Craig Eihl

Craig Eihl Email and Phone Number

Technology enabled traditional (POS/Display) and digital marketing execution for wine/beer/liquor industry and multi-location brands @ OneTouchPoint
hartland, wisconsin, united states
Craig Eihl's Location
Greater Chicago Area, United States
Craig Eihl's Contact Details
About Craig Eihl

Specialties: Sales Hunter. Enterprise Business Development Sales in Retail, Financial Services, Beverage (wine, beer, spirits), Distributed Sales; Solution Selling, Cost Reduction & Process Improvement; Local Store Multi-Channel Marketing Execution; Marketing Supply Chain Sourcing, Warehousing, Fulfillment & Kitting; Marketing Automation, Relationship Building, Database Marketing, Usability Testing featuring Eye Tracking Technology, Digital, Print, Direct Mail.

Craig Eihl's Current Company Details
OneTouchPoint

Onetouchpoint

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Technology enabled traditional (POS/Display) and digital marketing execution for wine/beer/liquor industry and multi-location brands
hartland, wisconsin, united states
Website:
1touchpoint.com
Employees:
218
Craig Eihl Work Experience Details
  • Onetouchpoint
    Enterprise Sales Executive
    Onetouchpoint Aug 2019 - Present
    OneTouchPoint provides managed services and technology-enabled execution support that help beverage brands (wine, beer, spirits, N/A), multi-unit retailers, restaurants, financial services (SOC2 compliant), healthcare brands (HITRUST certified), manufacturers and franchise brands amplify their customer engagements through digital and traditional tactics, while distributing at scale. OTP's capabilities span state-of-the-art printing (G7 & ISO 9001 Certified), national and localized marketing execution, warehousing (200K + warehouse space), kitting, fulfillment, and related services, all managed easily through the U.Connect platform (626K online orders annually), delivered rapidly (98% on-time) and accurately (99.92 % accuracy) from facilities nationwide, improving speed to market, reducing freight and eliminating mark-ups common in outsource/agency/broker models.3x Presidents Club Winner
  • Beef Jerky Outlet
    Multi-Unit Franchise Owner
    Beef Jerky Outlet 2015 - Present
  • Datasource Inc
    Vice President Of Business Development
    Datasource Inc Feb 2013 - Aug 2019
    For 25+ years, DataSource has provided innovative solutions for companies looking to train, operate, market and power their brand at the local level. Relying on deep industry expertise, DataSource works across the organization to centralize and streamline multi-channel campaigns, in-store signage and local store marketing execution through its full service end-to-end brand management solution, MarketNow. From POS to in-store signage, direct mail to branded merchandise, commercial print to print-on-demand, warehousing to kitting/fulfillment and forms to uniforms — DataSource works to find efficiencies in the marketing supply chain, cut costs and improve the bottom line for nationally recognized retail, financial services, adult beverage and restaurant brands.2015 Sales + 49% over 20142016 Sales + 47% over 20152017 Sales + 21% over 2016
  • Precision Dialogue
    Director Of Business Development
    Precision Dialogue Aug 2011 - Jan 2013
    Precision Dialogue is an analytics-driven direct marketing and interactive firm. We improve marketing ROI in the retail, financial services and gaming/hospitality sectors through the development of customer insights in advanced modeling and targeting. One to one comunication is delivered via personalized, multi-channel touch points. Precision Dialogue is vertically integrated, offering usability research (website), eye tracking technology (direct mail, email, website, instore, mobile devices, etc.), data analysis, email (Exact Target Platinum Partner), website developement (Magento Enterprise Partner), SEO/SEM, social marketing, printing, mailing/letter shop and creative services. Learn about our operating companies, Metrics Marketing Group (www.metricsmarketing.com) and Northwest Mailing Service (www.nwmail.com) to see how we can help you maximize your marketing spend and convert more.
  • Kokopelli
    Vice President
    Kokopelli Jan 2001 - Aug 2011
    Full service boutique agency specializing in branding, marketing & advertising. I currently service over 25 active accounts with product portfolio consisting of strategy, creative development, design and implementation of all media from traditional to social to mobile. Account development and management of 15 of the top 25 agency clients and new business prospecting skills has resulted in increased sales & profits 8 out of 9 years. My strength is knocking on doors, finding the right people and getting in front of them to earn an opportunity to compete for their business.Rather than relying on intuition or gut instinct, our creative and messaging is based on analytical rigor (specifically Attribute Ranking Methods and Statistical Regression Analysis) that will resonate with your target, and more importantly, inspire them to act.Our analytics capabilities include:• Online surveys• Perceptual Mapping (Attitude Ranking Method)• Conjoint Analysis (Statistical Regression Model)• Proprietary Marketing Tracking and Testing software o Pre-launch: Audience Tester® and Campaign Tester®o Post-launch: PowerMarketeur®, Campaign Analyser® and Web Analyser™.Kokopelli is a member of the American Association of Advertising Agencies (4 A’s) and has a power ranking of 100 from agencyfinder.com.
  • Workflowone (Formerly Sfi & Oei Busines Forms)
    Regional Manager
    Workflowone (Formerly Sfi & Oei Busines Forms) 1997 - 2001
    Manager of the Year 1999, Managed company’s largest region in sales, head-count, revenue and profit for national manufacturer/broker of marketing materials.
  • Wallace Computer Services
    Sales
    Wallace Computer Services 1993 - 1996
    Sales, Rookie of the Year

Craig Eihl Skills

Direct Marketing Integrated Marketing Strategy Marketing Direct Mail Analytics Management Account Management Business Development Sales Multi Channel Marketing Creative Direction Mobile Devices Solution Selling Customer Insight New Business Development Marketing Strategy

Craig Eihl Education Details

Frequently Asked Questions about Craig Eihl

What company does Craig Eihl work for?

Craig Eihl works for Onetouchpoint

What is Craig Eihl's role at the current company?

Craig Eihl's current role is Technology enabled traditional (POS/Display) and digital marketing execution for wine/beer/liquor industry and multi-location brands.

What is Craig Eihl's email address?

Craig Eihl's email address is ce****@****ail.com

What is Craig Eihl's direct phone number?

Craig Eihl's direct phone number is +172733*****

What schools did Craig Eihl attend?

Craig Eihl attended Indiana University Bloomington, Naperville North Hs.

What skills is Craig Eihl known for?

Craig Eihl has skills like Direct Marketing, Integrated Marketing, Strategy, Marketing, Direct Mail, Analytics, Management, Account Management, Business Development, Sales, Multi Channel Marketing, Creative Direction.

Who are Craig Eihl's colleagues?

Craig Eihl's colleagues are Brent Mckenna, Erik Hansen, Kelly Lueders, Ryan Myers, Bahr Sally, Gerald Lesene, Francis Vollono.

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