Rashaad Bastra

Rashaad Bastra Email and Phone Number

Art Director I Graphic Designer I Creative & Brand Consultant. I help create visually appealing, engaging brand experiences that connect and resonate with clients, audiences and customers. @ Artopsy
Rashaad Bastra's Location
City of Cape Town, Western Cape, South Africa, South Africa
Rashaad Bastra's Contact Details

Rashaad Bastra personal email

About Rashaad Bastra

I am a multifaceted, passionate, experienced art director with a proven track record of successfully executed projects and achieving high levels of client satisfaction. With a fresh innovative approach, I develop simple, smart and relevant ideas aimed at engaging the right audiences for your brand.

Rashaad Bastra's Current Company Details
Artopsy

Artopsy

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Art Director I Graphic Designer I Creative & Brand Consultant. I help create visually appealing, engaging brand experiences that connect and resonate with clients, audiences and customers.
Rashaad Bastra Work Experience Details
  • Artopsy
    Art Director
    Artopsy Jan 2017 - Present
    Cape Town, Western Cape, South Africa
    Advertising, Marketing, Visual Communication and Design
  • Artopsy
    Entrepreneur / Founder
    Artopsy Jul 2014 - Present
    Cape Town Area, South Africa
  • Automated Publishing Services
    Product Evangelist / Art Director / Digital Designer / Wordpress
    Automated Publishing Services 2012 - Mar 2014
    Cape Town
    Art Direction: Conceptualise look and feel and naviagtion of digital publications (internally and for clients). Direct flow and production of content. Interpret & brain storm / conceptualise best manner to convert print content to digitalDigital Designer: Digitally enriched tablet magazinesTrainer: To train / teach new software systems including workflow solutions. Educating how to evolve designing from print to digital. Refresher courses in indesign and photoshop and how to better utilise and improve usage of the software to the various workflow situations respectivelyProduct Evangelist & Sales: To fully understand the ins and out of how the various software packages work and to convince corporates that they need these solutionsClient Whisperer: Because of the extensive background knowledge of the various design sectors and how production & workflow systems run i was always able to adapt the product offerings exactly into any clients current workflow system and to help them see why it is so valuable. - hence the title given of the client whisperer
  • Media24
    Art Director - Newsnow/Nuusnou
    Media24 Jul 2011 - Aug 2012
    Cape Town
    Conceptualise and provide design solutions for stories, editorial layouts and covers in conjunction with the Editor and the visual team.Work closely with the editorial team to ensure that visuals support and enhance the story for a cohesive overall design.Ensure striking use of pictures and other visual material with the Pictures EditorCreate a compelling editorial and visual bond with the reader via a coherent yet unique design vision that adheres to established guidelines.Oversee the design of pages weekly or monthly, in collaboration with graphic artists, ensuring compliance with editorial standards.Oversee the execution of the final design and layout of magazines, reviewing and approving all layouts, overseeing repro and signing off all final proofs and ensure that all deadlines are met.Work on all stages of planning and art directing - including commissioning, location selection – and final page-file approval.Manage and lead the design team, providing guidance and mentoring to junior designersContinuously innovate the publication’s visual image within the framework of the publication’s target readership.
  • New Media Publishing
    Fnb Internal Comm'S - Art Director
    New Media Publishing Mar 2010 - Jun 2011
    Conceptualise and provide design solutions for stories, editorial layouts and covers in conjunction with the Editor and the visual team.Work closely with the editorial team to ensure that visuals support and enhance the story for a cohesive overall design.Ensure striking use of pictures and other visual material. Create a compelling editorial and visual bond with the reader via a coherent yet unique design vision that adheres to established guidelines.Oversee the design of pages weekly or monthly, in collaboration with graphic artists, ensuring compliance with editorial standards.Oversee the execution of the final design and layout of magazines, reviewing and approving all layouts, overseeing repro and signing off all final proofs and ensure that all deadlines are met.Work on all stages of planning and art directing - including commissioning, location selection – and final page-file approval.Continuously innovate the publication’s visual image within the framework of the publication’s target. readership.
  • Touchline Media
    Senior Designer - Bicycling Magazine
    Touchline Media Oct 2007 - Feb 2010
  • Media 24
    Max Power - Senior Designer
    Media 24 Jun 2006 - Sep 2007
    Cape Town
  • Touchling Media
    Marketing, Advertorial & Editorial Designer
    Touchling Media Jun 2004 - Jun 2006

Rashaad Bastra Skills

Magazines Art Direction Publishing Indesign Layout Corporate Identity Graphic Design Image Manipulation Editorial Digital Media Typography Web Design Advertising Photoshop Adobe Creative Suite Brand Development Illustration Art Wordpress Brochures Magazine Design Digital Strategy Mac Creative Direction Online Publishing Logo Design Publications Posters Corporate Branding Image Editing Woodwing Employee Training Software Training Digital Magazines Magazine Layout Design Branding Ideas Pre Press Digital Design Ipad Magazine Design Digitally Enriched Magazine Brand Deve Brand Management Branding And Identity Brand Awareness Brand Strategy Marketing Social Media Marketing Social Media Blogging Social Media Communications Wordpress Design

Rashaad Bastra Education Details

  • Peninsual Technikon
    Peninsual Technikon
    Graphic Design

Frequently Asked Questions about Rashaad Bastra

What company does Rashaad Bastra work for?

Rashaad Bastra works for Artopsy

What is Rashaad Bastra's role at the current company?

Rashaad Bastra's current role is Art Director I Graphic Designer I Creative & Brand Consultant. I help create visually appealing, engaging brand experiences that connect and resonate with clients, audiences and customers..

What is Rashaad Bastra's email address?

Rashaad Bastra's email address is ra****@****ail.com

What schools did Rashaad Bastra attend?

Rashaad Bastra attended Peninsual Technikon.

What are some of Rashaad Bastra's interests?

Rashaad Bastra has interest in Children, Economic Empowerment, Civil Rights And Social Action, Education, Disaster And Humanitarian Relief, Human Rights, Health.

What skills is Rashaad Bastra known for?

Rashaad Bastra has skills like Magazines, Art Direction, Publishing, Indesign, Layout, Corporate Identity, Graphic Design, Image Manipulation, Editorial, Digital Media, Typography, Web Design.

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