana Area
    Only external (non-Lilly) member of an Advanced Development strategic advisory board, guiding the portfolio of new drug delivery technologies and devices for Lilly's large molecule drug pipeline.
  • World Kitchen / Corelle Brands
    Vp, Chief Innovation Officer
    World Kitchen / Corelle Brands Apr 2007 - Nov 2010
    Greater Chicago Area
    Global leader for all new product and innovation activities for trusted brands such as Pyrex, Corningware, Corelle, and Chicago Cutlery. Established innovation competency, and managed a multidisciplinary global team and a multi-million budget. Created Asian Design Center and launched WK International Design Competition. Member of Executive Team, reported to CEO.
  • Ideo
    Global Healthcare Practice Head
    Ideo Nov 2004 - Mar 2007
    Evanston Il
    Founding member and leader of Global Healthcare Practice for this preeminent innovation consultancy, providing technically-grounded, human-centered innovation in products, services, and businesses for leading healthcare companies.
  • Ideo
    Office Founder & Director
    Ideo Jan 1991 - Nov 2004
    Evanston Il
    Responsible for founding and leading IDEO's 40-person Chicago-area office. Built a team of designers, engineers, human factors and business professionals to deliver world-class product design and innovation, building trusted relationships with scores of diverse clients. Member of IDEO's leadership team, helping grow the firm from 60 to 500 professionals.
  • David Kelley Design
    Mechanical Engineer & Project Leader
    David Kelley Design Jun 1985 - Jan 1991
    Palo Alto Ca
    Responsible for all phases and elements of new product development projects, leading multi-disciplinary teams to create new products, including notable products such as the Crest Neat Squeeze package, the Pixar image computer, and the world's first pen-based computer for GO.
  • At&T Bell Laboratories
    Member Of Technical Staff
    At&T Bell Laboratories Jan 1982 - Jun 1985
    Indianapolis In
    Mechanical Design Engineer collaborating with Industrial Designers and manufacturing to conceive and develop new consumer electronic telephone products.
  • Eastman Kodak
    Research Engineering Intern
    Eastman Kodak 1980 - 1981
    Rochester Ny And London England
    Research and Development on space telescopes and capacitive sensing systems.
  • Hp
    Design Engineering Intern
    Hp 1978 - 1979
    Loveland Co And Palo Alto Ca
    Printed circuit production and manufacturing fixture design.

Craig Sampson Skills

Manufacturing Healthcare Medical Devices Engineering Pharmaceuticals R&d Brand Development Business Strategy Product Design Product Development Technology Development Design For Manufacturing Strategic Planning Design Thinking Design Management Design Strategy Interaction Design Entrepreneurial Skills Business Modeling Manufacturing Materials And Processes Program Management Leadership Pharmaceutical Industry Strategy Enterprise Software Entrepreneurship Cross Functional Team Leadership Strategic Thinking Service Design Competitive Analysis Brand Architecture Start Ups Innovation Consulting Consumer Products Product Innovation Customer Insight User Centered Design Industrial Design Concept Generation Ethnography Rapid Prototyping Product Launch Product Management User Research Experience Design Management Innovation Management

Craig Sampson Education Details

Frequently Asked Questions about Craig Sampson

What company does Craig Sampson work for?

Craig Sampson works for Tbd Innovation

What is Craig Sampson's role at the current company?

Craig Sampson's current role is Innovation leader, advisor and educator.

What is Craig Sampson's email address?

Craig Sampson's email address is cs****@****hen.com

What is Craig Sampson's direct phone number?

Craig Sampson's direct phone number is +184772*****

What schools did Craig Sampson attend?

Craig Sampson attended Stanford University, University Of Colorado Boulder.

What are some of Craig Sampson's interests?

Craig Sampson has interest in Lake Kayaking, Skiing, Environment, Education, Hiking, Science And Technology, Arts And Culture, Health.

What skills is Craig Sampson known for?

Craig Sampson has skills like Manufacturing, Healthcare, Medical Devices, Engineering, Pharmaceuticals, R&d, Brand Development, Business Strategy, Product Design, Product Development, Technology Development, Design For Manufacturing.

Who are Craig Sampson's colleagues?

Craig Sampson's colleagues are Lydia Davison, Stephen Hall.

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