Cristina Bertran Email & Phone Number

Miami, Fl, Us

ANATOMIE Luxury travel clothing brandDirect all aspects of Technical Design strategy, including development through production operations and methods. Partner with Design to increase accuracy and productivity to deliver exceptional fit and high-quality construction details to meet production deadlines.• Plans and executes the development and executing of department strategy for fit, sizing/grading, product construction and quality process.• Manage weekly fittings for women & men with guidance on pattern correction and sewing instructions.• Evaluate tech packs to ensure flat sketch and construction are thorough, accurate and complete for overseas factories.• Maintain daily communication with internal and external teams to deliver quality samples and production on time.• Ensures execution of design and fit reflects into bulk with brand aesthetic and quality standards.• Protects brand integrity through fit, works closely with Pattern maker in development of blocks and Spec standards with each product category.• Drives quality control improvements and innovation in all stages of the development process.

Private label design manufacturer for NY&CO, Chicos, White House Black Market, Lane Bryant, SteinMart, American Eagle, Express, Po Swim.Manage the creation and execution of each client collection by working closely with Design Director to develop high quality, on brand, and profitable garment from concept to final product. Work across multiple disciplines to start manufacturing operations and follow up with overseas production office.• Drives and manage sample program schedule of development line sheet to PO approval styles. Manage execution of sample, pattern, pre-production activities and monitor timely receipt to meet all deadlines.• Process cost sheet and partners with team to achieve corporate target margins for all product to provide consumer value ensuring the highest IMU in line with design aesthetics. * Manage fit session report and own product fit-construction, including problem solving with vendor partners and pattern maker to achieve results. Manages product review meetings with edit/changes, pricing, attributes and requirements. React to consumer feedback as we see fit.* Monitored the in house digital print process, fabric dye and lab dip submit approval.• Daily communication with client and factory to review product and secure continued improvement to deliver A+ Quality product.• Work across multiple disciplines to start manufacturing operations and follow up through production. Responsible for detail sew by info, WIP report and quality of all product, share issues, suggest solutions.• Increased sale product by 15% of SKUS within the 1st year.

Salt Lake City, Utah, Us

Consultant in Product Development, Global Sourcing, Supply Chain and Organizational Structure. WWA focuses on empowering apparel, footwear and retail executives with the strategies, processes and technologies that create tangible business value and sustainable competitive advantage. American Apparel, BWA, Varsity, Kaltex, American Force.• Private US Apparel and Home goods brand companies with operations in US, Mexico, Colombia, El Salvador, Dominican Republic. Strategic thinking skills and ability to coach and motivate. Builder of solid business relationships inside and outside the organization at all levels. Contributor to cross functional business initiatives. Lectra PLM team interaction. • Developed strategy that returned product line to profitability; increased to 25%. Leading change management, global talent management, challenges, strategies and opportunities on projects and markets in a global culture.

Miami, Fl, Us

Develop, direct and manage cross functional activities with design, merchant, pattern makers, production team and vendors as we create, develop and source new product. • Partners with JCP Merchant to drive the process, actively participates in the conceptual development of product and determine private brand assortment to create brand integrity. Decision-making with VP of operations.• Provides insight regarding styles and fit session review of product, tech packs, owns fit consistency across brand. Complete follow-up on all placements to ensure product specifications, quality standards and meet delivery dates. • Managed JCP-Cosabella joint venture program, direct communication with counter partners to discuss product design, development, pricing, feedback on samples.

Product design, supply development and quality production, independent consultant.

Strategic and bottom-line focused leader to develop a broad vendor matrix, strong collaborator and relationship builder between Design, Merchandise teams and business partners.

• Managed set up approval processes, first fits through production. Create tech sheet, assist in checking all Bill of Materials are consistent with fabric/trim/color specifications, labeling, tagging for special order and brand. • Established and managed Pre-production and Production calendars NGC e- PLM - WIP module, daily communication with Mexico, China Pakistan vendors to ensure on time execution approvals with 25% improvement. • Coordinated with all departments, sales, tech team samples, QA, testing, shipping, planning and transportation to secure quality products are delivered on- time.

Fort Myers, Fl, Us

Designed seasonal active wear, outerwear & knit top collections, in line with overall company vision.• Managed daily communication with overseas vendor & sourcing channels. • Directed garment sample execution, printing and color approvals. • Developed new fabrication techniques contributing to sales increase in specific category.• Functioned as Development Manager for 65 outlet store operations, achieved to 12% sales increase and improved on-time delivery by identifying key item strategies and schedule points, quantifying needs and managing sources. Led Peru, China, India, Korea, Turkey & Indonesia development /production teams.

Portland, Or, Us

• Brand deveolpment, merchandise forecasting, identifying season color trends & market needs, interface with design, sales & production department.• Sourced & developed entire library of fabrics and trims along with product development and production with Colombia & Asian mills a production factories. • Implemented product approval process systems, to ensure compliance with Walmart-Sams, Costco regulations. Experience with Dayton Hudson Corporation Systems, CTL & MTL-BV.• Developed and implemented new procedures and guidelines from design-technical through pre-production operations. Managed integration of systems between international teams to ensure on-time delivery and quality product. Consolidated strong vendor relationships to support financial goals and merchandising strategy.

• Originated new product line extension, managed product development from client concept trough proto sample, fit, production and delivery.• Developed strategic planning system for multi-category Haband and Blair catalog product line. • Analyzed and established production, quality control processes and data tracking systems improving forecasting, receiving and shipment planning for Guatemala production.

• Managed production planning with 8-12 factories, conducted monthly performance review meetings, built local ownership performance resulting in improved productivity and delivery. • Established processes to detect and correct failures in upstream systems and lead resolution of delivery issues.• Developed quality guidelines to factories, performed audit reports according to JC Penney, Kmart. Sears, Mervyns/ Dayton Hudson QC standards, approved final container deliveries for acceptable quality control level standadrs for shipment.

Designed and directed better wear contemporary DJAFARI line for women and men. Included both wholesale line and custom made client garments.• Created fine custom made line including special occasion wear with fabrics under Zegna, Dormeuil, Loro Piana, Thai silks labels. Styling included color stories, flat sketches and technical drawings. Developed collecton patterns, samples, production and costing.* Implemented marketing strategies, sales staff materials and mailings for specialty stores through California and Nevada. • Built exclusive retail store client base with excellent client retention of 60 % and growth over 10 year period.

Fashion Design

Master Graphic Design