Craig Thorn Email & Phone Number

Hamilton, On, Ca

Montreal, Quebec, Canada

Link Up is a nonprofit that connects talented and passionate individuals from BIPOC communities to opportunities within the craft beer industry.

Montreal, Canada Area

We partner with brands we believe in to tell compelling stories, create authentic connections and deliver transformational experiences online.Select clients: Meta Elevate, Sony Mobile, NBA, City of Toronto, Sonder, Wealthsimple.

Toronto, Canada Area

BAOS Podcast was founded as a casual craft beer blog documenting a beer journey. It became a podcast in 2015, and we added a video component in early 2016. It is now a full fledged craft beer media company, with a YouTube series, podcast and blog, and a full team - hosts, digital media, producer and audio engineer. We are distributed by BrewStuds, the second largest independent craft beer website in the USA.

Toronto, Canada Area

Established in 2008, The Movement Fam is an outlet for soulful, truthful art; music from and for the soul. We embody honesty in a dishonest world, provide a soundtrack to the beautiful struggle, deliver raw emotion without the smoke and mirrors, invoke intelligence in a society that is continually forced to embrace less than what they are capable of, and celebrate life in a world full of fear mongering."Relentless with this effortless passion."“Being in a minority, even in a minority of one, did not make you mad. There was truth and there was untruth, and if you clung to the truth even against the whole world, you were not mad.” - George Orwell, 1984

Eaton Centre, 220 Yonge St, Toronto

Principal Responsibilities:• Regularly provided additional support to inventory management team members whenever necessary.• Developed and sold complete computing and digital media solutions for regular and enterprise customers.• Acquisition and development of new business client accounts for our business team.• Regularly trained commercial and consumer clients on the use of various Apple hardware and software solutions.• Participated in store opening and closing procedures including restocking and merchandising processes.• Carried out cellular network activations for clients on iPhones and iPads.• Participated in new product launches at the Toronto Eaton Centre store location.• Receive, check-in, store and count stock on a daily basis.• Inventory Management.Achievements:• Achieved sales metrics regularly and consistently after a month of employment.• Ran social media workshops for businesses, along with iPad and Mac basics, monthly.

Melbourne, Australia

Principal Responsibilities:• Coordinate all digital marketing activities (both paid media and online publicity) for all theatrical releases.• Liaising daily with creative teams, publishers, ad operations, agencies and film studios.• Make executive decisions on, and often driving, creative concepts for online advertising.• Brief media agency on each film and ensure an accurate and well-targeted media plan is presented as a result.• The central point of contact for all online banner ads, television commercials, trailers and other digital media for all films.• Responsible for getting creative uploaded to the MediaMind platform and trafficking all ads to the correct placements.• Regularly working to strict deadlines, and planning contingencies where the outcome is out of my control.• Ran the Roadshow social media campaign on Twitter, Facebook and YouTube.• Required to come up with a unique marketing idea (either online or offline) each month and present it to the whole marketing team.Achievements:• Was offered a full time position after a month of temporary work.• Introduced and taught the benefits of social media (Twitter in particular) the marketing team, who was previously unfamiliar with the platform.• Personally took all the Twitpics for the Killers Australian Premiere, with Ashton Kutcher.• Formed strong personal relationships with account executives at Google, YouTube, Facebook and more.

Principal Responsibilities:• Edit, quality control and ensure standards and style guide are met for all content that appears on the Box Hill Institute website.• Write, manage and ensure adherence to the Box Hill Writing Style Guide and SEO Style Guide.• Currently undertaking a revamp of the Box Hill Institute website, where I am coordinating the update, rewrite (where necessary) and transfer of over 3,000 web pages.• Daily use of the DLSS content management system to update the website, as the key point of contact.• Completed training on the Microsoft Sharepoint CMS as a Content Administrator and currently utilising it to populate the new BHI website.• Run the course database for the Institute, coordinating course information with the various Teaching Centres, ensuring accuracy of information and timely publication.Achievements:• Implemented Writing and SEO Style Guides to the Institute where there previously was none.• Increased the quality of content on the BHI website by introducing stricter editing policies.• Organised and ran focus groups with both Box Hill and high school students which confirmed our research for the direction of the new Box Hill Institute website.

Principal Responsibilities:• Edit, quality control and ensure standards and style guide are met for all content that appears on ANZ.com, for all sites (including Australia, New Zealand, Pacific, Asian, UK, USA and Middle Eastern).• Headed the Search Engine Optimisation (SEO) project for ANZ.com; researching, reporting, presenting and implementing changes in order to boost ANZ.com’s natural search rankings.• Regularly organise and facilitate education sessions on SEO for heads of business units who deal with ANZ.com.• Ran a Competitor Analysis project for ANZ.com that is regularly referred to by upper management. • Continually liaise and network with external stakeholders in the Web Analytics field, including Nielsen NetRatings, Hitwise and Omniture.• Regularly prepare reports on website statistics, both holistically and internally, which is utilised by many in the Online Banking Team.• Co-ordinated Writing For The Web course initiative to increase knowledge throughout the business.• Wrote all ANZ’s technical SEO documentation.• Attended multiple SEO Bootcamp courses, as well as Nielsen NetRatings and Hitwise seminars and training sessions.• Took a 3 day course for IBM’s WCM (Web Content Management system) and have been using it as a Content Author since its inception at ANZ.Achievements:• Have been awarded multiple RESPECT awards, an internal reward system.• Have successfully updated and improved standard documents to be SEO compliant and consistent with higher quality standards.• Attended many SEO and Writing courses to further my knowledge.

Principal Responsibilities: • Receive inbound calls and complete credit card applications.• Facilitated the four-week, full-time facilitation and training program for the Viper II project for the entire OTP and ACS Telesales teams, obtaining outstanding results.• Continual involvement with the Viper II project, including implementation, roll-out and on-going floor and technical support, liaising both with the consultants and Project Team on a day-to-day basis.Achievements:• Received numerous awards recognising my contribution to the workplace and my work with the Viper II project.• Won the Most Improved Consultant award for May 2006.• FSRA Tier 2 qualified.

Principal Responsibilities:• Make outbound calls; receive inbound calls (tele-marketing).• Deal with customer complaints/objection handling.• Provide needs-based solutions for customers’ telecommunications needs, including land lines, cell phones, internet and cable television.• Handle and utilise up to fifteen independent programs on a daily basis in order to process customer requests.• Performed acting Team Leader duties when management were away, which included collating team statistics, running team meetings and taking responsibility for team performance.Achievements:• Received awards for Highest Monthly Sales in my business unit three times in a year.• Was offered a permanent Team Leader position but had to decline due to my travels.

Certificate Of Proficiency Of French Language And Culture, French Language And Literature

Certificate of Proficiency in French (Language & Culture)

Bachelor Of Business; Advanced Diploma Of Business, Marketing

Advanced Diploma of Business Marketing Bachelor of Business (Marketing/Sociology)

Victorian Certificate Of Education, Business, Psychology, Media, English, Mathematics