A journalist with a Master's degree in Strategic Communication, I have proven experience across various sectors, including food, mining, mass consumption, aquaculture, port, and agro-industry. My expertise encompasses project management, designing communication and sustainability strategies, stakeholder and decision-maker engagement, crisis management, and regulatory analysis. Throughout my career, I have honed skills in leadership, team management, strategic thinking, and negotiation. I also hold postgraduate diplomas in Sustainability, Strategic Communication, and Business and Leadership from prestigious national universities.
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Corporate Affairs, Esg And Communications ManagerGrupo Proa May 2017 - PresentExposición 1155, Estación Central, Santiago, Chile• Strategy Development: Responsible for developing and executing comprehensive communication, sustainability, and community engagement strategies.• Brand Positioning: Design, build, and position a new corporate brand among key stakeholders.• Sustainability: Develop and implement sustainability strategy within the group of companies, understanding the environmental regulatory framework.• Engagement: Coordinate the group's engagement plan with communities and decision-makers. Relationship with trade associations (AB Chile, Sofofa, ChileHuevos).• Crisis Management: Coordinate the crisis committee, develop labor relations strategies, new regulatory frameworks, among others.• Certifications: Collaborate in the implementation of quality and food safety certifications (ISO, HCCP, NFSSC).• Corporate Events: Organize internal events for more than 700 people.• Work with Agencies and Advisors: Permanent coordination with external teams in sustainability, communications, branding, legal, among others.• Internal Coordination: Collaborative work with production, internal control, people, marketing, commercial, compliance, procurement, administration, and finance management, among others. Communication in food industry associations. -
PartnerFocco Mar 2023 - PresentGran Santiago, Región Metropolitana De Santiago, ChileAssociate Member of the Corporate Communication Forum. -
Strategic ConsultantEquilibria Feb 2015 - May 2017Alfredo Barros Errázuriz 1900, Of. 1301• Reputational Management: Strategic communication and public affairs consultancy for Empresa Portuaria Antofagasta and Empresa Portuaria Iquique.• Engagement Plan: Design of the engagement plan for BHP Billiton and Minera Escondida.• Strategic Communications: Design of materials and products for the Communications and Labor Relations Management of Collahuasi and Pesquera Camanchaca.• Communication and Spokesperson Workshops: Development and implementation of Effective Communication workshops for public and private organizations.• Legal Monitoring and Analysis: Tracking, monitoring, and analysis of legal initiatives.• Socio-environmental Consulting: Advisory services for agro-industrial companies.
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Public Affairs AssociateBurson Marsteller Feb 2014 - Feb 2015Av. Vitacura 2939, Piso 3, Oficina 301 Las Condes, Santiago, Chile• Communication and Engagement Strategy: Designed communication and engagement strategies for Marine Harvest Chile (Mowi), including a contingency plan for the cessation of operations in the southern lakes of Chile.• Perception Audit: Designed and conducted a perception audit for local, trade, community, and regulatory authorities in the Los Lagos Region.• Financial System Evaluation: Developed a perception audit targeting financial system authorities.• Legislative Monitoring: Monitored and tracked relevant legislation, ensuring compliance and adaptation to new regulatory frameworks.• Collaboration in Strategic Plans: Designed strategic plans and products for companies in the financial, port, pension, energy, and mining sectors. -
Communications AdviserMinisterial Cabinet Of Bienes Nacionales May 2012 - Feb 2014Alameda 720Communications Advisor at the Ministry of National Assets, responsible for press, speeches, and agenda. Coordinator of institutional campaigns and social media management. -
Head Of Unit Radio, Secom, Secretaría General De GobiernoSecretaría General De Gobierno Apr 2010 - Apr 2012ChileMedia analyst and coordinator. He was a member of the strategic team of Secretaría General de Gobierno. -
ReporterRadio Bío-Bío May 2009 - Feb 2010Chronic and political reporter.
Cristian Barra Education Details
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Comunicación Estratégica -
Sustentabilidad E Innovación -
Comunicación Estratégica -
Comunicación Interna -
Comunicaciones -
Business Administration And Management, General
Frequently Asked Questions about Cristian Barra
What company does Cristian Barra work for?
Cristian Barra works for Grupo Proa
What is Cristian Barra's role at the current company?
Cristian Barra's current role is Public Affairs and ESG Specialist.
What schools did Cristian Barra attend?
Cristian Barra attended Universidad Adolfo Ibáñez, Pontificia Universidad Católica De Chile, Georgetown University, Pontificia Universidad Católica De Chile, Universidad Católica De La Santísima Concepción, Universidad Adolfo Ibáñez.
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Cristián Barra
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Cristian Barra
Disponible, Tengo Experiencia Como | Administrador | Site Manager | Jefe De Producción Y Terreno | Oficina Técnica | Geomensor En Obras Civiles | Portuarias | Obras Mop |Mé Interesa | Oficina Técnica | CalidadChile -
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