Craig Wiborg

Craig Wiborg Email and Phone Number

General Manager | Vice President | P&L Owner | Strategy & Analytics | Operations | Go-To-Market | Team Builder @ Kientec Systems
Craig Wiborg's Location
Philadelphia, Pennsylvania, United States, United States
Craig Wiborg's Contact Details
About Craig Wiborg

Results-driven strategy and operations leader with a passion for driving growth and problem solving with an analytical approach in fast-paced, dynamic environments. Most recently as GM at Narrativ and VP at Ticketmaster and previously as a management consultant at McKinsey & Co and Accenture, have extensive experience in commercial growth strategy, marketplace growth and operations, P&L management, data & analytics, pricing, cost reduction, deal analysis, and market insights. Diverse industry experience includes technology, media and entertainment, consumer products, retail, and e-commerce.

Craig Wiborg's Current Company Details
Kientec Systems

Kientec Systems

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General Manager | Vice President | P&L Owner | Strategy & Analytics | Operations | Go-To-Market | Team Builder
Craig Wiborg Work Experience Details
  • Kientec Systems
    Ceo
    Kientec Systems Oct 2022 - Present
  • Cottonwood Acquisitions, Llc
    Acquisitions And Portfolio Operations (Ceo On Deck)
    Cottonwood Acquisitions, Llc Aug 2021 - Oct 2022
    Ronkonkoma, Ny, Us
  • Narrativ
    Gm / Category Lead, Lifestyle And Beauty
    Narrativ Feb 2021 - Aug 2021
    New York, Ny, Us
  • Ticketmaster
    Vice President, Category Management
    Ticketmaster Aug 2019 - Feb 2021
    Beverly Hills, California, Us
    Responsible for growth of Ticketmaster's business for NBA, NHL, and NCAA categories. Manage >$1B gross revenue P&L across both primary and resale ticket marketplaces for those categories. Drove 139% increase in operating income and 38% increase in top line resale revenue since 2016, increasing market share while decreasing variable costsCreated go-to-market strategy and launched new 3rd party marketplace generating >$100M in untapped revenue annuallyLed cross-functional teams including marketing, client development, pricing, inventory, product, finance and operations to execute strategic growth plans. Designed go-to-market strategies, created repeatable commercial playbooks, performed in-depth business reviews with internal and client leadership, set financial budgets and cross-functional KPI’s, built competitive intelligence, and managed day-to-day marketplace decisions
  • Ticketmaster
    Sr Director, Nba/Nhl/Ncaa Category Management
    Ticketmaster Jun 2018 - Jul 2019
    Beverly Hills, California, Us
    Identified, designed, spearheaded, and scaled commercial pilots with clients on key growth initiatives that led to >90% increased adoption of "best practices"Forecasted and designed unique multi-million dollar deal structures across 70+ client portfolio that secured ticketing and sponsorship rights
  • Ticketmaster
    Director, Resale Revenue & Segment Performance (Nba & Nhl)
    Ticketmaster Oct 2016 - Jun 2018
    Beverly Hills, California, Us
    Joined Ticketmaster to pilot Category Management concept for resale for NBA & NHL; scaled responsibility to include primary ticketing in addition to resale as well at NCAA category.
  • Mckinsey & Company
    Associate
    Mckinsey & Company Aug 2015 - Oct 2016
    Us
    Advised companies across various industries, working cross-functionally throughout organizations (up to CEO) to develop or evaluate strategic imperatives utilizing quantitative and qualitative problem-solving skills. Engagements include:Led four-person revenue management team to identify and create roadmap to realize $25M margin opportunity through optimizing pricing, trade investment, promotional activity, product mix, and brand value at a CPG client Developed international strategic sourcing plan and negotiation strategy for multi-million dollar products at a Fortune 100 company, realizing ~15% per unit savings Identified $100M in margin enhancement opportunities through optimization of existing pricing and contracting practices and creation of innovative pricing and contracting strategies at a large pharmaceutical wholesaler
  • Mckinsey & Company
    Summer Associate
    Mckinsey & Company Jun 2014 - Aug 2014
    Us
  • Accenture
    Consultant
    Accenture May 2011 - May 2013
    Dublin 2, Ie
    Utilized analytical, problem solving, project management, and client relation skills to develop and progress technology strategies at multiple clients, including several Fortune Global 5 firms. Engagements include: Created a cost reduction strategy for a client that led to a 60% decrease of the $5 million monthly labor and contractor project costs while ensuring no mission critical skills were lost Managed the integrated work plan for over 20 work streams as a project manager for a $65 million health care transformation project while also managing project resource allocations, risks, issues, and scope change requests
  • Accenture
    Business Analyst
    Accenture Oct 2009 - May 2011
    Dublin 2, Ie
  • Raytheon
    Engineering Intern
    Raytheon May 2008 - Aug 2008
    Arlington, Va, Us

Craig Wiborg Skills

Financial Modeling Management Consulting Business Strategy Competitive Analysis Strategic Planning Financial Analysis Project Management Market Research

Craig Wiborg Education Details

  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Marketing
  • University Of Notre Dame
    University Of Notre Dame
    Aerospace Engineering

Frequently Asked Questions about Craig Wiborg

What company does Craig Wiborg work for?

Craig Wiborg works for Kientec Systems

What is Craig Wiborg's role at the current company?

Craig Wiborg's current role is General Manager | Vice President | P&L Owner | Strategy & Analytics | Operations | Go-To-Market | Team Builder.

What is Craig Wiborg's email address?

Craig Wiborg's email address is cr****@****ter.com

What is Craig Wiborg's direct phone number?

Craig Wiborg's direct phone number is +195426*****

What schools did Craig Wiborg attend?

Craig Wiborg attended Northwestern University - Kellogg School Of Management, University Of Notre Dame.

What are some of Craig Wiborg's interests?

Craig Wiborg has interest in Electronics, Home Improvement, Investing, Reading.

What skills is Craig Wiborg known for?

Craig Wiborg has skills like Financial Modeling, Management Consulting, Business Strategy, Competitive Analysis, Strategic Planning, Financial Analysis, Project Management, Market Research.

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