Craig Hogan Email and Phone Number
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Craig Hogan personal email
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Highly accomplished, senior executive who thrives in the space where Marketing and Customer Experience strategy meet technology and data. Rich experience leading large-scale corporate change initiatives through trusted, horizontal leadership. Proven ability to drive acquisition, retention and engagement, while inspiring diverse teams, overcoming complex challenges, and achieving objectives.
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Chief Revenue OfficerWoodard Cleaning & Restoration Feb 2022 - PresentSt Louis, Missouri, Us
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Head Of Marketing - Real EstateColibri Group Jul 2020 - Jan 2022St Louis, Missouri, Us -
Vp, Marketing And Customer ExperienceGraybar Feb 2018 - Jul 2020St. Louis, Missouri, Us -
Svp, Client Experience & Marketing OperationsScottrade Jan 2015 - Dec 2017Saint Louis, Mo, UsResponsible for planning, measurement and execution of marketing and client experience strategy. Directed the customer experience discipline, including user-centered design, personas, and journey mapping to imprint client-centric principles on all strategic initiatives. Led advertising for all paid digital and traditional media. Set marketing technology vision, including automation, omnichannel integration and campaign management. Led client insights, segmentation, marketing analytics and research. Led Marketing Project Management Office, including resource management and process engineering to ensure flexible and efficient execution of all Marketing programs. -
Svp, Client Segments & ExperienceScottrade Jan 2013 - Jan 2015Saint Louis, Mo, UsImplemented the firm's client segmentation strategy to improve acquisition, retention and share of wallet by addressing the unique product, service, promotion and communication needs of each strategic segment. Led customer experience, combining segmentation, user-centered design, persona development, and journey mapping to drive strategy. Responsible for integrated sales and marketing campaigns, targeted offers and promotions, and one-to-one communication triggered events. Responsible for Enterprise CRM systems for Sales, Service, Marketing and Client Master Data Management. Created Client Insights team responsible for feedback and VOC programs, Marketing and Digital Solutions KPIs, campaign forecasting and measurement, digital analytics, and marketing research. Led Asia-Pacific Marketing and Digital Solutions efforts.
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Director Of Customer Intelligence, Crm And ReportingScottrade Oct 2007 - Jan 2013Saint Louis, Mo, UsLed the firm's first CRM system implementation, enabling 500 nationwide branches and the national service center to enhance customer experience and asset gathering. Introduced customer intelligence discipline incorporating analytics, research, predictive modeling and competitive intelligence to drive marketing strategy. Led master data management and implemented the firm's Enterprise Data Warehouse and Business Intelligence. Initiated segmentation, including behavioral, attitudinal and needs-based strategies. Implemented database marketing, aimed at customer-centric communications and engagement throughout the customer lifecycle.
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Director, Database MarketingEnterprise Rent-A-Car Apr 2006 - Nov 2007St. Louis, Mo, UsResponsible for the marketing database of the nation's largest car rental company. Developed customer recognition and loyalty program to achieve corporate objectives for retention and share of wallet and deliver an improved rental experience for the customer on the web and at the branch. Implemented business intelligence and reporting environment and improved understanding of customer base through behavioral and attitudinal models, identifying customers with the greatest current and potential value. -
Vice President, Business DevelopmentMaritz Learning 2004 - 2005Responsible for all marketing and business development functions for the Maritz Learning business unit, including marketing communications, product development, sector marketing, market intelligence, and proposal operations.
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Vice President, Marketing & Strategic PlanningMaritz Loyalty Marketing Is Now Bond Brand Loyalty 2002 - 2004Mississauga, Ontario, CaResponsible for all marketing and strategic planning functions for the Maritz Loyalty Marketing business unit, including brand identity, marketing communications, public relations, sector marketing, and product marketing. -
Director, Research & Analytical ServicesMaritz Loyalty Marketing Is Now Bond Brand Loyalty 2000 - 2002Mississauga, Ontario, CaLed the research and analytics practice for Maritz Loyalty Marketing. Implemented industry leading campaign management and analytic platform, instituted quarterly reviews with clients to drive incremental revenues, growth and retention, and led Balanced Scorecard initiative to ensure strategic alignment throughout organization.
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Account Manager, Sr. Manager Of Strategic Planning & ResearchThe Integer Group 2000 - 2000Denver, Colorado, Us -
Account Supervisor, Sr. Manager Of Strategic Planning & ResearchThe Integer Group 1999 - 2000Denver, Colorado, Us
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Regional Marketing DirectorThe Integer Group 1998 - 1999Denver, Colorado, Us
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Manager Of Strategic Planning & ResearchThe Integer Group 1998 - 1998Denver, Colorado, Us
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Market Research & Guest Relations SpecialistSix Flags 1995 - 1998Arlington, Texas, Us -
Supervisor Of AdmissionsSix Flags 1992 - 1995Arlington, Texas, Us
Craig Hogan Skills
Craig Hogan Education Details
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Washington University In St. LouisMaster Of Business Administration (M.B.A.) -
Southeast Missouri State UniversityMusic Education (Voice)
Frequently Asked Questions about Craig Hogan
What company does Craig Hogan work for?
Craig Hogan works for Woodard Cleaning & Restoration
What is Craig Hogan's role at the current company?
Craig Hogan's current role is Chief Revenue Officer - Woodard Cleaning & Restoration.
What is Craig Hogan's email address?
Craig Hogan's email address is cr****@****bar.com
What is Craig Hogan's direct phone number?
Craig Hogan's direct phone number is +131491*****
What schools did Craig Hogan attend?
Craig Hogan attended Washington University In St. Louis, Southeast Missouri State University.
What skills is Craig Hogan known for?
Craig Hogan has skills like Crm, Marketing, Loyalty Programs, Analytics, Database Marketing, Marketing Strategy, Strategy, Direct Marketing, Loyalty Marketing, Digital Marketing, Integrated Marketing, Market Research.
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