Craig Thomason Email and Phone Number
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Great work deserves to be remembered. Let’s turn your vision into a story that matters, one that people won’t forget.As a seasoned Strategic Communications Director, I've dedicated my career to amplifying executive voices and maximizing the impact of internal communication. My journey includes providing strategic counsel to top-tier executives, enhancing their thought leadership presence both within and beyond the corporate sphere.In the realm of corporate storytelling, I excel at crafting narratives that not only capture attention but also drive meaningful action. My approach blends traditional storytelling finesse with the latest in Generative AI, offering a unique perspective in content creation. This synergy has been pivotal in developing immersive digital experiences.My role extends to spearheading imagine@Merck, an initiative I co-founded to foster a culture of collaboration and innovation among our employees. This initiative not only ignited a global movement but has also been lauded by Fast Company as one of the 21 most innovative teams of 2020. It stands as a testament to my belief in the transformative power of grassroots innovation.I am now venturing into the evolving landscape of Generative AI, harnessing its potential to redefine strategic communications. This expertise uniquely positions me to guide organizations in navigating the digital era with compelling, AI-enhanced storytelling strategies that build brand loyalty and engage employees like never before.
Merck
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Director, Global Employee And Executive Communications | Global CommunicationsMerck Oct 2022 - PresentRahway, New Jersey, UsStrategic counselor to executive team members, providing internal and external communication strategy for elevating their voice both in and outside the company. Support communications for key enterprise initiatives that drive innovation. -
Associate Director, Strategic Communications And Planning | Enterprise Strategy OfficeMerck Mar 2021 - Oct 2022Rahway, New Jersey, UsLead the development of brand voice and communication strategy for cross-functional transformation initiatives, Employee Business Resource Groups (EBRGs), and employee development opportunities for one of the largest pharmaceutical companies in the world.► Strategic communications leader for internal consultancy program► Brand Storyteller for enterprise change initiatives► Communications consultant and coach for EBRG leaders► Speaker coach and content developer for senior leaders -
Co-Founder & Head Of Creative Engagement | Imagine | Corporate Strategy OfficeMerck Jun 2018 - Mar 2022Rahway, New Jersey, UsI developed, launched, and currently lead creative engagement for imagine@Merck -- an engaging and empowering grassroots initiative for Merck employees to ideate, collaborate, ignite, and explore compelling ideas that drive change. I formed a global community of Storytellers to give voice to new ideas that challenge the status quo. Recognized by Fast Company for leading an organization-wide initiative that has "gone above and beyond to champion a more innovative culture" on its inaugural list of the 21 most innovative teams of 2020.Recent Key Accomplishments:► Partnered with senior leaders to develop brand narrative and internal marketing strategy for key initiatives to avoid brand and marketing consultation fees exceeding $1.2MM.► Developed and delivered Communicate to Connect -- a multi-experience program that teaches the framework of story to connect, persuade, and call audiences to action.► Recruited, trained, and manage 60+ global volunteers to serve as a community of speaker coaches, content creators and facilitators supporting imagine events and programs.► Sponsor and Creative Consultant for TealCast - Merck's first podcast platform for employees by employees. -
Experience Design Lead | Learning Shared Services At MerckMerck Oct 2017 - Sep 2019Rahway, New Jersey, UsLed the strategic design process and overall user learning experience (UX) for enterprise user learning initiatives across multiple learning channels; contributed to the search and formation of a new team of digital filmmakers to execute the strategy – providing fresh and engaging content across the Merck enterprise that included videos, podcasts, and other new media.Key Accomplishments:► Led a team of designers in developing a social learning community for Human Health leaders in support of a global digital transformation. ► Co-developed and led the creation of a digital social community for Merck’s top 200 leaders to collaborate, innovate, and develop strategies for change.► Developed a Digital Media Content Strategy to set a new standard in content creation leveraging storytelling through video.► Hired and co-led the organization's first Digital Media Team. -
Creator & HostSometimes Digital Always Human Podcast Jan 2019 - Dec 2019I produced and hosted a podcast that showcased how various thought leaders are using digital to amplify their voice. Through engaging conversations we discussed what essential communication skills are needed to inform and inspire audiences and build community using digital technology. Some of my most listened-to episodes are:► The Master Storyteller, featuring best-selling author Miri Rodriguez ► In the Middle, a conversation with Forbes Contributor Amy Blaschka► Know Yourself, Know Your Worth, with Stephanie Campos, Founder & Chief Storyteller at Latinas Create► Say Things Better, featuring communications expert and entrepreneur, Lila Smith https://anchor.fm/craig-thomason*Views expressed are my own or my guests and do not necessarily reflect my employer.
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Leadership Development Leader | Center For Leadership And Learning At J&JJohnson & Johnson Oct 2016 - Oct 2017New Brunswick, Nj, UsResponsible for the design strategy and program oversight of enterprise leadership programs. Key Accomplishments:► Managed the development and delivery of Signature, a premiere global program designed to foster exceptional leadership capabilities among +36 international senior leaders.► Collaborated with industry experts and HR leaders in developing content focusing on leadership brand, cultural awareness, and innovation.► Led the train-the-trainer certification process for in-house faculty, line leaders, HR Business Partners, and third-party faculty.► Managed, mentored and coached Global Talent Management Co-Op. -
Xl - Content Creation Lead | Office Of Creative EngagementJohnson & Johnson Oct 2015 - Oct 2016New Brunswick, Nj, UsSelected to participate in an innovation program for leaders designed to accelerate the development of change agents who would drive a culture of innovation across the enterprise. Co-led the building of TEDXJNJ community.Key Accomplishments:► Led a team of volunteers serving as content contributors, responsible for the creation of stories and other digital content on TEDxJNJ.com.► Produced and hosted the series Happening Now, a collection of conversations with senior leaders highlighting the innovative work taking place throughout the company.► Increased website traffic and engagement month after month. -
Senior Manager, Global Training | Health Care Compliance & Privacy Training & CommunicationsJohnson & Johnson Aug 2014 - Oct 2016New Brunswick, Nj, UsGlobal cross-sector leader responsible for developing learning innovation strategies through collaboration with Regional Training Leaders.Key Accomplishments:► Created global virtualization strategy – transforming in-person training to virtual platform, decreasing costs.► Developed video strategy for instructional designers decreasing the need for media personnel and eliminating production costs.► Developed bite size strategy as new component for 2016 Corporate Integrity Agreement Training, allowing for faster learning outcomes.► 2016 J&J HCC&P Innovation Award Recipient for North America. -
Learning Solutions Manager | Global Learning & DevelopmentMerck Nov 2013 - Jul 2014Rahway, New Jersey, UsLed the development of next generation learning solutions resulting in cost savings, operational efficiency and enhanced user learning experiences. ► Developed a Video Strategy for learning practitioners outlining best practices for including video in learning solutions. Collaborated with industry expert, Jonathan Halls (ATD) in developing a 2-day course at Merck for all learning and development colleagues to better understand video and how it can be incorporated. ► Introduced the “bite size learning” strategy as a means to help learners arrive at the learning outcome faster and spend less time learning. After several years of iterations and development – bite size learning is one of the primary ways learning is being developed at Merck.► Co-developed and designed a learning lab for piloting new learning technology including digital video. Through careful research, I led the effort to build an in-house lab for all Merck Learning and Development colleagues to test or pilot video technologies for their programs. -
Senior Specialist | Learning And DevelopmentMerck May 2010 - Nov 2013Rahway, New Jersey, UsPrincipal learning management system trainer and subject matter expert within Merck Research Laboratories responsible for leading instructional team in administrator training.Key Accomplishments:► Co-led the development and deployment of enterprise-wide learning management system training.► Developed local LMS business roles to enable department-led reporting and decrease reliance on centralized training group.► Served as a lead facilitator for advanced administrator training. -
Training Systems AnalystMerck Feb 2008 - May 2010Rahway, New Jersey, UsDeveloped instructional content in collaboration with Manufacturing and R&D experts to ensure compliance and relevant research education. -
Senior AnalystBristol-Myers Squibb Jun 2001 - Dec 2007Lawrence Township, Nj, UsClassroom Manager responsible for overseeing instructor-led facilities at BMS sites in central New Jersey - providing technical and operational support. -
Helpdesk AnalystCit Mar 2001 - Jun 2001New York, Ny, Us -
Helpdesk AnalystBristol-Myers Squibb Jan 2000 - Mar 2001Lawrence Township, Nj, Us -
Helpdesk AnalystCit (Formerly Newcourt) Oct 1999 - Jan 2000New York, Ny, Us -
Marketing AssistantMelillo Consulting Oct 1997 - Oct 1999Somerset, New Jersey, Us -
Project EditorResearch And Education Association May 1994 - Oct 1997
Craig Thomason Skills
Craig Thomason Education Details
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Kellogg Executive EducationThe Art And Science Of Innovation -
New York UniversityDigital Video Production | School Of Continuing And Professional Studies -
Kean UniversityEnglish
Frequently Asked Questions about Craig Thomason
What company does Craig Thomason work for?
Craig Thomason works for Merck
What is Craig Thomason's role at the current company?
Craig Thomason's current role is Executive Communications | Storyteller | Integrating AI into Communication Strategies | Speaker | Coach.
What is Craig Thomason's email address?
Craig Thomason's email address is cr****@****ail.com
What is Craig Thomason's direct phone number?
Craig Thomason's direct phone number is +160973*****
What schools did Craig Thomason attend?
Craig Thomason attended Kellogg Executive Education, New York University, Kean University.
What skills is Craig Thomason known for?
Craig Thomason has skills like Training, Learning Management Systems, Leadership, Instructional Design, E Learning, Pharmaceutical Industry, Management, Instructor Led Training, Software Documentation, Project Management, Public Speaking, Cross Functional Team Leadership.
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