Craig Downs

Craig Downs Email and Phone Number

Senior Manager, Insights and Strategy @ WK Kellogg Co
Kalamazoo, MI, US
Craig Downs's Location
Kalamazoo, Michigan, United States, United States
Craig Downs's Contact Details
About Craig Downs

Craig Downs is a Senior Manager, Insights and Strategy at WK Kellogg Co. He possess expertise in product innovation, microsoft office, quantitative research, consumer products, customer insight and 13 more skills.

Craig Downs's Current Company Details
WK Kellogg Co

Wk Kellogg Co

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Senior Manager, Insights and Strategy
Kalamazoo, MI, US
Website:
wkkellogg.com/en-us/home.html
Employees:
1245
Craig Downs Work Experience Details
  • Wk Kellogg Co
    Senior Manager, Insights And Strategy
    Wk Kellogg Co
    Kalamazoo, Mi, Us
    View
  • Wk Kellogg Co
    Senior Manager, Insights & Strategy
    Wk Kellogg Co Oct 2023 - Present
    Battle Creek, Michigan, Us
    Implemented new I&S processes and strategies anchored in human truths across the Ready-to-Eat Cereal portfolio, while leading end-to-end insights for a portfolio of brands responsible for ~$900M in annual revenue.
    View
  • Kellogg Company
    Senior Manager, Insights & Analytics
    Kellogg Company Jul 2023 - Oct 2023
    Battle Creek, Michigan, Us
    View
  • Kellogg Company
    Manager, Insights & Analytics
    Kellogg Company Jan 2020 - Jul 2023
    Battle Creek, Michigan, Us
    Transformed consumer and customer insights into actionable strategies that drove the growth of the Ready-to-Eat-Cereal business across a portfolio of products that generates ~$600M in annual revenue.
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  • Disney Parks & Resorts
    Consumer Insights Manager - Digital Product Experiences
    Disney Parks & Resorts Apr 2019 - Jan 2020
    Uncovered insights and created business recommendations for the Disney Parks & Resorts Digital and Technology team that included the lines of business such as Technology, Innovation, E-commerce, and Commercial strategy for Walt Disney World and Disneyland.
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  • Disney Cruise Line
    Consumer Insights Manager
    Disney Cruise Line May 2017 - Apr 2019
    Kissimmee, Florida, Us
    Drove business decisions through consumer-centric insights by leading research initiatives for all onboard Guest experiences across the four-ship fleet that generated $1.6B in annual revenue.
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  • Kimberly-Clark
    Global Marketing Research Manager
    Kimberly-Clark Jan 2016 - May 2017
    Irving, Tx, Us
    Insights lead in the Asia-Pacific region, responsible for developing regional consumer and product insights and implementing locally.
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  • Procter & Gamble
    Hand Dish Current Business - Consumer And Product Insights
    Procter & Gamble Jul 2013 - Jan 2016
    Cincinnati, Ohio, Us
    Formulated innovative consumer and customer solutions enabling new product ideas and sell-in stories through end-to-end product insights for Dawn Original and upstream innovation.
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  • Procter & Gamble
    Family Care Upstream Technology- Consumer And Product Insights
    Procter & Gamble Jul 2011 - Jul 2013
    Cincinnati, Ohio, Us
    Informed capital decisions and provided technical direction through agile testing that identified consumer requirements for a newly developed substrate product.
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  • Procter & Gamble
    Charmin Fei- Consumer And Product Insights
    Procter & Gamble Sep 2010 - Jul 2011
    Cincinnati, Ohio, Us
    Supported the business through foundational understanding of consumer behaviors and translating those behaviors into methods for newly developed claims.
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  • Btown Entertainment
    Marketing And Sales Director
    Btown Entertainment Jul 2009 - Jun 2010
  • Cook Pharmica
    Development Lab Analytical Intern
    Cook Pharmica May 2008 - Aug 2008
    Bloomington, Us
    View

Craig Downs Skills

Product Innovation Microsoft Office Quantitative Research Consumer Products Customer Insight Segmentation Market Research Spss Qualitative Research Jmp 1 On 1 Interviews Desktop Reporter Questionnaire Design Comparative Analysis Predictive Modeling Method Development Focus Groups Spanish

Craig Downs Education Details

  • Indiana University Bloomington
    Indiana University Bloomington
    Biology
  • Xavier University
    Xavier University
    Master Of Business Administration (Mba)

Frequently Asked Questions about Craig Downs

What company does Craig Downs work for?

Craig Downs works for Wk Kellogg Co

What is Craig Downs's role at the current company?

Craig Downs's current role is Senior Manager, Insights and Strategy.

What is Craig Downs's email address?

Craig Downs's email address is cj****@****ana.edu

What is Craig Downs's direct phone number?

Craig Downs's direct phone number is +151386*****

What schools did Craig Downs attend?

Craig Downs attended Indiana University Bloomington, Xavier University.

What skills is Craig Downs known for?

Craig Downs has skills like Product Innovation, Microsoft Office, Quantitative Research, Consumer Products, Customer Insight, Segmentation, Market Research, Spss, Qualitative Research, Jmp, 1 On 1 Interviews, Desktop Reporter.

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