Craig T. Ingram Email & Phone Number

Austin, Tx, Us

Mission Viejo, California, Us

Volunteer position being one of the original and foundation team members of this nonprofit organization dedicated to responsibly and ethically teaching, guiding, and applying artificial intelligence (AI) for the advancement of all people across various industries. Responsibly advising startup and mid-stage growth healthcare technology companies how to incorporate AI into their products and services they offer.

Austin , Texas , Us

As a Commercialization Strategy Architect Consultant with 2 decades of experience introducing multiple types of medical & healthcare technologies to U.S. & EMEA Int'l hospitals (IDN health systems), physician clinics, & alternative patient care facilities, I advise & construct effective commercial market access strategic planning, train & administer neuro-emotional sales effectiveness strategies, create stand-out & magnetic marketing initiatives, invoke magnetic customer acquisition & adoption implementation, and provide fractional leadership management for venture capital financed startup and mid-stage growth focused MedTech, Biotech, & SaaS Digital Health Companies.♦ Delivering guidance on directives for highly effective customer conversion, adoption, and retention.♦ Offering full strategic support to executive-level entrepreneurs and established companies launching innovations to their target market.A few of my recent assignments:➡️ Fractional Chief Commercialization Officer: Helping secure large health system adoption for newly created robotic & laparoscopic medical device. ➡️ Supported endoscopy technology company with new commercial strategy gaining attention for strategic acquisition➡️ Secured a $4.5M distribution agreement based out of Dubai for Oral Mucositis technology.➡️ Increasing effective customer conversion training sales teams to utilize solution-outcomes & neuro-emotional persuasion selling techniques.➡️ Recognized with the JT Foxx Organization Loyalty Award in 2021, for outstanding business ethics. ➡️ Strengthened (through increasing physician adoption) a struggling biotech/pharma Radiation Oncology company by transforming their customer retention through exceptional commercial strategy management without formulary & Group Purchasing Organizations (GPO) participation.

Sioux Falls, Sd, Us

Recruited to focus and realign strategy and tactics as business development lead, focusing on uncovering hidden gaps for patient care sales strategy analysis, and commercialization. Crafted product and market messaging by identifying gaps and unaddressed needs. Key responsibilities:♦ Crafting product and marketing messaging by identifying gaps and unaddressed needs.♦ Calling on hospital CEOs, COOs, and Chief Nursing Officers spanning medium and large hospitals.Scope: Western U.S. TerritoryMajor Accounts:♦ Intermountain Health♦ Dignity Health♦ Centura Health♦ Loveless Health System♦ AllTru Health SystemA few accomplishments from this role:➡️ Increased genuine and a real sales pipeline from $0 to $3.8M within 9 months by establishing new strategic partnerships with health system executives.➡️ Boosted the introductory acceptance rate by 114.8% through new targeting and commercialization initiatives with a focus on Hospital Department Directors, Medical Directors, and Nursing Administrators. ➡️ Ranked in the top 7% of all Business Development Directors in the telemedicine sector.➡️ Reduced costs by 13% by evaluating necessary travel, field marketing, & miscellaneous SG&A expenses.➡️ Slashed the number of touchpoints to secure hospital C-Suite meetings with healthcare executives from 26 to 6, through Emotional Pulling Dialogue psychology of selling. (multiple people laid-off due to large & medium hospital division closing end of 2023)

Santa Clara, California, Us

In this sales leadership role, I managed and mentored a talented team of 8 direct sales representatives and 4 clinical support representatives to success.Responsibilities included:♦ Increasing revenue and profit.♦ Cultivating relationships with C-level hospital executives, OBGYN and reproductive endocrinology physicians, and other stakeholders in acute care hospitals, ambulatory surgery centers, and physicians’ offices.♦ Securing agreements for capital equipment and disposables purchasing.Scope: South Central U.S. (5-State Region)Key Accounts:♦ Baptist♦ Baylor Scott & White♦ INTEGRIS Health♦ Methodist♦ Memorial Hermann♦ Ascension Seaton♦ HCA Surgery Centers A selection of my accomplishments:➡️ $3.5M in revenue and 100% increase in new customer adoption achieved over the previous year.➡️ Raised the region’s ranking to #4 from #7 out of 8 Regional Sales Directors.➡️ Singlehandedly reformed and remodeled the sales region by implementing formal sales training. ➡️ Strengthened the team’s performance with 2 personnel earning Rookie of the Year nominations and 1 team member winning Rookie of the Year and President’s Club awards in 2019.(Laid-off due to all revenue halted from Covid-19 shutdown)

Santa Clara, California, Us

Here, I was recruited by the CEO as the company’s 17th sales representative, joining just 3 weeks after the FDA approved its new endometrial ablation product.Key responsibilities:♦ Negotiating sales to OBGYNs and administration executives in physician offices, ambulatory surgery centers, large IDNs and IHNs, and community-based acute care hospitals.Scope: State of TexasMy most notable accomplishments in this role were:➡️ Ranked #9 out of 55 representatives in 2017 and #11 out of 70 representatives in 2018.➡️ Honored with the Million Dollar Sales Club Award in 2017-2018.➡️ Surpassed the targeted forecast for 3 consecutive years.

Managed, trained, and led U.S. national distribution network of 37 independent sales representatives responsible for conducting sales to hospitals and ASC's through laparoscopic surgeons and daVinci robotic surgeons.Responsibilities included:♦ Working 1-on-1 with representatives to obtain first-hand information that preceded market research and data validating correct commercial strategy.♦ Maximizing product visibility and expediting new business development growth through field marketing and selling activity program creation.A few accomplishments from this role:➡️ Grew revenue to $1.2M (137%) within 11 months with no GPO-supported contracts from 256k.➡️ Increased trade show traffic by 102% through attention-focused marketing initiatives.➡️ Instrumental in crafting product positioning for the FDA through close collaboration with the product designer.➡️ Developed U.S. and EMEA marketing materials and sales implementation strategies in partnership with the International Sales Director, incorporating KPIs to measure sales effectiveness.(Laid-off due to company needing additional VC funding)

Beverly, Ma, Us

As a Regional Sales Director for this high-precision medical device company, I led, coached, and managed sales team activities to administration personnel in acute care hospitals, ambulatory surgery centers, and physician offices.Key responsibilities:♦ Building the field sales organization from scratch in a startup division.♦ Forming a team of 4 direct sales and 33 independent distributor sales representatives.Scope: Central U.S. (13-State Region)Key Accounts:CommonSpirit HealthHCA HealthINTEGRIS HealthBaylor Scott & WhiteA selection of my achievements includes:➡️ Increased regional sales to $5M+ (from $500K) using field-based sales, marketing, and advanced commercialization strategies.➡️ Awarded Region of the Year and Regional Sales Director of the Year in 2012 and 2013.➡️ Developed an ENT surgeon-based platform after successfully identifying a business gap.(Left company due to being recruited to Suture Ease, Inc.)

Beverly, Ma, Us

In this commercialization leadership role, I established international sales and distribution from scratch, throughout Mexico. Responsibilities included:♦ Leading the negotiation of distribution agreements, country-based regulatory contracts, and compensation arrangements.My most notable contribution in this role:➡️ Built a solid foundation for the South American executive team to advance the region.

At this venture capital-supported medical device company, I rebuilt and revitalized the U.S. field sales organization. Key responsibilities:♦ Hired, led & developed a U.S. national team of 12 direct employee and 33 independent sales representatives. ♦ Leading and managing the hybrid U.S. sales organization to secure agreements in acute care hospitals and ambulatory surgery centers with surgeons spanning numerous specialties.Major Accounts:Texas Health Harris MethodistCook Children’s Hospital Baptist Health San AntonioBanner HealthA few accomplishments from this role:➡️ Grew U.S. national sales from $150K to $2M in 15 months through uncommon & contrarian field-based channel marketing and sales effectiveness strategies.➡️ Achieved a 272% increase in the customer re-ordering rate, earning recognition by the CEO and Board of Directors.(Company was acquired by Stryker and all management personnel laid-off)

Us

★ Recognized by the CEO & Board of Directors for achieving Sales Representative of the Year, 2008. Ranked #1 of 85 Territory Managers, selling over $565,000 in first 12 months of employment from $0.★ Fastest first-90 day health system technology conversion in company history, (St. Claires Health System)★ Credited with turning around Northern New Jersey territory using field-based sales, marketing, and physician education program strategies.★ Exceeded Quota, 2007, 2008, 2009 YTD, Summit Club Award Winner, 2008, 2009 & President’s Club Trip Winner, 2008, 2009☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲ABOUT SURGRX, INC.SurgRx was a venture capital supported company that developed, manufactured and distributed traditional laparoscopic bipolar energy-based artery and tissue welding technology. Company was acquired by Johnson & Johnson (Ethicon-Endo Surgery, Inc.)

Raritan, Nj, Us

★Selling diagnostic and interventional technologies as an individual contributor, trainer and managing sales professionals through multiple management positions via capital equipment with disposable accessories. Technologies include; uterine endometrial ablation, operative hysteroscopy for uterine polyps and fibroids, interventional bladder sling for urinary incontinence, diagnostic urodynamic capital equipment, Harmonic Scalpel, Indigo laser for BPH, Benign Prostate Hyperplasia, surgical adhesion prevention technology, diabetic wound dressing, surgical wound care, hydropolymer, hydrocolloid and collagen wound dressings, blake drains, Surgicel hemostatic agent and Surgifoam to absorb wound drainage to Urologists, Urology Surgeons, Gynecology Surgeons, General Surgeons, Podiatrists, Podiatric Surgeons, Podiatry, Enterostomal Therapy, Wound Ostomy and Enterostomal Therapists, Operating Room, Outpatient Surgery Centers, ASC’s, and the Physician Office markets.• Revitalized California sales division ranked #18/18 divisions to #12/18 divisions in 7 months • Exceeded Quota, 1998, 2000, 2001, 2002, 2003, 2004, 2005, 2007 YTD• Ring Club 2000, Watch Club 2000, Diplomat Club 2002, Crown Club 2003, Pyramid Club 2004 and Pinnacle Club 2007• Incentive (Presidents Club) Trip Award Winner, 2000, 2001, 2002• # 5 of 89 Reps, 2002• # 4 of 66 Reps, 2001• # 3 of 43 Reps, 2000

★ Created, operated and managed a medical device sales distributorship while working towards my bachelors degree, selling interventional non-invasive pain management and electroceutical nerve block technologies, electrodiagnostic pain management sensory nerve testing equipment, Neurometer, diagnostic ultrasound equipment, lymphedema pumps, DME, diagnostic monitoring EKG testing equipment, incentive spirometers, cold therapy technology, Cryotherapy and Holter Monitors to Pain Clinics, Anesthesiologists, Anesthesiology, Family Practice, Pulmonologists, Pulmonology, Internal Medicine, PM&R, Physiatrists, and Cardiologists in the physician office market. ★ Recruited and hired four 1099 independent sales representatives to support my company objectives.★ Ranked in top three independent distribution companies for all technologies carried from all manufacturers, March 1995- January 1998

Bachelors Of Arts, Marketing Communications

Associate Of Science - As, Bioelectric Technology & Molecular Cell Physiology

Master Of Business Administration - Mba, International/Global Management