Chelsea Reese Email & Phone Number

Developed and executed comprehensive email campaigns across six brands, both nationally and internationally, for all PESI’s product sales focused on YOY growth. I conducted in-depth data analysis to inform strategic decision-making and collaborated with cross-functional teams to ensure the seamless integration of email strategies with broader digital marketing efforts. Additionally, I oversaw the end-to-end coordination of email campaigns, collaborating with creative teams for content and visuals, and efficiently deploying campaigns using HubSpot. My role also involved budget management, where I developed and managed budgets for over 200 email marketing campaigns, optimizing resources to maximize ROI. I implemented robust analytics and tracking mechanisms to measure campaign performance, conducted A/B testing, and presented regular reports to senior management, highlighting successes and areas for improvement. My analytical mindset, leadership skills, and expertise in managing multiple brands on an international scale contributed to the success and impact of the email marketing initiatives under my purview.

Served as primary administrator for Royal Credit Union's member-facing websites, enhancing user experience through data-driven recommendations from Google Analytics. Developed wireframes and prototypes for mobile app and site upgrades. Executed all email marketing campaigns via SilverPop, managed website and email marketing budgets, established and managed vendor contracts, and collaborated with other business lines. Streamlined internal processes by updating file folder structure for contributors.