• Modify marketing materials per campaign.• Prepare and send the company’s marketing materials to potential prospects to try to book an appointment.• Prepare and send the company’s marketing materials to prospects that have booked a new consult.• Clean marketing list making sure information is up to date.• Follow up on leads that have come in using the company’s lead follow-up process to qualify them, classify them and route them to the right person, update their information in the CRM and ultimately schedule a consultation where appropriate.• Make "X" number of outbound dials per day to follow up on various marketing campaigns we’ve sent to prospects to schedule a consult and/or to call on leads that have been generated to schedule a consult.• Call and confirm appointments to reduce no-shows.• Assist in rescheduling clients who request to reschedule or cancel or who no-show for their appointment (consult).• Update all records in the company’s CRM with accurate and complete information. This will include using the dialer to record calls, keeping good records of conversations in the record itself, updating the status of leads accurately, etc. NOTE: Tracking requirements may change based on the list used, offer made, changes to the follow-up process, etc.• Use the company’s database, LinkedIn and other resources to find prospects and set appointments for our sales team.