Craig Diamond Email & Phone Number

California, United States

Supporting companies with branding, marketing, strategy and sales operations challenges.- Projects include: rebrands and brand identity, campaigns, web development, messaging, communicationsand tradeshow support.- Clients include: NoteActive (https://www.noteactive.com/) and DBI (https://www.shipdbi.com/)

Nashville, Tennessee, Us

At Wellpath I shape and oversee our strategic marketing, communications, and Social Responsibility (ESG) initiatives, sharing with key audiences, and always advancing our mission, vision, and values. At Wellpath everything we do is about taking care of people, our patients, our team, and our partners. As marketing and communications lead I always strive to add value by creating effective brand touchpoints that communicate our heart and our mission to help the underserved. I report to Wellpath’s President and manage the marketing and communications team that is responsible for the elevation and evolution of our brand and message in all marketing and communications channels including executive comms, internal comms, advertising, collateral, tradeshows, websites, socials, and more. I supervise and shape the content and messaging to effectively tell the Wellpath story effectivelyI am also very proud to be responsible for the management of Wellpath’s Social Responsibility (ESG) team, the annual ESG report, and ongoing ESG and social responsibility initiatives.

For over 33 years, Correctional Medical Group Companies has been a leader in providing compassionate and skilled healthcare services to county correctional facilities. As VP of marketing I am responsible for all activities related to conceptualizing and implementing market strategy and achieving marketing objectives. Specific responsibilities include sales enablement, internal and external communications, business and market development; market research and planning; strategic direction for promotion and advertising; coordination with sales; and hiring and directing the day-to-day activities of the marketing department. I am a member of the Executive Team reporting directly to the CEO, and serve as chief marketing officer of the company, providing support in the areas of marketing strategy and management. • Develop marketing plan and strategies, tactics and resources necessary to achieve system and goals. • Provide leadership and/or support the design, development, and implementation of all advertising and marketing elements. • Oversee and provide direction to market and competitor analysis. • Provide input and support to the company’s leadership• Provide marketing skills and expertise to the company by building, developing and managing a marketing team capable of carrying out the necessary marketing strategies and tactics. • Participate fully in professional societies and activities related to correctional healthcare. • Prepare presentations to explain the company’s current and future strategies.

San Francisco, Ca, Us

Two years as Telmate’s marketing agency (see Diamond Creative) and then in-house head of marketing. Lead the marketing and brand strategies for all SaaS/Telecommunications company products and executed increased B2B and B2C sales velocity and customer equity. Strategic development, implementation and management of marketing programs that drive corporate volume and profitability objectives. Monitoring industry changes, internal reporting, data analytics and user behavior to best serve objectives and adjusts strategies/plans accordingly. Origination, development and maintenance of multiple company brands consistently communicating compelling positioning. Leadership of all marketing including definition of customer target and development of marketing mix and tactics to determine how/when/where the brand interacts with the customer. Leadership of marketing/creative team responsible for all campaigns, creative, media planning and buying, digital marketing, social, PR, and event/ guerrilla marketing. Creative direction of advertising, collateral, content, websites and consumer communication to drive affinity for brands. Ownership of department budget. Cross-functional relationships with nearly all departments including company owners, sales, reporting, product, legal, accounting, HR, etc.

Serpong, Banten, Id

Founder of marketing and design firm (web - print - logo) www.diamondcreative.com. Designed, developed, and launched countless marketing campaigns including websites, brands, advertising, messaging and collateral. Clients include Hilton Hotels, Bay Alarm, Surefire Flashlights, The LA Business Journal and many more. Responsibilities include creating marketing strategies and elements that resonate with B2B and B2C end user consumers to drive sales and engagement. Managed sales, operations and creative departments for profitability including all company departments including sales, operations, and creative for quality and customer satisfaction. Day-to-day focus on marketing strategy, creative direction, sales, client relations and management of team and vendors including general manager, account executive, designers, programmers, admin, copywriter, freelancers, CFO, legal and bookkeeping.

B.S., History

Masters, Counseling Psychology