Craig Mccoy Email & Phone Number

Laguna Beach, California, United States

Laguna Beach, California, United States

Orange County, California, United States

-Streamlined the online customer retail experience resulting in double digit month over month sales percentage growth.-Consolidated the order fulfillment process resulting in better customer communication, inventory management, and accounting processes.-Bridged the gap between customer product feedback and engineering to improve the quality of Assault UTV products.-Worked with marketing team and outside partners to get the Assault brand in front of UTV enthusiasts using digital, print, and sponsored racer (and lifestyle) athletes.

Orange County, California, United States

✓Plan and execute web, social, and event marketing to promote aftermarket offroad and expedition sales.✓ Build and manage the Outlaw Offroad to Off The Grid name and brand change - including website creation, social media transitions, and general business changes.✓ Manage multiple vehicle builds including initial customer sales relationship, parts sourcing, technician labor scheduling, and delivery with a meticulous attention to detail.

Beverly Hills

✓ Collaborate directly with EVP of Marketing and CEO to develop and execute an updated social media strategy in line with business objectives- with a strong emphasis on Instagram, video, and product integration.✓ Coordinate with department directors to source and create micro-content from strategic partners, sponsored athletes, events, and programs. Focused on working closely with motorsports athlete managers, event coordinators, and professional athletes to cover live events including Supercross, Motocross, Rallycross, Formula Drift, X Games, etc.

Los Angeles, California

✓ Teamed with entertainment and CPG clients to develop organic and paid social and digital media tactics, KPI development, analytics, and reporting- resulting in a monthly reach of upwards of 10MM consumers.✓ Contribute to the development of a social media plan of a $2MM yearly budget.✓ Live and breathe the social & digital space- specifically Facebook, Instagram, Twitter, andYoutube.

Greater Los Angeles Area

Reno, Nevada Area

Productions inclued Monster Energy Supercross, College Football, College Basketball, Pro Bowling, Pro Skiing and Snowbaording, etc.

Sparks, Nv

Roseville, Ca

Truckee, Ca

Reno, Nevada Area

• Developed and executed an integrated marketing campaign to drive brand awareness through establishing brand image, positioning, and developing a target audience• Managed social and traditional advertising, sponsorship, placement, and events on a minimal budget; emphasis on social• Consulted with owners regarding distribution, pricing, and development of point of sale material for the new healthy beverage.

Soda Springs, Ca

• Private and group snowboard lessons for all ages, with emphasis on adults• Assessed student skills on the slopes and developed lessons that would quickly show results• Kept students engaged and having fun at all skill levels

Bachelor'S Of Science, Business Marketing, Marketing

Activities and Societies: Ad Club, American Advertising Federation (AAF) Member, National Student Advertising Competition (NSAC) participant

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