Craig Ferguson Email & Phone Number

Los Angeles, Ca, Us

San Bruno, Ca, Us

• Lead negotiator on global film & television licensing deals across multiple lines of businesses (AVOD, SVOD, FAST, TVOD and SVOD Channels), including deals with Disney, Paramount, NBCU, Warner Brothers, Sony, MGM and Lionsgate as well as independent & international studios• Lead film content strategy & programming for YouTube’s Free Movies & Shows Program (youtube.com/freemovies)

Sunnyvale, Ca, Us

• Developed and helped drive Yahoo's overall video strategy• Negotiated and managed video content partnerships with networks, studios, and digital content companies including Hulu, Paramount, Sony, Discovery, A&E, Scripps, Fremantle, Fusion, Buzzfeed, and Group Nine• Named to Variety's Up Next list of up-and-coming dealmakers in entertainment as part of their 2016 Dealmakers Impact Report • Negotiated and optimized distribution partnerships of Yahoo's original video and editorial content with third party platforms such as Facebook, Youtube, Inform, Roku, and Pluto TV• Worked cross-functionally with product, editorial, marketing, PR, legal, finance and programming to negotiate, operationalize & optimize content partnerships

New York City, Ny, Us

Performed extensive financial analysis and forecasting to determine the effectiveness of digital distribution strategies, partnerships, price promotions and programming initiatives across digital platformsResearched the competitive landscape and market trends as well as created financial models to identify new strategic opportunities designed to drive digital revenue growth

Burbank, California, Us

Managed a cross-functional team in the creation of a data analytics platform designed to inform and optimize Disney-ABC's overall video content strategyEvaluated new technological innovations, sourced and managed strategic partnerships, and interfaced with other technology groups across the broader Walt Disney Company

Enhanced the effectiveness of one of the premiere entertainment law firms by providing detailed qualitative and quantitative analysis on potential deals, negotiating production contracts, and working with clients to ensure compliance with key deal points

Burbank, California, Us

Actor/Writer Owen Wilson's production company with a first-look agreement with New Line Cinema (a division of Warner Brothers). Sourced and negotiated IP and content rights. Formed and managed strategic partnerships. Generated effective sales strategies for new product and negotiated content development deals with film studios and TV networks including two TV Dramas currently in development at HBO and Starz.

Santa Monica, California, Us

Utilized international sales and marketing data to analyze the international television market and worked with the foreign sales team on licensing Starz Media content internationally and domestically to Free and Pay platforms. Tracked and evaluated independent features for potential acquisition.

New York City, Ny, Us

Terra Firma Films is Adam Herz's production company with a first-look agreement with Universal Pictures. Adam Herz is an established screenwriter/producer most known for launching the "American Pie" Franchise. Sourced and negotiated film rights and content deals; managed film projects in development at major film studios; managed relationships with studio executives and agents.

Josephson Entertainment is Barry Josephson's production company with a first-look agreement with Twentieth Century Fox. Barry Josephson is a successful television and film producer and was the former President of Sony Pictures.

Master Of Business Administration (M.B.A.)

Ba, Economics & Visual Media