Craig Johnson Email & Phone Number

Provide leadership to Store Managers to achieve company sales and profit goals. Partner with BWI airport exectuives to design and recommend sales programs and short and long-term sales strategies. Evaluate and implement appropriate sales techniques to increase the airport's sales volume. Ensure all store locations open and operate on a scheduled daily basis. Ensure the physical appearance and condition of all stores in the airport comply with company standards. Demonstrate a professional, responsible and accountable manner at all times. Recruit store managers and sales associates. Coordinate training of employees and develop them into a high performance sales team. Excellent communicator with the ability to present, negotiate and sell vigorously. Make effective customer-focused decisions with limited time and information. Determine decision-making criteria based on customer product and services needs. Present a strong customer service orientation toward all contacts, internal and external to the store. Successfully achieve positive, concrete results through hard work and perseverance. Inspire others with drive and motivation to sell aggressively and provide excellent customer service. Demonstrate leadership attributes such as unwavering optimism and a 'can do' attitude.

Manage the daily sales and operations of 10 stores for a major electronics retailer in MD and Northern VA area. Reviewed the previous day's sales figures, motivating the staff, recognizing top performers and offering knowledge and expertise to those who need guidance. Oversaw the management of inventory, merchandise displays, Associate performance, and how customer issues are resolved for 10 Metro store locations.• Developed and Promoted four Store Directors and six Assistants over previous 12 months.• Washington District chosen to be the Regional Learning Center in 2008, as a result have trained numerous Store Directors and supervisors with the region.• Customer Service scores have increase 30% over 2007 results for 2008• Mobile Instillations increased 8% over 2007 results for 2008.• HTI Instillations increased 12% over 2007 results for 2008.• Retention did increase over 25% since 2007 results for 2008.

Lead the store culture by overseeing everything from sales, operations, inventory management, and loss prevention. Managed all aspects of store staffing which included reviewing coverage schedules, managing payroll compliance, conducting new hire interviews and lead new hire training. Kept the focus on the execution of the store business plan and monitored store performance. Helped to drive customer loyalty and addressed customer issues. Managed a $60 Million retail location. *2004 Most Improved Store of the Year (Pentagon City, VA) *Trained and promoted 4 Store Managers for company* Chosen to open Baltimore Harbor store in fall, 2005

Responsible for delivering and ensuring outstanding customer service and effectively managing and motivating a team of store associates. Excelled at problem-solving, evaluating and taking calculated risks, and ensuring that store associates maximize results. Provided leadership, talent development, and financial responsibility to run $50 Million a year store location. *Increased customer service 110% *Reduced associated turnover by 65% *Improved inventory control (shrink) by $1 Million

Drove store sales by communicating Company expectations, analyzing, evaluating, and forecasting financial performance. Directed and oversaw merchandising and inventory activities to capitalize on economic trends and demographics. Ensured both associate and customer needs and issues were resolved by providing direction and resources.*2000 Most Improved Store of the year *Reduced Shrink numbers in problem stores *Promoted and trained numerous assistants for Store Manager Positions