Craig Wilcox

Craig Wilcox Email and Phone Number

Founder and Head of Product Management at Simplur, Inc. @ Simplur, Inc.
Craig Wilcox's Location
Denver, Colorado, United States, United States
About Craig Wilcox

I'm an experienced product manager with wide and deep experience in digital products and services. I've founded new software and web development ventures, operated in existing startup environments and agencies, and worked as a consultant and employee in Fortune 100 companies. I have also rounded out my skills with 6 years of front-end development experience.At Simplur, we are focused on changing e-commerce for small to mid-size companies through headless WordPress utilizing Gatsby and React. We have developed a unique video e-commerce product that allows existing WooCommerce companies to quickly spin up fully functional headless e-commerce instances that sell more products per visit. Throughout my career, I've utilized a strategic planning process called "SCOR/E", which I originally developed to help inner city youth learn chess and decision-making skills. The process takes an in-depth look at all company metrics, markets and materials to develop a comprehensive long-term strategic approach along with short-term tactical wins. I've used SCOR/E in Fortune 500 corporations and in small companies. Examples of success include creating $40,000 per day in incremental revenues (20% overall revenue increase), nearly doubling product download rates, helping a tech giant maintain search share momentum, introducing an artificial intelligence engine to the national market, and taking clients from $0 to $1MM+ e-commerce revenues.Beyond my analytical approach, I'm also a capable people manager and communicator. As an entrepreneur, I developed a strong grasp of sales, operations, and finance.Specialties: Product Management, ReactJS, WordPress and Gatsby Headless E-commerce, SEM, SEO, Web site conversion optimization, Google Analytics, agency management, new product development, technical product management, product marketing, recruiting, intellectual property management, business planning, strategic planning, decision making, and account management.I'm a nationally rated chess expert, an avid exerciser and health advocate, and the father of two college-age daughters in Denver, CO.

Craig Wilcox's Current Company Details
Simplur, Inc.

Simplur, Inc.

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Founder and Head of Product Management at Simplur, Inc.
Craig Wilcox Work Experience Details
  • Simplur, Inc.
    Founder And Head Of Product Management
    Simplur, Inc. Jan 2016 - Present
  • Simplur, Inc.
    Co-Founder And Vp Product Management
    Simplur, Inc. Aug 2012 - Present
    I steer the vision and product management of Simplur as a headless e-commerce agency utilizing WordPress and Gatsby.
  • Findability Group, Internet Marketing
    Vp Of Operations
    Findability Group, Internet Marketing Sep 2010 - Aug 2012
    Centennial, Co, Us
    I manage the production team to accomplish great SEO/PPC/Social Media results for our clients. I also manage company finance and participate in business development and marketing.
  • Microsoft
    Sem Manager
    Microsoft Nov 2009 - Aug 2010
    Redmond, Washington, Us
    I manage SEM campaigns for Bing and MSN.
  • Wilcox Innovation Network
    Founder
    Wilcox Innovation Network Apr 2009 - Oct 2009
    Us
    SEM/SEO Consulting and new venture formation.
  • Mapquest
    Product Manager | Sponsored Search Revenues
    Mapquest Sep 2008 - Apr 2009
    Denver, Co, Us
    I manage our Adsense account and work closely with Google to help our users find relevant ads from our sponsors.
  • Microsoft (Aditi Contractor)
    Sem Campaign Manager/Product Manager
    Microsoft (Aditi Contractor) Mar 2008 - Sep 2008
    Redmond, Washington, Us
    I am working for the iSEM group that manages MSN channels. My primary responsibility is for the Travel account, which has a $500,000 per month budget. I'm also becoming a specialist in SEM Analytics and optimization. My work includes heavy exposure to Google Adwords, Yahoo! Search Marketing, Microsoft adCenter, Omniture, WebTrends, and Doubleclick's DART tracking system. Happy to say my Excel skills are getting toward guru level, and I'm enjoying writing macros, etc.
  • Prosocial Applications/The Smart Phr
    Director Of Online Marketing
    Prosocial Applications/The Smart Phr Apr 2007 - Feb 2008
    Prosocial Applications promotes The Smart PHR (personal health records) through a SaaS model. I handled the marketing and sales for them, mostly through online marketing.
  • Stilman Advanced Strategies, Llc
    Founder & Coo
    Stilman Advanced Strategies, Llc Sep 1999 - Mar 2002
    STILMAN is a small company developing a technology that will revolutionize competitive strategy. Think of it as software that can develop and implement winning strategies in the four-dimensional chess game we call life. I helped found the company, get its first contracts, recruit talent, develop its business strategy, and set the stage for its future growth. (Though still small, they are winning multi-million dollar contracts with Fortune 500 firms and the federal government.)
  • Whitman College
    Admission Officer
    Whitman College Jul 1993 - Jul 1995
    Walla Walla, Wa, Us

Craig Wilcox Skills

Sem Web Analytics Online Marketing Social Media Marketing Seo Online Advertising Analytics Google Adwords Web Marketing Google Analytics Email Marketing Ppc Social Media Marketing Digital Marketing Lead Generation Conversion Optimization Omniture Entrepreneurship Strategic Planning Business Development Product Marketing Business Planning Strategy Advertising Product Management Msn Adcenter Saas Management Marketing Strategy Search Engine Marketing Mobile Advertising E Commerce Start Ups Business Strategy Php Front End Development Front End Design

Craig Wilcox Education Details

  • Whitman College
    Whitman College
    Politics And Economics
  • Lewis & Clark College
    Lewis & Clark College

Frequently Asked Questions about Craig Wilcox

What company does Craig Wilcox work for?

Craig Wilcox works for Simplur, Inc.

What is Craig Wilcox's role at the current company?

Craig Wilcox's current role is Founder and Head of Product Management at Simplur, Inc..

What is Craig Wilcox's email address?

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What is Craig Wilcox's direct phone number?

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What schools did Craig Wilcox attend?

Craig Wilcox attended Whitman College, Lewis & Clark College.

What skills is Craig Wilcox known for?

Craig Wilcox has skills like Sem, Web Analytics, Online Marketing, Social Media Marketing, Seo, Online Advertising, Analytics, Google Adwords, Web Marketing, Google Analytics, Email Marketing, Ppc.

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