Craig Fallon Email & Phone Number

Over 30 years of experience in running all aspects of a small business.• Financial. Responsible for running a profitable company that meets or exceeds industry benchmarks for a healthy organization.• Technology. Expertise in both offset and digital printing, as well as mailing workflows. As the process for delivering solutions improve, we must be able to offer these solutions to our customers. I am on the front lines of providing these solutions to our clients everyday.• Management. Technology is only as effective as the solutions that you can deliver; people will always be part of that equation. Implementing how your people are trained to communicate these solutions to our customers is an ongoing process. • Change Management. As technology changes, so does our role in what we can offer our clients. Our "value added solutions" must really add value to our clients bottom line.Specialties: • Mailing industry expertise including CASS certification, NCOA link service provider and complex Read and Print solutions for personalized direct mail campaigns• Mindfire Certified Campaign Manager. Responsible for development of personalized URL campaigns that provide measurable results to direct mail campaigns in real time. • G7 Color Professional, maintaining color process control to GRACOL industry standards

Listed skills include Direct Mail, Offset Printing, Digital Printing, Direct Marketing, and 25 others.

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  Westminster College (Mo)

  Business, Management, Marketing, And Related Support Services