Claire Renn Email & Phone Number

London, United Kingdom

Responsible for website & social media channels including: - Commissioning, editing & writing content for educationsupportpartnership.org.uk ensuring all content is accurate & engaging - Managing content using Drupal CMS- Developing social media strategy, engage with key influencers, create & schedule content for all social media channels. - Writing & sending email newsletter- Setting KPIs that measure the value of the online activities. Monitoring and reporting on all digital activities- Manage web development agency to ensure any website changes are done to time and budget- Manage & monitor the website & social media budget

London, United Kingdom

Lead and manage the Techknowledge for Schools website and social media channels including:- Commission, edit & write content for techknowledge.org.uk ensuring all content is accurate & engaging - Manage content using WordPress CMS- Develop social media strategy, engage with key influencers, create & schedule content for all social media channels. - Write & send email newsletter- Set KPIs that measure the value of the online activities. Monitor and provide regular reporting on all digital activities- Manage web development agency to ensure any website changes are done to time and budget- Manage & monitor the website & social media budget

Project managing festival activities, writing, editing and proofing press releases, web and brochure copy and uploading content using CMS.

London

Finance administration including cashflow, budgets, paying invoices and banking. Payroll and wages.Record keeping and reporting. General administration including dealing with telephone enquiries, letter writing, taking minutes, booking meetings, arranging information talks for members. Website development and content updating. Writing monthly newsletter. Social media.

Designed and delivered a B2B campaign to generate business leads and build brand awareness amongst SMEs. Converted client brief into social media campaign, developed user personas of target customers, devised stakeholder map of key influencers, created a content strategy, identified curated content using tools like Feedly, Scoopit. Used social media management tools such as Buffer. Applied KPIs for measurement and client reporting and ran regular campaign analytics.Metrics: B2B traffic increased by 70%, B2B email sign up/leads by 86%, LinkedIn followers by 50% and LinkedIn post views by 250%.

Writing, editing and publishing content on website using WordPress in collaboration with festival project teams, performers and sponsors. Social media management using Twitter & Facebook.

London, United Kingdom

Led the development and maintenance of the Age Concern England website, ensuring it met the needs of older people as well as commercial and organisational objectives.Key achievements:• Website successfully relaunched in 2006 leading to a 31% increase in unique visitors to 1.5 million • Developed and implemented a web strategy for the Age Concern England website and associated sites • Led project to promote website in all the major search engines. Activities included search engine optimisation, link building and pay per click advertising and led to a 43% increase in visitor numbers• Led usability projects to ensure website was fully responsive to the needs of different audience segments• Implementation of website analytics to evaluate the reach and impact of the website, information strategy and providing key management information• Led the development of new online products and services including a website template supporting local Age Concerns and an online benefits checker resulting in over 8,000 checks completed in the first 3 months• Company expert in content management system, devising manuals, providing training and troubleshooting. Provided overall editorial direction.• Managed online community for older people including moderation, forum guidelines and facilitating topics based discussion• Procurement of services from third party providers and consultants including contract management, ensuring quality and cost effectiveness• Managed £500k web budget, meeting financial objectives and implementing effective financial controls• Line management including annual appraisals, objective setting, monthly one-to-one meetings and personal development plans

London, United Kingdom

Led a team to content manage, maintain and develop the website aimed at small businesses and start-ups in London. Key achievements:• Integrated web marketing activities and initiatives with online provision of information and services • Undertook customer research and usability testing to feed into content and web strategy• Procurement of services from third party providers and consultants including contract management, ensuring quality and cost effectiveness• Negotiated and managed service level agreements with IT Department to provide appropriate hosting and performance• Key member of project team to implement the integration of the website and CRM database

London

- Project managed external suppliers to design and develop company website and intranet. The website won award for Best Public Sector site at the New Media Age Effectiveness Awards 2004 - Led project to promote website to London small businesses leading to a 33% increase in visitor numbers- Launched email newsletter for London small businesses in January 2002 – over 100,000 small businesses subscribed within 2 years- Content managed website and intranet to ensure engaging and current

London, United Kingdom

• Transformed the information department from free enquiry service to chargeable research service• Planned and implemented pricing and marketing strategy for research services• Evaluated and procured information products • Launched and promoted company intranet to staff

London, United Kingdom

• Rapidly responded to queries which required in-depth research into companies and markets • Managed a busy enquiry desk • Provided a current awareness service

London

• Provided research, fact-checking and background information for news stories and feature articles • Worked as key member of a busy team juggling the research needs of journalists from a range of publications including Campaign, Marketing, Management Today and PR Week

Social Media Management

Diploma training course in social media management including: - Understanding the needs of a client - Deciding which platforms will best.

Master Of Science - Ms, Information Management

Bachelor Of Arts (B.A.), Modern History, 2.1