Craig Brace, Fache Email & Phone Number

Mexico, Missouri, United States

Audrain County Health Department (ACHD) is a not-for-profit (political subdivision) public health department based in Mexico, Missouri. The ACHD proudly and diligently serves the residents of Audrain County and remains committed to addressing their public health needs. As a government-based public health department, the ACHD exists under RSMO §205.010-115, County Health and Welfare Programs, providing numerous, multi-faceted public health programs for the residents of Audrain County.

Missouri, United States

A seasoned marketing and communications executive with broad experience and proven track record in healthcare delivery, branding, advertising and strategic planning seeking opportunities to assist consumer-centric organizations to fulfill their vision.

Springfield, Illinois Area

It was my distinct honor and blessing to have worked with so many wonderful colleagues at HSHS Medical Group. Helping to craft and carry forward a bold vision of patient-first care was extremely rewarding. Thousands of patients at over 100 locations across central and southern Illinois experienced our promise of patient-first care everyday at every care moment.

Springfield, Illinois Area

Greater St. Louis Area

Responsible for the overall operations and strategic business objectives of MediaCross, Inc., a (24) person strategic communications firm. Key accounts include: U.S. Army Medical Reserves Corp (physician recruitment), U.S. Navy Military Sealift Command and Leggett and Platt Corporation. Specialization in healthcare brand development and marketing. An affiliate company of Adventures.

Columbia, Missouri Area

Served as President/CEO of AdVentures, a (45) person holding company for multiple marketing and advertising entities. In 2011 AdVentures was recognized by Inc. 500 as the 28th fastest growing private company in American. Provided direct oversight to the following in-house marketing divisions: traditional advertising agency, motion media and film, digital and web development, SEO strategy, creative services and market research.

Columbia, Missouri Area

Provided strategic leadership and management for Pure Marketing, a (15) person marketing communications firm. Responsible for growth of company’s healthcare marketing portfolio. Pure Marketing merged into MediaCross operations in 2011.

Created and launched Edge Health Marketing, LLC to provide healthcare consulting, marketing and advertising services exclusively to healthcare organizations. Developed custom business systems, account service tools, lead generation methods, and sales conversion strategies to enhance the overall performance and profitability of the company. Merged company accounts into Pure Marketing, LLC in 2009.

Columbia, Missouri Area

Responsible for the growth and management of the agency's healthcare business portfolio. Provided healthcare clients with strategic planning, product line development, brand management, marketing planning and patient satisfaction improvement facilitation. Portfolio included a wide array of healthcare systems, rural medical centers, community hospitals, physician group practices, healthcare consulting firms and higher education. Also served as Director of Account Services providing supervision to (5) FTEs.

Responsible for overall marketing and brand development for 189-bed regional medical center. Direct oversight included: business plan development, marketing plan development, service line marketing communications, patient satisfaction improvement planning, market research, physician recruitment and medical staff relations. Supervised and had budget responsibility for (6) Department Directors. Expanded management role in 1996 with appointment to the Executive Director of the hospital Foundation. Held both positions of Vice President of Marketing and Business Development and Executive Director of Foundation concurrently from 1996 - 2002.

Mexico, Missouri

Responsible for providing leadership to a (15) member Board of Directors for the hospital’s 501c3 Foundation. Implemented Development Council model of 70+ volunteers to expand community involvement and increase fund raising efforts. Provided guidance and training to (6) Foundation committees each composed of 12-15 volunteer members. Each committee was responsible for cultivating public involvement and philanthropic support for the Foundation. Held both Foundation Executive Director position and Vice President of Marketing and Business Development position for hospital concurrently from 1996 - 2002. .

Dallas/Fort Worth Area

Provided strategic direction and marketing support to (14) hospital franchise owners. Responsibilities included cross-marketing plan development, special event planning and owner training. Baylor Medical Center, Dallas, Texas was the first franchise of 14 healthcare systems.

Dallas/Fort Worth Area

Responsible for marketing and physician relations. Established and managed formal sales function and CRM program.

Houston, Texas Area

Director of Marketing for Charter Beltway Hospital, Pasadena, Texas. Promoted to Charter Suburban Hospital as Director of Marketing and Physician Relations. Planned and implemented marketing and public relations programs at each hospital.

Greater St. Louis Area

Responsible for general management of physician-owned wellness and fitness center.

Big Spring, Texas

Responsible for pioneering hospital’s first wellness department. Implemented a full scope of health promotional services for employees and community.

Austin, Texas Area

Responsible for conducting wellness assessments and fitness programs for facility membership.Weekend facility Supervisor.

Marketing Management

Marketing Management

Bachelor Of Science (B.S.)

Concentration in wellness and health promotion.