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Craig Hanson Email & Phone Number

Sr Director, AI Market Strategy | Revenue Transformation; AI GTM Strategy and Growth at Gong
Location: San Francisco Bay Area, United States, United States 11 work roles 3 schools
1 work email found @gong.io 6 phones found area 631, 415, and 202 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Work email c****@gong.io
Direct phone (631) ***-****
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Current company
Gong
Role
Sr Director, AI Market Strategy | Revenue Transformation; AI GTM Strategy and Growth
Location
San Francisco Bay Area, United States, United States
Company size
2032 employees

Who is Craig Hanson? Overview

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Craig Hanson is listed as Sr Director, AI Market Strategy | Revenue Transformation; AI GTM Strategy and Growth at Gong, a company with 2032 employees, based in San Francisco Bay Area, United States, United States. AeroLeads shows a work email signal at gong.io, phone signal with area code 631, 415, 202, and a matched LinkedIn profile for Craig Hanson.

Craig Hanson previously worked as Sr Director, Market Strategy | Revenue Center of Excellence; GTM Strategy & Growth at Gong and Sr Director, Market Strategy at Gong. Craig Hanson holds Master'S Degree from Stanford University Graduate School Of Business.

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{first}.{last}@gong.io
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Profile bio

About Craig Hanson

Taking the leading AI platform for GTM teams to market. GTM Strategy & Growth operator in SaaS enterprise tech with core experience in AI market strategy, customer growth, GTM of new products and new markets, corporate development and M&A, business development and RevOps.VC background and strong, successful track record as a lead venture capital investor, General Partner and board member with great tech startups early stage (Seed, Series A-B) through growth stage, rising to international leaders. Co-led investment team and value-add portfolio growth program. Prior investing roles in private equity and growth equity. Over the past 3.5 years at Gong, we have grown tremendously (250 -> 1,500 employees), expanded with new products and new markets, and evolved our entire GTM motion from single product to multi-product to platform, establishing the company as the strong AI market leader in revenue intelligence, a category we created. * Artificial intelligence (AI) leader* Single- to Multi-Product to Platform evolution* New products innovated and redefined categories* Enterprise segment successful expansion up-market* EMEA rapid growth and now market leader* Category creation and leadership MARKET STRATEGY & GROWTHMarket strategy for sales growth, GTM of AI innovation, new products and market expansion. Partner with customer senior execs to achieve their critical objectives and share best practices.Engage with 100+ customers quarterly and use those insights to drive effective strategy and growth based on real-world results. GTM STRATEGY & OPERATIONSFrame AI GTM market landscape, differentiation and consolidation winning strategies. Product GTM strategy and growth of new products and releases.Industry thought leadership on market and best practices. New product launches and sales strategy, GTM playbooks, positioning. CORPORATE DEVELOPMENT & BUSINESS DEVELOPMENTEvaluation and project lead for several potential acquisitions/M&A.Business development: drove successful assessments and top partnerships for product collaboration and GTM alliances. Discern where market is heading and unmet customer needs to inform new markets and products. PRODUCT STRATEGYNew products and markets expansion. Product roadmap.Market analysis, TAM, projections and buyer/user research.SECTOR EXPERIENCEAI platforms & applications, B2B SaaS, enterprise tech, artificial intelligence (AI), generative AI, sales tech, GTM tech, revenue intelligence, conversation intelligence, financial SaaS, fintech, data, security, sales engagement, sales enablement, CRM.

Listed skills include Leadership, Strategic Partnerships, Public Speaking, Corporate Finance, and 36 others.

Current workplace

Craig Hanson's current company

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Gong
Gong
Sr Director, AI Market Strategy | Revenue Transformation; AI GTM Strategy and Growth
California, United States
Website
gong.io
Employees
2032
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11 roles · 13 years

Craig Hanson work experience

A career timeline built from the work history available for this profile.

Sr Director, Ai Market Strategy | Revenue Transformation; Ai Gtm Strategy And Growth

Gong

California, United States

Sr Director, Market Strategy | Revenue Center Of Excellence; Gtm Strategy & Growth

Current
Gong

San Francisco, California, US

  • ︎Taking the leading AI platform for GTM teams to market.
  • ︎Market Strategy: GTM Strategy & Growth - Feb 2024 now part of new Revenue Center of Excellence team. Combine strategic-level direct customer engagement, thought leadership in the market, customer best practices.
  • ︎Driven strong demonstrated results in: (1) Customer revenue growth and best practices leadership; (2) Enterprise segment growth moving up-market;(3) Expanding from single-product to multi-product to now platform; from.
  • ︎ 220% attainment of customer metrics goals average so far; crushed plan, now taking it further.
  • ︎ Trained the entire Sales, CS, SDR and SE orgs on the market, differentiation, new products and platform selling, plus worked with > 400 AEs, CAEs and CSMs. Achieved top-5% feedback from field.
  • ︎ Thought leadership talks and workshops for a combined audience of 1,000 people per quarter on average (from conference keynotes to exec roundtables).
May 2023 - Present

Sr Director, Market Strategy

Gong

San Francisco, California, US

  • ︎Lead Market Strategy team managing market intelligence, strategic customer engagement, analyst relations and partnerships marketing.
  • ︎Category creation work in market positioning, thought leadership, collaborating with industry analysts and working directly with customers.
  • ︎Built a framing of the entire market landscape to educate and advise customers on how to understand the entire space; became widespread in the field. Strong results and feedback from customers as well as Sales and CS.
  • ︎Created a platform consolidation guide used extensively by the field for multi-product expansion.
May 2022 - May 2023

Product Strategy

Gong

San Francisco, California, US

  • ︎New products and new markets expansion; research, market insights, strategy recommendations, long-term product roadmap, planning and new product launches.
  • ︎New product GTM formulation and cross-functional execution. Part of core team building the earliest plans for our two biggest new products, including TAM, ICP, customer needs, projections, competitor reviews and.
  • ︎M&A and partnerships: project led the due diligence of 100+ companies, leadership meetings, decision frameworks.
  • ︎Business development: worked with several ecosystem partners to identify and execute on product collaboration, including project managing a major b2b platform partnership with product planning, launch and GTM thought.
Apr 2021 - May 2022

National Advisory Board; Vetcap Co-Founder

Current
Vetsintech

San Francisco, CA, US

VetsinTech is a national organization whose mission is to help train, connect and find jobs for military veterans interested in careers in technology. Co-founded VetCap - a veterans entrepreneurship capital program - in collaboration with the White House, to train veterans on how to raise capital for their business; efforts highlighted by the White House.

2013 - Present ~13 yrs 5 mos

General Partner & Co-Founder

Current
Nextworld Capital

San Francisco, CA, US

  • NextWorld Capital is a venture capital firm that invests in enterprise technology startups and helps them grow into global leaders. NWC led seed, early-stage and growth-stage rounds and helps entrepreneurs design and.
  • ︎ Lead investor and board member in numerous early, high-growth companies.
  • ︎ Inc: Zuora (NYSE: ZUO), Spiff (acq. Salesforce), Stampli, Nue, NextGen (NYSE: FIO), Planful (acq. Vector Cap), DynamicOps (acq. VMware) and Gong (firm investment, advisor, joined).
  • ︎ Expertise and successful investors in b2b SaaS, artificial intelligence (AI), GTM tech, data, security and fintech.
  • ︎ NWC built and leveraged extensively a strong Enterprise customer platform for our portfolio companies to sell to F500 and FTSE250 companies.
  • ︎ Created prominent industry conference for GTM growth in enterprise tech; for example, interviews with the CEOs of MuleSoft, Zuora and Zoom.
May 2009 - Present

Vice President

Ftv Capital

San Francisco, CA, US

Enterprise tech venture capital.

Aug 2007 - Apr 2009

Principal

Vista Ventures

Enterprise tech venture capital.

May 2002 - Aug 2006

Chief Financial Officer

Ecc

Venture-backed fintech company. CFO + Chief Operations Officer (COO) duties.

Aug 2000 - May 2002

Vice President

Berenson And Company

New York, NY, US

M&A investment banking and private equity.

Jun 1996 - Jun 2000

Investment Banking Analyst

Credit Suisse First Boston

Zurich, CH

Investment banking in top M&A team. Mergers, acquisitions, capital raising.

Jul 1994 - Jun 1996
Team & coworkers

Colleagues at Gong

Other employees you can reach at gong.io. View company contacts for 2032 employees →

AM Arturo Montesdeoca Arturo Montesdeoca Colleague at GongBogota, D.C., Capital District, Colombia, Colombia View → YK Yash Kawale Yash Kawale Colleague at GongPune, Maharashtra, India, India View → 荣 荣绍生 荣绍生 Colleague at GongJiangsu, China, China View → RC Ryan C. Ryan C. Colleague at GongPhiladelphia, Pennsylvania, United States, United States View → GA George Aluma George Aluma Colleague at GongNairobi, Nairobi County, Kenya, Kenya View → SM Stanley M Githinji Stanley M Githinji Colleague at GongSan Francisco, California, United States, United States View → RD Ryan Delmo Ryan Delmo Colleague at GongDavao, Davao Region, Philippines, Philippines View → 宋 宋振宗 宋振宗 Colleague at GongHenan, China, China View → TC Theresa Cao Theresa Cao Colleague at GongNew York, New York, United States, United States View → AP Alex Parker Alex Parker Colleague at GongAccra, Greater Accra Region, Ghana, Ghana View →
3 education records

Craig Hanson education

Master'S Degree

Stanford University Graduate School Of Business

Ba, Economics

Carleton College

Master'S Degree, Graduate School Of Business

Stanford University
FAQ

Frequently asked questions about Craig Hanson

Quick answers generated from the profile data available on this page.

What company does Craig Hanson work for?

Craig Hanson works for Gong.

What is Craig Hanson's role at Gong?

Craig Hanson is listed as Sr Director, AI Market Strategy | Revenue Transformation; AI GTM Strategy and Growth at Gong.

What is Craig Hanson's email address?

AeroLeads has found 1 work email signal at @gong.io for Craig Hanson at Gong.

What is Craig Hanson's phone number?

AeroLeads has found 6 phone signal(s) with area code 631, 415, 202 for Craig Hanson at Gong.

Where is Craig Hanson based?

Craig Hanson is based in San Francisco Bay Area, United States, United States while working with Gong.

What companies has Craig Hanson worked for?

Craig Hanson has worked for Gong, Vetsintech, Nextworld Capital, Ftv Capital, and Vista Ventures.

Who are Craig Hanson's colleagues at Gong?

Craig Hanson's colleagues at Gong include Arturo Montesdeoca, Yash Kawale, 荣绍生, Ryan C., and George Aluma.

How can I contact Craig Hanson?

You can use AeroLeads to view verified contact signals for Craig Hanson at Gong, including work email, phone, and LinkedIn data when available.

What schools did Craig Hanson attend?

Craig Hanson holds Master'S Degree from Stanford University Graduate School Of Business.

What skills is Craig Hanson known for?

Craig Hanson is listed with skills including Leadership, Strategic Partnerships, Public Speaking, Corporate Finance, Deal Sourcing, Early Stage Startups, M&A, and Corporate Venture Capital.

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