Cristina Clapp Email & Phone Number

White Plains, New York, United States

Washington, District Of Columbia, United States

Developed, launched and managed the content strategy on NAB’s digital platform for the entertainment, media and technology industries • Produced over 2200 articles, 600 videos, a podcast series, sponsored content, and 40+ yearly in-person events • Grew site engagement (to an average session duration of 3.5 minutes) and daily email response (to an average 41% open rate, 23% CTOR and 4.75% CTR) • Designed and implemented a yearly content marketing plan to drive awareness of and registration for NAB’s 80,000-person trade show • Collaborated with internal and external subject matter experts, colleagues and executive leadership for content and marketing initiatives • Reviewed and responded to data and analytics, adjusting content and improving SEO • Partnered with the organization's ad agency to plan and implement social initiatives • Built and maintained partner, media, and sponsor relationships

New York, New York, United States

Directed the content strategy and editorial production for Future’s B2B entertainment, media and technology brands, including daily editorial, emails, video interviews, online events, research, and conferences • Delivered content for daily emails to 70,000 subscribers • Managed in-house and freelance teams to support site, publication and event workflows and schedules • Produced and promoted the100-session program for Future's Video Show, programming content while working with exhibitors and sponsors to ensure strategic alignment with brands

New York City Metropolitan Area

Produced editorial for a portfolio of B2B print, online and in-person products in media and technology, including titles Video Edge, Digital Video, Digital Content Producer, Videography, and Broadcast Engineering • Led a global editorial team, collaborating with our Sales, Marketing and Production departments • Produced the conference programming for NewBay’s twice-yearly Digital Video Expo (Los Angeles and New York), yearly Government Video Expo (Washington, D.C.) and video technology conference alongside the Sundance Film Festival (Park City, U.T.)