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Craig Addyman is a SEO Director at Ayima. He possess expertise in seo, online marketing, digital marketing, social media marketing, google analytics and 31 more skills. Colleagues describe him as "Craig is one of the most talented SEOs I've ever encountered. When he joined Reddico, we partnered and started working together on various projects. His ambition and dedication inspired me to the point where I started learning Python. He would not only teach me, he would help me understand the language and help me sharpen my problem-solving skills rather than to simply learn how to code. Thanks to him I didn't just learn Python, I created my first script in Python which felt… Show more" and "Craig always impressed at Fusion with his SEO expertise and his commitment to developing his skills. Constantly seeking new techniques and testing new ideas, he was an asset to the agency and a valued source of digital marketing knowledge for his clients."
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Seo DirectorAyimaUnited Kingdom -
Seo ConsultantFreelance Aug 2017 - PresentUnited KingdomWorking as a freelance SEO Consultant and Python Developer - select clients/projects considered (inbox me).
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Senior Seo ConsultantReddico | Certified B Corp Mar 2022 - Jul 2022United KingdomI was brought into Reddico with the aim of creating a new role and eventual team. My initial role was to develop the capabilities within the team by upskilling and introducing new tools and data analysis processes, while leading a small number of clients.During my short stay, I was able to add value to their auditing process as well as built 5 internal tools (built with Python and Streamlit), including: - Redirect loop splitter/mapper - Critical and non-critical CSS parser - Auto-suggest scraper - PAA scraper - Archive.org downloaderOn top of this, I'd built some one-off scripts for: - keyword scraping (based on different conditions) - Log file data wrangling - WebP image convertingI also consulted across teams for a number of clients which were lead by others. -
Head Of SearchConnect Distribution Jul 2019 - Mar 2022United KingdomMy role as Head of Search was to support the Director of E-commerce in running the national and international teams (30+ people) for over 200 domains; my main focus was on the Organic channel with heavy influence on CRO and Paid.Day-to-day: - Team development and nurturing - Agency management - Data and campaign analysis and performance - Content strategy and execution - Technical SEO - User tracking (predominantly with Google Tag Manager) - Reporting - OEM management - Internal developer management (for technical SEO work)Key ContributionsI lead the migration process across all international sites; domain-level migrations for branding purposes.Some of the larger domains I managed saw organic traffic increases of 60%.
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Digital Marketing ManagerNrs Healthcare Sep 2017 - Jul 2019United KingdomMy role as Digital Marketing Manager was to support the Head of Digital Marketing in running the digital marketing team, specifically the SEO, Email and Social channels. Day-to-day: - Reporting to senior management and directors - Managing and leading workloads for content teams - Working with and directing external agencies - Technical SEO - Keyword Research and Planning - On-page Optimisation - Create, manage, and monitor SEO campaigns - Site analysisKey ContributionsDuring my time in this position, I have successfully set forth strategies to improve organic SEO, specifically: - Organic users increased by 94.33% - Organic Sessions increased by 83.82% - Organic Revenues have increased by 41.86% -
Head Of Digital MarketingBronco Ltd Jul 2015 - Jul 2017Ripon -
Digital Marketing ConsultantBronco Ltd Apr 2013 - Jul 2015RiponAfter starting at Bronco, I quickly moved into a senior consultants role, providing everything from project management, strategy direction and technical consultation to our clients - ensuring positive campaign performance.During this period I was also central to a number of the internal projects; including research and development. -
Online Marketing Consultant9Xb Sep 2012 - Apr 2013Harrogate, United KingdomThis was a middle management role working between the Marketing Director and Marketing Executives; providing marketing strategy and technical consultation. -
Seo ExecutiveFusion Unlimited Jul 2011 - Sep 2012Leeds, United KingdomWhile working at Fusion Unlimited I managed a number of clients that included house hold brands and major retailers including Cotton Traders, Wynsors, Ronseal and more.My role included everything from strategy and planning to providing in-depth technical site audits and insightful, actionable analysis reports from the use of different analytics packages and market trends data. On top of monthly client reporting and forecasting, I was actively involved in new business research in prospect intelligence, client meetings and agency marketing by providing blog and social media updates, website and emarketing copy writing.This client facing role included dealing with clients over email, phone and face-to-face in monthly meetings, as well as new business pitches. I also provided support and guidance to junior SEO executives as well as other team members to help merge digital channels and better the understanding of SEO, social media strategy and implementation. I have helped develop processes that make work flow both efficient and effective. In particular, by introducing social media and SEO tracking and automation tools that have been adopted as part of client services.During my time at Fusion Unlimited, I have had a number of my clients increase their budgets due to excellent campaign performance. -
Online Campaign ExecutiveIma-Home Oct 2010 - Jul 2011Leeds, United KingdomWorking at homejames has allowed me to work on some of the UK's most visited websites as well as experience with global campaigns, helping clients rank for highly competitive terms in highly competitive markets.During my time there I worked on jet2holidays.com and jet2.com, as well as the travel sector, I also worked on campaigns in insurance, Forex, education, retail and charity. -
Marketing ExecutiveRadisson Hotel, Resort Properties, Malta Apr 2009 - Sep 2010Malta
Craig Addyman Skills
Craig Addyman Education Details
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Harrogate
Frequently Asked Questions about Craig Addyman
What company does Craig Addyman work for?
Craig Addyman works for Ayima
What is Craig Addyman's role at the current company?
Craig Addyman's current role is SEO Director.
What is Craig Addyman's email address?
Craig Addyman's email address is cr****@****ail.com
What is Craig Addyman's direct phone number?
Craig Addyman's direct phone number is +4475646*****
What schools did Craig Addyman attend?
Craig Addyman attended Harrogate.
What are some of Craig Addyman's interests?
Craig Addyman has interest in Hostgator, Seo Tools, Pay Per Click, Twidroyd, Blueglass, Search Engine Optimization (Seo), Web Marketing, Search Engine Marketing, Moz, Rand Fishkin.
What skills is Craig Addyman known for?
Craig Addyman has skills like Seo, Online Marketing, Digital Marketing, Social Media Marketing, Google Analytics, Link Building, Blogging, Analytics, Organic Search, Conversion Optimization, Keyword Research, Web Marketing.
Who are Craig Addyman's colleagues?
Craig Addyman's colleagues are Peter Pilz, Nadia Barmakov, Rodrigo Spina, Joaquin Espinosa Puyo, Erika Catangay, Ilona Menil, Chris Ray.
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