Cristie Felix Email & Phone Number

Greater San Diego Area

As VP of Innovation, I connect with clients to really understand their business needs and issues and provide innovative solutions to engage their teams and drive organizational objectives. Whether you are looking to bring your teams together for a live, interactive meeting, an immersive training experience, or discover a new strategy to drive overall employee engagement - we are here! At 4th Down Solutions we are COMMITTED to our clients and PASSIONATE about your success. We seek to become your ENGAGEMENT PARTNER and will be with you every step of the way!

Raleigh Nc

Raleigh-Durham, North Carolina Area

Retained as a key member of the executive leadership team for The Center for Leadership Studies (the global home of the Situational Leadership® Model) following the 2013 merger with Performance Impact (focused on custom content development) to turnaround an under-performing Commercial Sales Team supporting 500+ accounts. Responsibilities include sales leadership, key account relationships, and strategy execution to drive sustainable growth. ✔ Partnered with Marketing to establish an ideal customer profile resulting in 138% YoY growth in targeted customer contracts leading individual average sales growth of 42%. ✔ Created and executed go-to-market strategy increasing new leadership development curriculum sales 298% and new Situational Leadership® sales 280%.✔ Coordinated development of all sales-related systems (CRM, LCMS/LMS, Online portals, and assessment centers) to drive efficiencies and reporting capabilities.✔ Led workshops for ATD (Association of Talent Development), conducted strategy meetings for global affiliate network, and attended national and international trade shows.

Raleigh-Durham, North Carolina Area

SENIOR ACCOUNT EXECUTIVE (2004 -2013)Recruited as Director, Client Services and promoted to Senior Account Executive challenged to generate multi-million dollar sales in global training and development projects primarily for pharmaceutical, biotech, and healthcare organizations. Responsibilities included project management, resource allocation, and curriculum strategy and design. ✔ Captured Amgen account in 1st year including the design and development of a comprehensive five-phased management training curriculum for their commercial sales team.✔ Generated multi-million dollar annual revenue by adding new accounts including Eisai, Genentech, Gilead Sciences, and Strativa Pharmaceuticals.✔ Implemented strategic training initiatives across business units for Amgen, Eisai, Gilead, GSK, Roche, Merck, and Genentech.✔ Formed and led cross-functional teams utilizing centralized resources to support projects and curriculum design including internal/extended network, vendors, partners, and contractors.DIRECTOR, CLIENT SERVICES (1999-2004)Managed custom training projects for global pharmaceutical, biotech, and healthcare organizations including Merck, Roche, GSK, and AstraZeneca. Responsibilities included all resource allocation and budget management from start to delivery of custom training and development projects.