Craig Kaplan Email & Phone Number

Los Angeles, Ca, Us

Diamond Bar, California, Us

Manhattan Beach, Ca, Us

*** Taking on select advisory roles to CEOs in seed, series A, or series B startups - typically B2B and B2B2C - to accelerate growth through parallel strategies: Marketing, Sales, Partnerships, Customer Success, and Operations.25 years in tech (saas/internet) and I'm most invigorated by working with entrepreneurs and entrepreneur-minded leaders (and future leaders). In every engagement, I strive to learn as much as I give back. I've been fortunate to lead growth strategy and build "systems" (merging strategy, tactics and process with an emphasis on leadership that drives team culture) for many startups ($0-1.5mm at Everbridge, $0 - $100mm at EdgeCast, $1-10mm at a W3 platform), advised dozens of CEOs, invested in funds and as an angel, implemented channel strategies and product partnerships for a Fortune 13 while integrating sales and revops for 2 multi-billion dollar acquisitions, and served on 2 non-profit boards at UCLA and a for-profit board in a small family business. At the end of the day, I listen a lot, and use my aggregated experience to get results to immediate problems while building the foundation for strategy and systems for your next challenge. At a minimum, I strive to make meaningful connections to your own network.

San Francisco, California, Us

I launched StartupGrind-Manhattan Beach chapter to develop an entrepreneurial community and support my efforts as a Venture Partner at Nextgen Venture Partners, which provides entrepreneurs with valuable connectivity for sales, hiring, and financing introductions, as well as on-demand advice. NextgenVP typically invests $1M - $2M in early stage companies and $3M - $5M in growth stage companies.Venture Partner and CEO AdvisorSourced 2 investments for NextgenVP investments, while participating in over 15 investment committees.- Advised a CEO as startup grew rapidly and fundraised Series B at $100mm valuation- Supported $55mm to $150mm growth in 10 months for Kush Supply Company by building Sales Operations and Product Management teams in an emerging market challenged by state by state legal restrictions.- Advised dozens of startup CEOs as a formal and informal advisor to support sales and partnership strategies, hiring advice, go-to-market messaging and aligning product, marketing, and sales strategies.

Pivotal brings the advice, frameworks, and systems to support fractional GTM leaders of today and the future.As GTM advisor, I work with the team and the client base to accelerate results in their gotomarket efforts. We engage cost-effectively to get results via outbound sales acceleration, content-marketing, and targeted channel marketing - simultaneously!

Remote, Us

(Technology platform incubated in public company: EXP World Holdings)Building the Best Place to Work in the Enterprise MetaverseVirbela is a hyper-growth platform defining the future of collaboration, education, remote-work and social engagement via two virtual platforms: Virbela and Virbela Labs project Framevr.io (browser-based).Virbela goes beyond file-sharing, messaging, and video-conferencing, to replicate in-person engagement in a virtual reality platform without the requirement of a headset.We are defining a new industry of virtual communites that builds culture and relationships online with persistent virtual campuses one work campus, one university, and one organization at a time (and soon will all connect to each other universally).FRAME by Virbela is a state-of-the-art solution for collaboration in a virtual world. Built to bring people together in environments they can adapt and adjust to suit their needs.Imagine having all of your video conferencing conversations in your own personal and unique FRAME space.Say goodbye to video-conferencing and hello to the future of communication! (no headset required but its really fun to have one on in FRAME)______________Recruited to join by Virbela’s founder/President, Alex Howland and ExP’s CEO Glenn Sanford to build-out the team during hyper-growth transition.We have enabled 5x+ growth in revenues while leading all front-office teams - Sales, Partnerships, Customer Success.We grew the front-office team from 5 to over 40 building sales, marketing, and CS structure and implementing appropriately-sized management structures for P&L planning.We have developed a go-to-market strategy focused on 3 product lines and 3 industries.We opened markets in EMEA, Japan, and Korea, at minimal cost overhead.We have onboarded a dozen Fortune 1000 companies working with Product/Engineering to be enterprise ready.

Cypress, California, Us

"Operational-izing" Customer Data (CRM and ERP) to drive revenue growth, cross-selling and margin expansion strategies. Advising on mergers and acquisitions, joint ventures, and quarterly earnings statements. Recruited by President, Jason Vegotsky, as an advisor to drive strategic initiatives, increase sales efficiency, identify product and financial trends.Growth from $52mm to $150mm in 12 months.1) Transformed Netsuite dashboards for Executives, Sales Leaders, and Account Managers to increase visibility across sales, operations, and highlight customer and product trends.2) Re-organized Sales Operations and created a distributed & regionalized structure with personal accountability and data-driven metrics.3) Built a new Product team to scale product knowledge and accelerate vendor onboarding. The team implemented a new weekly training, consolidated internal communication and knowledge-base, implemented new vendor analysis processes, and leveraged new internal/external surveying for informed decision-making.Revenue has been growing, on average 20% quarter-over-quarter, in fiscal year 2019

Los Angeles, California, Us

Advise on the strategic direction of the Association with a membership of 500,000 alumni globally;2014, 2015 Chair of Technology Committee2012, 2013 Finance Committee2012, 2013, 2015, 2016 Nominations Committee2016, 2017 UCLA Awards Committee2016-2017 Career Advisory Committee

Los Angeles, Ca, Us

Post acquisition, Kaplan continued to lead sales growth from $100m to $250m in revenue with direct and channel sales strategies with all non-M&E segments.He led a 40+ global sales team which overlayed with the 2000 person Verizon Enterprise teamManaging go-to-market strategies for teams focused on providing our Video Lifecycle, Site Acceleration, E-commerce, and Security Solutions to all companies offering online and mobile applications to help CTOs and CMOs:* Increase performance and reliability to translate to happier online customers* Enable more nimble online operations to translate into 24/7 businesses staying ahead of the competition* Reduce reliance on cumbersome Professional Services and Support processes with our advanced self-enablement tools, APIs, and real-time Data

EdgeCast Networks (Acquired by Verizon, December 2013)GTM Leadership, team-building, and customer success management at every iteration to $100 million ARR.$0 to $100m revenue growth in 6 years, and acquired by Verizon for $400m (now streaming platform of Verizon Media)Revolutionizing the delivery of websites, content, applications by combining the most advanced CDN engineering (EdgeCast Networks) with the resources of Verizon's Wireless, Data, Security, and Backbone teams globally!Hired in 2007 as 19th employee to build and manage the Sales Team. Led the team from 2 to over 30 at the time of the acquisition.Transitioned the team from Inside Sales to Hybrid Inside/Outside Team.Built Client-focused Account Management Team and processes to maintain churn under 1% annually.Optimized Sales Ops processes to ensure maximum time focused on selling Created unique Salesforce implementation to ensure efficiency of sales activitySales grew over 30% year over year for 7 years.

Acquired by PlasmaTreat in 2011.Consulting business applying environmentally-safe treatments for surface bondability in a variety of industries, including Semiconductors, Healthcare, and Sporting Goods.

Boston, Massachusetts, Us

InstaStaffWith cofounder, launched new SAAS product to a new industry and grew revenues from $0 to $1.5m ARR in 18months. InstaStaff was a technology innovator providing efficient communication processes for staffing companies; enabling our clients to recruit customers and fill contracts faster and accurately.http://www.instastaff.comParent company: Everbridge (IPO’d 2017)

Los Angeles, Ca, Us

Fiduciary responsibility and policy-making for non-profit run by a majority student-run board. Provides event services, food services and retail outlets (UCLA Store and uclastore.com) geared to servicing the UCLA community of over 40,000 students, faculty, staff, and alumni. With over $80m in revenue, the organization uses excess funds to increase student wages and provide programming for undergraduates and graduates.

Waltham, Massachusetts, Us

Built partnerships with Technology Developers to leverage Lionbridge/VeriTest services:- Quality Assurance / Testing- Product Maintenance / ADM- Development expertise *While consulting on the appropriate onshore/offshore delivery model.

Waltham, Massachusetts, Us

Acquired by VeriTest/Lionbridge in 2002.Formerly ZD Labs, a division within Ziff Davis Media.eTesting Labs provided independent product testing, benchmarking, competitive analysis and QA services in the technology industry.

Belcamp, Md, Us

*Managed up to 15 engineers on multiple parallel projects*Onboarding/Trained 3 teams of engineers in 18 months.*QA projects for AMD, Fujitsu, Sony, HP, and others.*Competitive Analysis, User Interface evaluation

Ba, Communication Studies W/ Business Specialization

Education record