- Oversee Google Ads campaigns, including Search, Display, YouTube, Shopping, and Performance Max, to meet specific KPI targets.- Plan, create, and manage pay-per-click campaigns to drive conversions for clients.- Conduct keyword research and management to optimize campaign performance.- Create compelling ad copy tailored to target audience and campaign objectives.- Analyze campaign data to determine the most effective keywords, ad copy, and landing pages.- Monitor critical metrics such as click-through and conversion rates and optimize ad performance over time.- Provide detailed monthly performance reports to clients, highlighting key performance indicators, trends, goals, and optimization opportunities.

- Utilized innovative affiliate marketing strategies to create effective Facebook and Google Ads campaigns for partners.- Oversaw the entire campaign process, from crafting compelling blog posts to developing engaging ad creatives.- Utilized native advertising platforms such as Outbrain, Taboola, and RevContent to further promote partners' products and services.- Increased traffic and conversions for partners through digital marketing expertise and campaign optimization.

- Served as a Google Ads Account Manager, assisting small and medium-sized businesses in achieving the best possible return on investment.- Conducted in-depth analyses of current campaign performance and identified potential issues.- Devised solutions to optimize accounts to align with clients' specific business objectives and marketing goals.- Structured campaigns, created compelling ad copy, managed bids, and implemented conversion tracking and remarketing strategies.- Drove traffic and increased conversions for clients, resulting in increased revenue and brand recognition.- Provided exceptional customer service and support throughout the entire campaign process, building strong relationships with clients.

- Developed a comprehensive understanding of all aspects of the casino platform, including system configuration, reporting functions, and bonus and promotion types.- Regularly reviewed and maintained all casino rules and terms and conditions to minimize opportunities for abuse and mitigate risk to the business.- Worked closely with the customer service team, handling escalations and gathering relevant player feedback to ensure exceptional customer service was provided at all times.- Managed the marketing budget, including bonus and promotional spend, to ensure that campaigns helped achieve overall targets.- Utilized reporting tools to create and manage all promotional and reactivation activities, generating lists of target customers, crediting promotional funds and bonuses, and setting up tests to trial new marketing offers.- Leveraged expertise in online casino management to drive traffic and increase revenue for the business.

- Provided exceptional customer service to customers through various channels, including email and live chat, ensuring prompt and satisfactory resolution of their inquiries and issues.- Delighted players by attentively listening to their needs, reaching agreements about their issues, and driving them to resolutions, resulting in high levels of customer satisfaction and loyalty.- Analyzed data and statistics to identify trends and insights that could improve the overall customer experience, leading to more efficient support processes and enhanced customer satisfaction.- Utilized language skills to translate website and promotional texts from Russian, Romanian, and English to Polish and vice versa, expanding the casino's reach to a wider audience and improving accessibility for multilingual players.- Prepared reports highlighting feedback from primary customer support issues, including recommendations for game and content improvements to drive customer satisfaction and loyalty, contributing to continuous improvement efforts.

- Led sales and promotion of travel products and tours, managing databases and forging partnerships.- Utilized social media to enhance brand presence and engaged in customer communication for high satisfaction.- Organized events, planned tours, and tackled logistics, ensuring seamless operations.- Managed procurement and facilitated multilingual translations to expand market reach.- Provided strategic advice and supported local tourism through promotional initiatives.