Cristina Castelli

Cristina Castelli Email and Phone Number

Head of Marketing, Communication, E-commerce @ Peuterey
Italy
Cristina Castelli's Location
Milan, Lombardy, Italy, Italy
Cristina Castelli's Contact Details

Cristina Castelli work email

Cristina Castelli personal email

n/a
About Cristina Castelli

Cristina Castelli is a Head of Marketing, Communication, E-commerce at Peuterey. She possess expertise in social media, marketing, marketing communications, digital pr, facebook and 14 more skills. She is proficient in Inglese. Colleagues describe her as "If I have to summarise Cristina in a word: a STAR. I think, who has been working in the advertising world for more than 20 years, like me, can recognise if there is a star in the room with a blink of an eye. And this is what happened to me when I met Cristina. I immediately understood that she knew exactly what she was doing, and what she wanted to get. It didn't matter if it was a client meeting, and internal review and it did not matter how exhausting it was, Cristina always knew what is the objective and what is the result we needed to get. I strongly believe she is a leader and she can manage big or small teams with her attitude and professionalism. She can be with every type of Client (even if she has a preference for the structured ones) and can also be a Client herself with exceptional results. I would be honoured to work with her in the future and I believe she is capable of the impossible.", "Cristina is a detailed-oriented manager who wathches the balance sheet like a hawk without losing the sight of the strategic objective. I learned a lot by her also because she is able to manage human resources very well and to lead entire teams to achieve successful results.", and "If I have to "summarize" Cristina I would say "she knows what she is doing". Cristina has total understanding of the communication and PR management. She works (hard) in order to reach the objective knowing perfectly what works and what doesn't, the specific topics to highlight to get specific target attention. Totally realiable, she can carry on the activities independently getting to the goal to achieve. In addition to the "traditional" communication sphere, she is now gaining a deep knowledge of the digital PR tactics that will complete her highly qualified professional profile. Smiling, positive, with that touch of humor necessary to survive in the everyday "jungle", Cristina is someone I wish every professional can meet in his/her career path."

Cristina Castelli's Current Company Details
Peuterey

Peuterey

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Head of Marketing, Communication, E-commerce
Italy
Website:
peuterey.com
Employees:
127
Cristina Castelli Work Experience Details
  • Peuterey
    Head Of Marketing, Communication, E-Commerce
    Peuterey
    Italy
  • Ied Istituto Europeo Di Design
    Lecturer
    Ied Istituto Europeo Di Design Mar 2024 - Present
    Milan, Milan, It
    Lecturer in Digital Marketing and Data Analysis, offering my perspective on transforming numbers and percentages into actionable insights. This course leverages advanced tools for analyzing online behavior and optimizing advertising campaigns, fostering skills to make data-driven decisions in the digital landscape.
  • Peuterey
    Head Of Marketing, Communication, E-Commerce
    Peuterey Sep 2019 - Present
    Altopascio, Lucca, It
    > Responsible for peuterey.com international business (+80% 20vs19)> Team management (Trade marketing & Exhibition + PR & Social Media +CRM + Media & Communication)> Responsible for Sustainability projects> Part of Crisis management Commitee (Covid-19) and CX Commitee> In charge of marketing budget and activity planning, reporting to CEO & President
  • Master Mib
    Lecturer
    Master Mib Dec 2022 - May 2023
    Milano, It
    Led the 2022/23 Field Work Project for MIB students at Università Cattolica del Sacro Cuore, aimed at assessing the feasibility of a secondhand channel for Peuterey. This initiative provided a valuable chance to collaborate with young talents keen on uncovering trends and business opportunities in the luxury fashion system.
  • Armando Testa
    Digital Account Director
    Armando Testa Feb 2018 - Sep 2019
    Turin, To, It
    Digital marketing management for Sanbittèr, Facebook Business, Banca Mediolanum.For a key agency client, Esselunga, a leading Italian chains in large-scale retailing sector, I oversee: > Brand awareness campaigns> Commercial/products campaigns on social, display e VOD> Management & planning of branded content and influencer marketing campaigns> Communication plans on competition and collection> Launch of geolocalised service (eg. e-commerce)> Digital signage to the opening of new superstore> Special campaign to drive consideration for specific product lines (ethnic food, pet food, bio, beauty&care, bread&bakery)
  • Saatchi & Saatchi
    Account Director
    Saatchi & Saatchi Jan 2017 - Jan 2018
    London, Greater London, Gb
    Responsible for delivery of digital/social projects in collaboration with partner agencies worldwide. Part of the P&G team, Fixodent Global Hub. For specific client (McDonald's Italia) I worked with Leo Burnett team.
  • Ambito5 | Saatchi & Saatchi Network
    Account Director
    Ambito5 | Saatchi & Saatchi Network Jan 2015 - Dec 2016
    Milano, It
    Strategic and operational support and supervision of a team of account managers. Alongside GM in new pitches 'till economic proposal, negotiation process and workflow set up.
  • H-Art
    Social Media Manager
    H-Art Jun 2014 - Jan 2015
    Tenuta Ca​ Tron, Roncade, Treviso, It
    Project Manager, creative team coordinator, social strategic and media investiment consultant for food & beverage brands.Clients: Heineken, Nestlé Buona la Vita, Red Bull RED
  • Ambito5
    Account Manager
    Ambito5 Jun 2011 - May 2014
    Milano, It
    Social Media content and community manager for: P&G, Dash, Fanta, Tourism Victoria, SDA Bocconi School of Management. Press release drafting and distribution, media relations, interview and events management. Clients: alfemminile.com, InfoJobs.it, Tourism Victoria, smartclip, LetsBonus, Jet2.com, Beck's.
  • Business Press
    Junior Pr Professional
    Business Press Dec 2010 - Jun 2011
    Milan, Lombardy, It
    Contacts with journalists and bloggers specialised in beauty, home, lifestyle and technology, press releases and reports drafting, mailing lists creation and constant updating, meetings, interviews and conference calls management. Clients: QVC Italia, Facebook Italia.
  • Futurenet Group Srl
    Press, Marketing & Communication Office Assistant
    Futurenet Group Srl Oct 2010 - Dec 2010
    Monitoring, contacts with journalists and stylists in the industry, press days and sample sales management, cost effective inventory management thank to a barcode system, photo shooting assistance by organizing wardrobe and accessories.Brands: Raf Simons, Raf by Raf Simons, Markus Lupfer, Vince, Something Else, Ksubi, Dyed Pretty, Fluxus.
  • Sinv_Spa
    Showroom Assistant And Receptionist
    Sinv_Spa May 2010 - Aug 2010
    Schio, Veneto, It
    customer welcome and care, appointment scheduling , front/back office activities, shipping and good return notes drawing up.Brands: Love Moschino, See by Chloè, McQ Alexander McQueen, Coming Soon, Dimensione Danza.
  • Fondazione Italia Cina
    Events, Communication And Marketing Assistant
    Fondazione Italia Cina Dec 2006 - May 2007
    Milano, It
    database creation, press contact, arrangement of a gala dinner in honour of the Foreign Affairs Minister, sending invitation and confirmation activities, website updating, press review, leaflets and powerpoint presentation drafting.

Cristina Castelli Skills

Social Media Marketing Marketing Communications Digital Pr Facebook Performance Reporting Public Relations Event Management Press Office Strategic Media Relations Event Planning Marketing Communication Advertising Digital Media Digital Marketing Gestione Eventi Digital Strategy Social Media Marketing Marketing Online

Cristina Castelli Education Details

  • Prompt Design
    Prompt Design
  • Università Cattolica Del Sacro Cuore
    Università Cattolica Del Sacro Cuore
    Economics
  • University Of Galway
    University Of Galway
    Human Resource Management
  • Università Cattolica Del Sacro Cuore
    Università Cattolica Del Sacro Cuore
    Foreign Languages Applied To Business Sector
  • Technical High School
    Technical High School
    Business And Foreign Languages Correspondence

Frequently Asked Questions about Cristina Castelli

What company does Cristina Castelli work for?

Cristina Castelli works for Peuterey

What is Cristina Castelli's role at the current company?

Cristina Castelli's current role is Head of Marketing, Communication, E-commerce.

What is Cristina Castelli's email address?

Cristina Castelli's email address is ca****@****ahoo.it

What schools did Cristina Castelli attend?

Cristina Castelli attended Prompt Design, Università Cattolica Del Sacro Cuore, University Of Galway, Università Cattolica Del Sacro Cuore, Technical High School.

What skills is Cristina Castelli known for?

Cristina Castelli has skills like Social Media, Marketing, Marketing Communications, Digital Pr, Facebook, Performance Reporting, Public Relations, Event Management, Press Office, Strategic Media Relations, Event Planning, Marketing Communication.

Who are Cristina Castelli's colleagues?

Cristina Castelli's colleagues are Daniela Incollu, Monica Malanca, Veronica Martella, Lucia Giovannetti, Grazia Sarno, Hanna Maria Pytlak, Loretta Cordella.

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