Marketing Content Review, Analyst
Current
Jul 2024 - Present
AeroLeads people directory · profile
Melissa Slagle Email & Phone Number
Marketing Content Review Analyst @ Bread Financial | BBA, Marketing
at
Bread Financial
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
Role
Marketing Content Review Analyst @ Bread Financial | BBA, Marketing
Location
Dublin, Ohio, United States
Who is Melissa Slagle? Overview
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Melissa Slagle is listed as Marketing Content Review Analyst @ Bread Financial | BBA, Marketing at Bread Financial, based in Dublin, Ohio, United States. AeroLeads shows a matched LinkedIn profile for Melissa Slagle.
Melissa Slagle previously worked as Marketing Content Review, Analyst at Bread Financial and Associate Marketing Manager at Centric Financial Group, A General Agency Of The Companies Of Oneamerica. Melissa Slagle holds Bachelor Of Business Administration - Bba, Business, Management, Marketing, And Related Support Services from The Ohio State University.
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Bread Financial
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Profile bio
About Melissa Slagle
As a Marketing Manager at Centric Financial Group, a General Agency of the companies of OneAmerica, I create content that increases impressions, generates leads, and improves conversions for the financial marketing ecosystem. I also investigate root causes of poor performance and implement solutions based on keywords, high-value lead magnets, client research, and personalization. I spearheaded the rebranding of the identity, colors, typography, language, and visuals of the company, and increased clicks by 71% on Google search in November 22’.I have a Bachelor of Business Administration from The Ohio State University, where I also worked as a Marketing Analytics Intern and created dashboards, scorecards, charts, and tables using Google Data Studio, Analytics, Excel, and Sheets. I am currently pursuing a Data Analytics Certificate at Columbus State Community College to enhance my skills and knowledge in this field. I am a highly creative, effective, and resourceful marketer, with a passion for design, strategic copy, and market and user research. I enjoy being a strong strategic thinker and a compelling researcher, with the distinctive ability to identify and attract new business opportunities. I value building strong internal and external relationships, driving new strategies forward, maximizing ROI, and enhancing user experience. I look forward to growing professionally through leadership coaching and professional membership organizations. I look forward to connecting!
Current workplace
Melissa Slagle's current company
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5 roles
Melissa Slagle work experience
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Associate Marketing Manager
- Successfully implemented a FINRA-approved 7-touchpoint email marketing funnel targeting 500 prospects by collaborating with broker-dealer compliance, a marketing agency, and freelancers, ensuring regulatory compliance through effective cross-functional coordination.- Conducted A/B testing on email newsletter content and layout, achieving a 5% increase in open rates and a 2% reply rate for the winning variation.- Led 2 LinkedIn cold outreach campaigns using automated messaging, resulting in 45+ highly qualified introduction calls for the CEO within a year, surpassing targets by 20% and generating $100k in AUM.- Utilized Google Analytics to analyze content performance metrics, optimizing top-performing web pages to improve search rankings by 30% within 90 days.- Managed end-to-end execution of 4 multi-channel marketing initiatives monthly, leveraging social media, websites, events, and email channels to increase engagement by 5%.- Developed CRM workflows for marketing campaigns, creating an email sequence of reminders and targets to keep agents on track for monthly webinars.- Analyzed social media engagement data to identify top-performing content, enhancing content strategy on LinkedIn and Facebook. Achieved a 35% increase in overall social media engagement, with tailored content for the Founder’s accounts garnering 4x-7x more impressions and a 91% increase in Facebook engagement from Q4 2023 to Q1 2024.- Conducted comprehensive reviews of over 300 consumer-facing marketing assets regulated by FINRA, ensuring 100% compliance with applicable laws and regulations.- Demonstrated proficiency with AI-powered advertising compliance technologies, RedOak and Proofpoint.- Maintained high documentation and adherence to FINRA standards, resulting in zero fines from the 2023 Marketing Audit and cost savings. The founder was featured in compliance training material for collaboration with broker-dealer compliance.
Apr 2022 - Jul 2024
Public Relations Assistant
Sourcing and prioritizing press opportunities, built a repository of potential media opportunities and categorized by strategy. 42% response rate for cold-emailing tech media leaders to understand their processes for guest roles on podcasts, major win by securing a spot for CEO. Understand a working knowledge of Startups, working closely with CEO.
May 2021 - Jun 2021
Marketing Analytics Intern
Created dashboards by collecting data from Google Analytics, Excel, and Google Sheets; took courses to master Google Data Studio; created tables, scorecards, charts, and implemented QA checks in support of the organization’s global dashboard.Designed the Regional Campus dashboard for University Marketing to visualize data and observe trends; collected suggestions and feedback from department heads and introduced a user-friendly reference guide of regional admissions for OSU.Spearheaded the plan to provide easier access to content used for the OSU Enterprise Newsletter; constructed a repository of quotes, tools, tips, and articles, and centralized the content in one location, which helped expedite content selection.Reassessed new metrics to match prior data collection and redesigned report formatting to gain insights by adding more fields and worksheets; established a report formatting for long-term metrics tracking and helped identify deficiencies with the online application to enrollment funnel for regional admissions at OSU.
Nov 2019 - Feb 2021
Marketing Assistant
Finelight Films
Developed clarity in email communications between vendors and contractors by analyzing correspondence and identifying its tone, language, and brand messaging; implemented changes that improved stakeholder communication.Proofread press kits consisting of marketing media for film festival submissions, focused on improving the design to create ease of reading, flow, and interest; Selected the top 15 photos used for branding.Marketing media contributions led to Nectar securing a sales agent to represent the film in the buyer market; received credit on IMDB.com for contributions made; the film was nominated at ten international film festivals.
Apr 2015 - Nov 2019
2 education records
Melissa Slagle education
Bachelor Of Business Administration - Bba, Business, Management, Marketing, And Related Support Services
The Ohio State University
Data Analytics Certificate
Columbus State Community College
FAQ
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What company does Melissa Slagle work for?
Melissa Slagle works for Bread Financial.
What is Melissa Slagle's role at Bread Financial?
Melissa Slagle is listed as Marketing Content Review Analyst @ Bread Financial | BBA, Marketing at Bread Financial.
Where is Melissa Slagle based?
Melissa Slagle is based in Dublin, Ohio, United States while working with Bread Financial.
What companies has Melissa Slagle worked for?
Melissa Slagle has worked for Bread Financial, Centric Financial Group, A General Agency Of The Companies Of Oneamerica, Blended Edge, The Ohio State University, and Finelight Films.
How can I contact Melissa Slagle?
You can use AeroLeads to view verified contact signals for Melissa Slagle at Bread Financial, including work email, phone, and LinkedIn data when available.
What schools did Melissa Slagle attend?
Melissa Slagle holds Bachelor Of Business Administration - Bba, Business, Management, Marketing, And Related Support Services from The Ohio State University.
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